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open house: Why are you Still Over Pricing Your House? - 02/27/08 10:37 AM
Why are you still over pricing your house even after all the education I try to give and explain? Over pricing will get you no where. It might get people in the door since people are looking in all types of price ranges, but as soon as they walk in, they'll say, "This house is not anywhere near a $350k house in this neighborhood, how could they price it at $369,900?"
The answer, the owners are investors and they're in the RED. Do I care they're in the red? Does a prospective buyer care they're in the red? Isn't the best way … (57 comments)
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open house: Mr and Mrs Seller, Open Houses do NOT Sell Houses!! - 09/18/07 08:00 PM
I will state right up front that I understand that this is different in the different markets across the Country and Canada. I'm writing this blog focusing mainly on my market, here in the Dallas area.
Mr. and Mrs. Seller, here is my marketing plan for your house. Will I do Open Houses? Did you see Open Houses as part of my marketing plan? Mr. and Mrs. Seller, I do NOT do Open Houses.
In today's market, qualified and approved buyers are not the ones walking into Open Houses. If a buyer is serious about buying a house, 94% of them start their … (10 comments)
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open house: Mr and Mrs Seller, Newspaper Ads do NOT Sell Houses! - 09/18/07 06:46 AM
Will you post my house in the Dallas Morning News?
NO!
Mr. and Mrs. Seller, people don't read the newspaper like they used to. Many people have switched from the actual news paper to the online version of the paper. Yes, with the online version of the paper, your ad will appear in the online portion of the classifieds section, however, that's not where you want to be, as there is a new and separate online section for listings that are automatically fed from the MLS.
First, when an ad is placed in the paper, you're getting about 3-4 short lines to grab someone's … (130 comments)
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open house: Does Your Marketing Work? Or is it for the Seller? - 09/17/07 09:14 AM
Do you create an actual marketing plan for your listings that works? Or do you do whatever it is that the sellers ask you to do even when you know it doesn't work?
The way you answer this question will show if you're in control of your own business or if you do and say things to and for the sellers just to win the listing.
When I go on a listing presentation, I lay out everything I do for their listing in front of them. This includes, Just Listed cards to the nearest 200 homes, Virtual Tours, Talking House, Property Water bottles, Property … (9 comments)
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Donna Harris, REALTOR®, CDPE & ASP - Hill Country Austin Lakeway Homes
Austin,
TX
More about me…
RE/MAX Austin Skyline
Address: 4611 Bee Caves Rd #200, Austin, TX, 78746
Office Phone: (512) 592-7127
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