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simply staged: Getting The Word Out - 07/22/08 04:52 PM
Recently I posted a blog about the importance of not over-decorating when staging a home to sell and the importance good photos play for the MLS listing. Quite a conversation ensued and several Realtors got further educated about the value of professional staging. We had fun comparing notes, answering questions and making comments to one other.
This whole process got me thinking: The more the Realtor is trained about the value and benefit of professional staging, the greater the chance a client would be willing to have their home staged in the first place. It's a win/win situation: the client's home … (9 comments)

simply staged: Pictures are Worth a Thousand Words - 07/17/08 01:28 PM
Prior to becoming a professional stager, I spent seven years as a Realtor. As my career progressed, it became evident that the best marketing for my listings was via the Internet. People, especially the younger buyers, do most of their shopping for homes on the Internet and so it was very important to have many good quality photos and/or a video tour available as soon as possible, to market the property.
In my last blog, Too Much of A Good Thing, I had before and after photos of a room that was over-decorated. I want to point out that the photos … (13 comments)

simply staged: Too Much of a Good Thing - 07/14/08 08:09 AM
Have any of you encountered a model home that was "over-decorated"? I experienced over-decoration on a recent Parade of (New) Homes this past Spring. When I first entered the home, my eye went to the large and unusual window treatment on the Palladian window. I was awed by the fact that the fabric was sewn and mounted for a very curved window. My mind started to wander about how costly this must have been and how professional it looked. I never noticed the great view of the outdoors as I was too taken with yards of lovely, draped fabric.
Next, I … (15 comments)

simply staged: Staging a Home - A Vital Step - 06/08/08 04:49 PM
When Simply Staged goes to work for you, one of the first things we do is help you de-clutter your home. Whether Staging to Sell or Staging to Live in your home, Clutter-Free is an important part of our process. It's not always the easiest thing for the client to do alone. We assist them in this difficult but necessary step with fresh eyes and non-sentimental attachments.
Here's an example with a typical kitchen: When you first moved into your home you probably had a coffee pot, a  toaster and a bowl of fruit on the counter. After a couple years … (2 comments)

simply staged: This is my 2nd Blog ever... - 06/05/08 05:37 PM
 
 
...Been busy as a bee Staging Homes to Sell and Staging Homes to Live in. I haven’t had a chance to blog cuz we just finished De-Staging 7 homes in the past 2 weeks. “What does that mean?” you ask. Well, that means 7 homes that Simply Staged decorated (staged) and worked on, have sold recently in the last couple weeks. Consequently, we have to move our stuff out so the new buyers can move in! I personally worked on four of these homes and they are already sold! I’ve only been with Simply Staged for 2 months. Whew! … (6 comments)

 

Laura Evans

Grand Rapids, MI

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Simply Staged

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