Orlando, FL - Current economic conditions are causing many people to lose their jobs or suffer cut-backs, resulting in lower pay and/or fewer work hours. Many are forced to work two jobs if they are fortunate to find additional work. Others are going into business for themselves. Rick Bisio, franchise consultant and author of the book, "The Educated Franchisee," is in the right business today. Rick educates entrepreneurs to make good decisions when researching franchises and becoming franchisees.
Total population numbers The majority of franchises are sold by territory. The franchisor sets the territory size required to support that particular franchise. Careful franchisors will not knowingly sell a territory that doesn't have the population numbers to support their franchise. But they will sell territories that match their minimum criteria. If you are buying one of those marginal territories, you want to discover that up front, and you want to determine if … (0 comments)
St. Petersburg, FL - Rick Bisio is a well-respected franchise consultant and author of the franchise training book, "The Educated Franchisee." Rick speaks at seminars and has trained thousands of entrepreneurs how to make good decisions in the franchise business.
At a recent meeting for aspiring entrepreneurs, Rick gave a lecture about franchises and marketing. Rick said, "One of the several advantages of joining a franchise is the marketing that is made possible when you're part of a … (0 comments)
franchise consultant: Evaluating Franchise Marketing Programs - Hint – don’t let the word “mandatory” color your perceptions.
- 05/15/09 08:20 AM
One of the several benefits of joining a franchise is the marketing that is made possible when you're part of a large organization. As I say in Chapter 6 of my franchise book, The Educated Franchisee, the marketing power of a franchise system delivers the same advantages as a business with a dozen locations in a market. The franchisor is significantly more efficient than any independent franchisee can be. Professional marketing materials are expensive and valuable, so having materials provided by the franchisor is a key resource that works to your advantage.
The marketing should drive clients to the franchisees … (0 comments)
Miami, FL -- In today's down economy, with high unemployment, many people are finding themselves out of work and unable to afford the risk involved in starting a new business. Rick Bisio recently spoke to a group of young entrepreneurs in Miami who were considering going into the franchise business. Rick discussed the advantages and disadvantages of buying an existing franchise unit.
Rick Bisio introduced himself to the group and began, … (2 comments)
If you consider you might be part of the latter group, here is some franchise information to study before you get your heart set on this path: 1. Identifying an existing franchise that is part of a well grounded franchise system, fills your needs, fits your skills, at a price you can afford, in an area where you wish to live can take time. Going concerns that match these criteria don't come along … (1 comments)
You've discovered a franchise that appears to be a good fit. You've talked to existing franchisees, read the FDD, and gathered nearly all the franchise information you need. Now it's time for Discovery Day.
Discovery Day constitutes a two-way street organized for you to discover more about the franchisor, and for the franchisor to discover more about you. Not all franchisors hold discovery days, but most do. Discovery Days are generally scheduled at the end of the discovery process and are held at the … (2 comments)
You're in the market to buy a franchise, and you've discovered a concept that you like. You've read the website, went over the marketing materials and examined the Franchise Disclosure Document. In addition, you've talked to the franchisor a number of times. While your spouse may not be completely on board, you've kept him or her in the loop. It's looking pretty good so far.
Advice that Helps If you are serious about becoming a franchise owner, … (1 comments)
You know you want to have your own business, and you've find out that franchises can represent the safest and fastest path to success. You begin looking into franchise opportunities and find yourself feeling like a kid in a candy store. There are so many franchises out there! Do you want to own a food franchise? Or maybe a franchise that helps seniors stay in their homes? Do you want to build things? Have a staff? Work from home? … (2 comments)
Tallahassee, FL - When entrepreneurs are considering franchise ownership, many think of business to consumer franchises such as restaurant or mailbox type franchises. When Rick Bisio was recently interviewed, he explained the difference between Business to Consumer (B2C) and Business to Business (B2B) Franchises. Rick said, "There is another whole world out there! Business to business franchises is among the fastest growing sectors, offering services to businesses instead of individual consumers."
When asked how a business services another business, rather than … (1 comments)
Orlando, FL -- Rick Bisio, franchise consultant and noted author of the book, The Educated Franchisee, recently spoke at a workshop designed to provide franchise information to young entrepreneurs who were considering owning a franchise. Rick believes that even in today's economy, buying a franchise is a wise choice but one must be aware of the common misconception that franchise ownership guarantees success.
