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Using Social Media for Lead Gen. Part One
One of the great things about social media is – no, not posts of cute kitties – but the ability to leverage it for lead generation. Social media can extend your reach to prospective clients in a way that not only demonstrates your expertise but also familiarizes the prospects with who you are. A warm lead is always welcomed on your end, and prospective clients also appreciate having some familiarity with you.
Of course, this may all feel “easier said than done” if you haven’t ventured much into using social media. And even if you have, you know there are a LOT of considerations – What should I say? Which platforms do I use? How often should I post, and is there a best time of day? What’s a hashtag and how do I use it?
We know there’s a lot to take in, that’s why we’ve put together these helpful tips and how-tos to make generating leads with social media a snap.
In this first installment of a 3-part series, we’ll look at the different social media platforms and why you might consider using them.
Let’s get started!
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