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Extraordinary Staging Puts Clients/Customers In A Buying Mood-Part 3

When it comes to avant-garde, edgy, outrageous, original, as well as fun, no one does it better than Moschino. This picture speaks volumes on the subject of extraordinary staging.  The dressing room is transformed into a leather jacket.  The leather is real and that zipper does work to ensure privacy.
Mannequins are Amazonian in scale.  They are over 10 feet tall. Note the jacket handbag, as this mannequin overlooks the park below.
This mannequin reigns in the showroom as the centerpiece of this section. 
Shoes are transformed into furniture or shelves to feature accessories.
Clothes are bright and the use of trompe-l’oeil (visual illusion to create a three dimensional perception) is evident in these bright dresses.
Note the ragged hem, the bag that looks like it was used to stomp out a fire, as well as the ends of the bow on the blouse.
Pearls and chains are important whether you wear jeans or dresses in Moschino designs.  
 
Although this brand and its staging may not be to everyone's liking, it does stimulate the imagination and inspires creativity.  Franco Moschino's (1954-1994) eccentric vision of fashion was unlike anyone else's in the industry, and his legacy has continued to delight of his fans.  
 
To read this series, click on these links:  Part ... more

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