Rick received a huge round of applause from the attendees who were excited … (2 comments)
When you think about owning your own business do you think about the freedom of not having a boss? Do you think a franchise business will ensure your success? Do you see entrepreneurship as a route to a flexible schedule, with no one looking over your shoulder, while you bask in the pride of ownership, and enjoy all that money...
If these are the thoughts you have about owning a small business franchise, do … (0 comments)
•1) Preparing Yourself for Business Ownership: The first five chapters of this book are focused on helping the reader decide if business ownership is truly something that makes sense as a career and life choice.
•2) Getting it Right the First Time - How to Examine a Franchise: The second section of the book is focused on educating the reader on how to dissect a franchise system. Some franchise systems are great but others should are not very attractive investments. This … (0 comments)
franchise consultant: "Franchise Consultant" About: "Low Cost Franchises" and "Home Based Franchises"
- 09/01/08 04:26 AM
The great news for those who are considering franchising is that the franchising world offers tremendous variety in terms low cost franchises and home based franchises. When people think about franchising, they normally think about quick service restaurants, hotels and other store front franchises. Although these can be good business opportunities, they are also some of the more expensive franchises. At the other end of the spectrum, you can find quite a few low cost franchises and home based franchises with investments of less than $100K. One of the great advantages of low-cost franchises and home based franchises is that they … (7 comments)
franchise consultant: Thinking About "Buying a Franchise"? Wondering What "Franchise Opportunity" is Right for You?
- 09/01/08 04:21 AM
Before You Take a Bite Out of The Franchise Apple, Become Educated. Whether you are seriously committed to buying a franchise or just exploring a franchise opportunity, you'll want to read The Educated Franchise Buying a franchise is an important decision. The Educated Franchisee arms you with franchise information and advice you can trust from one of the leading foremost Franchise Purchasing Consultants. After reading The Educated Franchisee you'll know how to dissect any franchise opportunity PRIOR to buying a franchise. The Educated Franchisee takes the uncertainty out of buying a franchise. It equips you with all the tools and knowledge … (1 comments)
franchise consultant: Learn About "Franchising" - Free Subscription to Franchisee Newsletter, 10 Franchising Essentials, The Book to Read: The Educated Franchisee
- 09/01/08 04:02 AM
Franchise Articles & Interviews As a part of our ongoing quest to share the best in Franchise Information, we find that we are asked to either write franchising articles or participate in franchise interviews. Of course, we want to make sure that our readers also have access to our latest thoughts on franchising so we have created a page on our website where we can share our latest efforts. Sign up for a FREE subscription to our newsletter at http://www.educatedfranchisee.com If there are subjects that you would like more franchise information on, please feel free to contact us at info@educatedfranchisee.com. Your question … (0 comments)
Sarasota, FL--Rick Bisio is the author of the book, The Educated Franchisee, a franchise consultant and coach for people considering entering into a franchise. At a recent interview, Rick explained, "When it comes to buying a franchise, there are a lot of resources available. Few of them, however, will truly prepare you for the decision of whether or not to purchase a franchise. I found this out the hard way when my wife and I invested in our first franchise." Rick explained how investing in … (0 comments)
Hi Rick....quick question.....in talking with a friend this weekend......wondering: is there an opportunity to earn a six figure income with a franchise that is strictly home office-based?...all communication done by phone, email, fax, UPS etc....... - Ernie
Unfortunately, this "quick question" doesn't have a quick, easy answer!
Let's start with the value equation as it relates to franchising. The role of the franchisor is to bring a superior operating system including a protected brand name, training, support, technology and a successful track record. A … (0 comments)
franchise consultant: "Franchise Consultant" asks: "Hot Franchise "Today. What about Tomorrow?
- 09/01/08 02:34 AM
By Rick Bisio The Educated Franchisee We all know who I am talking about. They are always following the latest trends, buying the new concept car and spending all night in line to buy the latest iPod. These folks want to be part of the ‘in crowd' and feel that there is safety in having what everyone else says they want. They are always looking for the perfect school, spouse, church, house and business. Most of all, they are never satisfied, always wondering if they have the best.
So what's wrong with this you may ask? Nothing, so long as … (1 comments)
When it comes to franchise ownership, you may be open almost any type of franchise. However, just as you are better suited to certain jobs, you are also better suited to certain franchises. So instead of the clichéd "thinking outside the box," why not build your own box ... a box that makes the most sense for you.
It is critical to build your box carefully and then analyze each franchise opportunity based on whether it is a good match to your skills and your vision. How do you do this? Simply ask yourself, … (5 comments)
Rick Bisio speaks to students about location, demographics and the prosperity of a franchise in different market areas;)
;)
