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Effective Real Estate Marketing for Realtors
With over 1.1 million members in the National Association of Realtors, competition for real estate business is fierce. What’s a realtor to do when trying to build their business in this type of crowded marketplace? The short answer is stand out from the crowd. How do you that? Through marketing and top-notch service to your clients.
 
 
Make sure your online presence is strong
Studies show that 92% of buyers use the internet to begin their new home search. Gone are the days where clients had to call the realtor to access the MLS listing. Now anyone and everyone can log onto their computer or mobile device, click on one of many home search engines and start looking at properties before they ever contact a realtor. Online marketing accounts for one of the biggest parts of your marketing strategy. You should have a professional profile set up on Facebook, Twitter, Instagram, and LinkedIn at a minimum. On your social media sites share all of your listings, as well as helpful information for potential clients. Sharing articles of interest related to real estate and home improvement is a great strategy that will keep you showing up in your follower’s feeds. Your social media profiles and ... more

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