marketing: Motivated AND Qualified Buyers.... who wants some?
- 02/27/09 07:09 AM
Dear AR friends, Once again I need your input! Thank you in advance :) It seems that things are looking up in the world of Real Estate; however, it seems the majority of Realtors are still finding it difficult to find "good buyers" to work with. Most are being forced to cut back their marketing expenses and feeling pressured to generate clients online. This of course presents another set of hurdles for those who aren't savvy with all the online necessities like: SEO, PPC, Site Design, Writing Content Daily, etc.... After all, there doesn't really seem to be anyway around the … (3 comments)
marketing: Client Gateway
- 12/22/08 04:47 AM
How are you guys using the "Client Gateway" function on your MLS? Or are you? Early this year or maybe even late 2007 we got to see a demonstration on the ListingBook product; from what I remember it was a very cool technology and appeared that it would replace our MLS client gateway. The sad news is that for whatever reason they haven't been able to make it available to our area :( Are any of you using ListingBook? How many of you are still using the MLS client gateway and what purpose does it serve for you? HAPPY HOLIDAYS!!!! MAY … (0 comments)
marketing: Free Money Making Blogs - Can it be true?
- 11/04/08 02:10 PM
CHANGE - HOPE............... 2 key words in our nation at the moment! I have decided to apply these 2 words to my personal and business life and have found myself renewed with energy and excitement as opportunities are flying at me. Not just opportunities that seem to be to good to be true, but testimonials from people close to me, people that I have known and trusted for years. Suddenly I have found myself listening to their amazing success stories of online businesses.
I am using the tips & tricks learned with this system to drive more traffic to my … (0 comments)
marketing: 5 Critical Components to a Sustainable Real Estate Business
- 07/04/08 07:49 AM
Are these the 5 most critical components of a sustainable real estate business? What is not on this list that should be on this list? Is there any official or unofficial formula for how much time/money should be invested into each?
5 Components & basic definition: 1. Lead Generation: prospecting by any means necessary and hopefully only those that produce the best results 2. Lead Conversion: so I have a ton of leads; how do I convert the prospect into a closed escrow / paycheck? 3. Training: which is better, classroom or private/personalized environments? 4. Administration: now you have clients, you need to manage … (5 comments)
marketing: 1 Easy Way To Get Consistent Referrals
- 06/10/08 02:12 PM
Send a personalized note or card to express gratitude. Recently I began using SendOutCards to increase the number of handwritten notes/cards to clients, prospects, agents...hell just about everyone I meet now gets a personalized card from me. One of the coolest features is that I can set up different campaigns for select individuals or groups and the cards go out on the designated days ... just like an email "drip" campaign. Only these are hallmark quality greeting cards that arrive in their mailbox. It is a very easy system to use, low cost to entry barrier and has had very effective … (10 comments)
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