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UnBranded
Well, I finally did it! I broke free from the “branded” real estate company to go out on my own. In making the decision, I found that almost everyone I spoke with, clients, friends, past clients, neighbors, etc. were very supportive and encouraging.
My clients all said that they really didn’t care where I worked, that they knew my work ethic and had complete confidence in the fact that I would sell their home or help them purchase a new one. I can’t begin to tell you how reassuring that was since the previous ”branded” firm has everyone convinced that the reason why the agents are successful is because they work at brand x. Do you know how expensive it is to work at brand x? Try about $20,000/year.
When I realized how much it cost me to sell real estate from brand x, I decided that I should start my own real estate company since I already had my broker’s license. Afterall, what more could it possibly cost? Then, I started to think about what I would like to offer other agents. Agents that are productive, that want to sell real estate but aren’t interested in taking property time waiting ... more

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