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Real Estate Blog Traffic, How Many Hits Should I Expect ?
Blog Visitor Statistics - Don't Drink The Kool-Aid
At Bloggers Connect 2007, a woman from the audience during the panel I spoke on (Show Me The Leads) asked a great question.  A question that I hear everyday.  A question that I know every new and soon to be blogger is asking: “How many hits should I expect to get to my blog?”
I was surprised to hear the answer by one of the panelists: “After a couple of months, you should be getting a couple of thousand a day.”
As far as I know, based on most statistic metric counters, there are only a handful of blogs in the real estate blogosphere that can boast that they are generating visits in the thousands per day.  Statements like these are reckless and misleading. 
There is a need for a common measure of traffic to a website, and that measure should be that of the “unique visitor”.  Where the (ahem) confusion lies is in the distinction of the following:
Visits – The instance of someone coming to your site.Hits – The instance of anything visiting your site.Page Views – The instance of someone clicking on a page in your site.Impressions – The instance of your site appearing in ... more

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