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Know your value, and tailor your business for your client's needs.
In several of the posts I've written and read in the last few days, the one constant that's come up is "service".
Service is King.  If you're not providing service, you're failing. And I'm not just talking about chauffeuring the clients to and from homes, and unlocking the doors.
But you want to make sure that you're providing a valuable service... unlike our DVD rewinder to the left.
What does the general public want from we Realtors today?  What do they need us for?  What part of our services are they willing to pay for?
FINDING THE RIGHT HOMEWith the advent of Zillow, Trulia and more, including our local MLS that offer a watered-down version to the public and our commercial corporate sites (ie: coldwellbanker.com, remax.com, redfin.com)... the general pubic of buyers can find the house themselves these days
Yes, we can find more accurate and more current results, but that's likely to change in the pretty near future.  So it seems they don't really need us to FIND the house.
DETERMINING THE HOMES WORTHThis one works for both buyers and sellers.  Some buyers and sellers are savvy enough to have a fair idea of what range the house should be ... more

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