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Are you ready for Mobile Marketing?
Communication has changed.  We'll leave the argument of whether it's changed for the better or worse for another time, but nobody can disagree that it's changed over the years.
Pagers - car phones - bag phones - cellular phones - fax machines - e-mail - e-fax - answering machines - voicemail
I remember the first person I knew who had a "bag phone".  He was a voice-over guy, and had to be available on a moment's notice.  He didn't like pagers, as that meant he had to find a phone, and what if he was in the car... he might have missed an audition.  So he got the phone you see in the illustration to the left.  We called it the "brick" bag phone.
It had a 2-hour battery life, you had to stand near a window when you answered the phone.  It weighed enough to qualify as a "work-out" just to lift it to your ear, and the actual cost of using the phone was enough per minute to cause your ears to bleed.
Yegods, I can't even envision what the communication mode will be 10 years from now.  You'll probably be having your personal communication system installed by your ... more

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