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Are you working with the wrong agent?
"Please help; do you have a buyer for my house?" It's a common request, but not always as desperate as the seller sounded this time. The answer in most cases, sadly is "no". I alone can only provide service to so many buyers. But that's the power of the MLS system; there are a host of other agents that may have buyers for your home. They just need to be told about it. And that job falls on the shoulders of your Realtor, and the place to do it, is the MLS meeting. I'll talk in another article about the importance of attending MLS meetings with regularity. But in this column, I want to talk about how else we can spread the word about your house.
We need to tell not only other agents, but the whole wide world. I was shocked to learn that this home in question, did not have its own web-site and that two of the most common online Classifieds were completely ignored. I couldn't even find the listing agent in a Google search. And as you already know, if you are not on Page 1 of a Google search, you are irrelevant. If your property is ... more

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