If you haven't visited Larry Lohrman's PFRE (Photography For Real Estate) Blog yet, I highly recommend it. There is a link in the side bar. But, you should know that associated with the PFRE Blog, there is a PFRE Group on Flickr where Professional Real Estate Photograhers meet and learn from one another. I have learned volumes from the great photographers over there. I have also taken online courses to learn how to effectively light interiors for photography. Most recently I flew to California for a hands-on workshop on Lighting Interiors for Real Estate Photography taught by some of the best in the craft.

The question has been asked thousands of times by hundreds of Real Estate Photographers : "How can we get Real Estate Agents to understand the need to hire someone specially trained in Real Estate Photography to best market their properties?"

Have you ever wondered why there are people who believe they can effectively sell their own homes without you (a licensed real estate agent)? You know you have the tools, the training and the expertise to sell homes better than Mr. FSBO. You expect sellers to use a licensed pro. to sell their property; why not use a trained pro. to photograph that property. Your sellers want you to hire me, they are just too bashful to say it! I know I have the tools, the training, enthusiasm, and expertise to help you market more effectively.
My tools: An expensive digital SLR camera that I have worked for several years to master, oodles of software programs for finishing photos, lights, reflectors, special lenses, tripods, diffusers... My training: Basic photography classes before I went digital, Online courses in "Perfect Exposure", "Problems in Lighting Interiors", as well as a portrait course, PFRE "Lighting Interiors" workshop in Santa Clarita, CA, and the constant learning I get from my friends at PFRE.
My Enthusiasm: Okay, I'm a little strange- I love homes. I made my realtor take me to nearly every home in our price range when I came to look for our new home here, even though I knew which one we wanted. It's a weird obsession...I also love photography, obviously.
My Expertise: Well, I already told you how I have learned about Real Estate Photography. I also have the skills to do with the photos what is needed, like resize, optimize for the MLS, and I make great slideshows!
...but I'll admit that doesn't make me an expert! I'll be honest with you; I need more experience. I do have a handful of real estate shoots under my belt, but need more. I also need lots more feedback from Realtors. I want to deliver superior real estate photos to you as fast as possible, and I want you to use them so we can find out what a difference Professional Real Estate Photos make in your marketing plan. Let me know how I can make the images best work for you!