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The Boise Real Estate Market Shift- "The Why Factor"
Why should you buy this home and why should you pay this price? When the market is soft, buyers have more choices and time to research and compare. This means that developers, builders and realtors must answer the question “Why” or they will not sell their homes. It is hard to fool today’s home buyer who has access to so much information and is asking so many questions. Today’s serious home buyer is spending hours online and will view over 50 homes before making a decision.
When the real estate market was hot, builders and developers created new subdivisions and homes as fast as possible to meet demand but now they have to create that demand by bringing the best possible communities at the best possible price to market. This means they are offering more value to sell homes than ever before. When a home has nothing more to offer than 3 Bedrooms and 2 Baths, there is not much value. Start adding in open space and amenities, and developers very quickly start to answer “why.” Builders and developers realize, in a competitive market, they must increase value. The good news is they are adding value and offering more value in ... more

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