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How Many Licks does it Take a Buyer to Get to the Tootsie Roll Center?
  Do you remember the Tootsie Roll Pop commercial from TV? The little boy goes up to Mr. Turtle and asks, "Mr. Turtle, how many licks does it take to get to the tootsie roll center of the tootsie pop?" And Mr. Turtle says, "I don't know, ask Mr. Owl." So, the boy takes the tootsie pop to Mr. Owl and asks the same thing. Mr. Owl takes 3 licks and then bites the lollipop. He tells the boy it takes 3 licks to get to the tootsie roll center of the tootsie pop.
It reminds me of buyers of real estate...some people buy the first day they're out looking at houses, some people take their time, and some never buy at all.
A buyer calls up and tells us they are looking for a house to buy. We show them a couple of houses and the first day out they write an offer and  buy a house. They're like Mr. Owl. They do it quickly.
Then, there's buyers that take their time. They call and tell us they are looking for a house. They do all their homework and they do it again. We show them houses and months go by. ... more

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