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Turn Those Qs into FAQs
By Linda Day Harrison, theBrokerList, Chicago, IL
Ever call or visit a business, ask a basic question, and receive an answer of “I do not know?” To make matters worse, there is not even an offer of “I will find out”, or “Let me ask a supervisor.” It is rather scary and it is also profound. In business we work so hard to build our companies, market our properties, or create features and services, all to find out nobody in our own company has a clue!
While visiting a business recently, I asked a simple question pertaining to a geographic location. Of course, the woman on duty had no clue. She did not know what highway exit she was located at, nor could she tell me east, west, north, or south! That is a huge pet peeve to me. How can you permit your employees to be that completely oblivious of their surroundings? It is unconscionable, but so very common.
Well there is a solution! The solution is so basic that it is hard to believe it is not done more often. Create an on-going FAQ (Frequently Asked Questions) for your team. Every single company, and property you manage, should have ... more

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