marketing: Armed Forces, and over seas; Searching for a home back home - 07/31/08 09:40 AM
From my inbox today, a rare message from a non agent worth sharing! Deborah has lived with her husband in Europe the last three years, and is hunting online for a home.
Deborah - glad we can help in your search. Best of luck with the NAVY and let us know how the … (0 comments)
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marketing: Sights of RE barcamp and Pre-Inman SF 08 - 07/23/08 10:34 AM
RE Barcamp San Francisco 2008 was a blast - however I was not able to take part in the whole day, as my flight came in from KC, then LA around 1pm. The location was easy to find, the Zebra greeted me at the door and handed me a cool RBC badge … (2 comments)
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marketing: Press Release: Nationwide Service Providers can Photograph and Measure Agents Listings - 07/15/08 10:49 AM
For Immediate Release
Agents Go "Virtually Hands Free" with FloorPlanOnline
July 15, 2008 - Today's Real Estate agents are required to have a strong working knowledge of a wide variety of digital tools in a seemingly decreasing amount of time. The time many agents plan on marketing a listing can … (0 comments)
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marketing: Press Release: FloorPlanOnline to Demonstrate at Inman SF Conference - 07/14/08 03:48 PM
For Immediate Release
FloorPlanOnline will Demonstrate At Inman Connect SF Conference
July 14, 2008 - Kris Cone, CEO, Michael Rahmn, CTO and Chris Drayer, Central Region Sales Manager, will be demonstrating the exciting concepts being marketed by FloorPlanOnline to top real estate professionals and real estate companies throughout the North America … (0 comments)
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marketing: Inside Out? Inside Inman is Maureen's Outside blog Inside Active Rain - 06/30/08 05:03 PM
Way to go Maureen McCabe - "front page" of Inman News! You are so very famous.
Thanks to Active Rain for continuing to build, grow and add cool features like the free outside blog feature. You guys are great. Im looking forward to seeing all the new stuff at the Inman Connect SF in … (14 comments)
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marketing: Hey Chicago, Please meet my friend FloorPlanOnline - 04/10/08 11:00 AM
Hello Chicago, My name is FloorPlanOnline
FloorPlanOnline is NEW to the Chicago market, (but with Active Rain since the start) and you can get in on the action.
FloorPlanOnline has been called the "Single best marketing tool for Real Estate Agents" - even in today's market. If you would like to view … (0 comments)
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marketing: "how many homes did your dog sell last year?" - 01/10/08 07:33 AM
Ok, I'm in tears. I'm pretty sure they are from laughter but I think some might be truth tears - as in the truth about agents hurts due to the link below.
The line that got to me was "I dont care about your Dog, how many homes did he sell … (13 comments)
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marketing: FloorPlanOnline on TODAY Show (not floorplan dot com!) - 11/26/07 04:12 PM
We are gonna be on TV (or so they say):
Barbara Corcoran, the former CEO of Corcoran Real Estate in NYC (now owned by NRT & Realogy) is now a hostess on the TODAY Show. She had just met with one of our customers who showed her his FPO IFP presentations and she … (3 comments)
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marketing: Third Party FloorPlanOnline Review - 11/05/07 01:01 PM
http://www.reagentinct.com/2007/04/24/bristol-connecticut-finally-gets-a-virtual-tour-real-estate-agent/
I wont copy and paste the article - I don't have the authors permission - so click the link to view his humorous but truthful review and comments.
If you have comments, questions or reviews lets chat! What do you like, what dont you like? Was it easy to use?
demo tour: … (0 comments)
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marketing: Oh, Hi-Oh (a marketing view from a rental car) - 08/15/07 12:28 PM
Apparently, it is customary to greet people in Columbus not with the traditional "Hi", "Hello" or "good morning" but rather with a firm "O, H" which if said in a booming full voice will elicit the window shattering "I, O" from everyone in the metro area.
