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What to Use Instead of "Contact Me"
It's overplayed... and I'll admit I've used it about 8 zillion times but it doesn't have the same pop like it use to... Did it ever? I'm not sure. But I do know that we gloss over those words at the end of an article but man, when we need that "Contact" button, we certainly go hunting for it, don't we?
But, isn't the idea of every article, post, or social media promotion to get a client to contact me? So how do we invoke the idea of communication instead of just the tired and old, contact me? I've been doing a little research and study with CTA (Call to Action) and here are some great responses that can really prompt a response.
Buttons are a big deal. We love to push buttons. But those buttons have to say something and look inviting. Look at the two buttons below, which would you rather click on?
Do you have buttons on your site? Are they eye-catching and bright or dull and almost forgettable? Buttons can be a lot of different shapes and colors. Then there is the font; is it comforting or stiff and sterile? It's amazing what a button can do.
A Sense of Urgency
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