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real estate: Professional Realty Council Launches New National Prototype Brokerage - 12/05/09 07:30 PM
Scottsdale, Arizona
On Thursday, the Professional Realty Council (PRC) launched PRC Access Realty, based in Scottsdale, AZ. Since 2006, PRC has been building a national network of background and credential checked agents that is expected to hit 30,000 members strong in a few short years. That equates to about 1 agent per every 5,000 households in the United States. The relative exclusivity positions PRC's member agents in a way that they can separate themselves from their competitors in the markets that they serve. Only PRC Council Members can offer PRC's "National Benefits for the Local Move", a managed benefits package normally … (1 comments)
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real estate: Do you really know your REALTOR? - 11/25/09 06:18 PM
How many times have you heard stories like this: A neighborhood in Anytown, USA is being served by one or more veteran REALTORS who really know the community and market place. They might be with a recognized brand, have a sterling track record and they leave a flag at the end of your walkway each July 4th. They serve their customers well because they are knowledgeable and offer value because of it. Then, along comes the new guy. Blankets the neighborhood with glossy postcards, billboards and Open House signs. Within a few months his listings start popping up all over and … (3 comments)
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real estate: While National Brands Misfire - Upstart Real Estate Network Grabs Market Share - 11/18/09 12:12 AM
What is the purpose of creating a brand? Maybe a better question is what would happen in our modern economy if brands didn't exist? That is, what if all products and services simply were called by their generic name? Kleenex was Tissue. Pepsi was Cola Drink. Ritz-Carlton was Hotel. Big Mac was Hamburger Sandwich. In all of these cases, from a consumer's perspective there would be no differentiation from one product to another in their respective product categories. Even if one product offering was far superior to its competitors, there would be no way for the consumers to identify which product it was simply … (3 comments)
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real estate: Buyers & Sellers to Gain Greater Access on December 1st - 11/14/09 05:50 PM
PRC Access Realty comes to the Valley of the Sun!
After 15 years helping buyers and sellers with their real estate needs in the Valley of the Sun, I am venturing out to launch my own company on December 1, 2009 - based right here in Arcadia, Arizona. As a licensee of the Professional Realty Council® (PRC®), I am opening my own office as broker/owner based on their consumer friendly national brand. Since PRC's brand is consumer driven with strong demand, I am currently looking for top agents who want to share in the opportunity to offer PRC's value added services.
This is a venture that … (0 comments)
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real estate: Is Real Estate in Arcadia Too Expensive? - 04/10/08 10:27 PM
Hi Friends,
The following is a great article written by one fo my friends, Terry Forsberg. It's too good not to pass along. Just think about how this applies to homes in Arcadia and elsewhere in the Valley. As a wise man once said, "Is it too expensive, or can you just not afford it?" The point is that the economy, and all of the markets within, are cyclical - and they will all expand with time. I say don't fear the future - invest in it.
Enjoy...
The Media's Attack on the Real Estate Industry
The Media's attack on the real estate industry is nothing … (0 comments)
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real estate: Welcome to Living In Arcadia - 03/24/08 08:07 PM
Dear Friends and Neighbors!
I'd like to use this blog to share some exciting news with you regarding our local schools here in Arcadia, this great Arizona community of multi-generational families, and the real estate market. In fact, many of you have contributed to what I'm about to share. So, I'm very grateful and want to extend a heartfelt thank you. I also hope that you will join me to discuss all that is great in this wonderful community that we call home. For those of you looking for Arcadia, California, all that I can say is that you have a beautiful … (1 comments)
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Living In Arcadia is a community forum to discuss the great quality of life, people, schools, and real estate in the Arcadia, Arizona area. I invite you to join in to each discussion, or to suggest other topics that may add to the quality of life in our great community.
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