The Ohio State University plays a big role in the … (10 comments)
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marketing: Sign of the Times (online marketing) - 07/17/07 09:45 AM
Marketing the fact that you do virtual tours is ok - (I don't prefer the spinning ones) But it seems to me that including in your marketing pieces or presentation the fact that you do virtual tour...well... its a bit like the old hotels that advertise "Free HBO" or "Air Conditioned".
- Hotel guests … (2 comments)
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marketing: Live in Chicago area this week: FloorPlanOnline - 07/10/07 09:05 AM
FloorPlanOnlineis a national company that integrates real-estate floorplans with photos for a spectacular online tour. Service Providers collect the content or you may provide the content (photos and floorplans) while the production department does the photo editing and builds the tour.
No Setup, membership or software fee - just pay per … (2 comments)
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marketing: New vs Used - how to choose, how to market? - 04/09/07 06:48 PM
Just around the corner from my home with its now dead flowers from Home Depot, (thanks april winter storm) there are "new" homes that have been on the market for well over a year (getting used by mother nature). Next door to it, sits a home with a car in the driveway … (4 comments)
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marketing: Cool Home Tour #5 - 04/06/07 07:59 AM
Got Green Acre?
This CA listing ranks high in cool factor for multiple reasons, including the almost too perfect rolling green hills our Service Provider captured in the photos, as well as the "green" solar panels that generate power. The place reminds me of the "happy cows come from California" adds Ive seen … (0 comments)
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marketing: Do you have a Production Department / litter-box issue? - 03/30/07 07:51 AM
Photo Editing is frequently skipped or can eat away at agents time - the photo you thought was perfect, has the cats litter-box right in the foreground, or in the bathroom mirror you can see your good looking elbow jutting into view. But Elbows and Litter-boxes don't sell homes...What to do … (3 comments)
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marketing: Listing Presentation- On Paper or Online? - 02/10/07 10:32 PM
Agent Listing Presentations -
Are you looking for a way to differentiate yourself in your client listing presentations? FPO has some great tools for you to use. Just wait until you see how homeowner's react to them!
Go to http://www.floorplanonline.com and scroll down to the bottom of the screen and under "Resources" click on … (7 comments)
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marketing: Castle Online? - 02/06/07 01:24 PM
This may be the most "cool" listing Ive seen online, and wanted to share the tour with you.
Disclaimer: I'm not an agent, and I don't make a habit of sharing actual listings, but this place is worth seeing!
The view is great too! From the link click "walk thru".
www.seetheproperty.com/9819
… (5 comments)
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marketing: I Hate "Virtual Tours" - 02/05/07 01:48 PM
Look at that photo...is the tredmill melting? What shape are the windows? Is this place next to a light house?
I really Hate Virtual Tours. The way the spinning, distorted, fisheye, slow to load tours and even slide shows of 2 inch wide low rez photos make you think you are getting … (18 comments)
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marketing: Free Land Lures new Families - 01/29/07 09:13 AM
The Kansas State Song "Home on the range" should now be edited to continue "where the deer and the buffalo roam (across your free land)"
While you may desire Free Land on the beach in sunny Florida, it might not be as easy to attain. In Kansas on the rolling prairie, you … (0 comments)
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marketing: Do You Tube? - 01/09/07 11:19 AM
I've tried several types, and searched multiple words, but searching for good Home Tours on You Tube seems to be You-Sless. Tours are jumpy, bumpy and grainy. Frequently music is way overbearing. I have not found good organization at all nor any consistency. The best part, is when the camera shows you the kitchen, … (5 comments)
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marketing: Overheard at the Quick Lube - 12/29/06 11:11 AM
I'm sitting at a chain oil change location, sipping on a hot cup of burnt folgers and reading active rain. I over hear a couple loudly discussing and article they read- "Did you know only 20% of Americans read newspapers, while close to 100% of Europeans read newspapers? That's Horrible!" This news … (5 comments)
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marketing: Agents and Internet like Oil and water - 12/20/06 03:23 PM
Stats from NAR in Bar Graph Format, showing the resources buyers find usefull. This is no shock right?
When asked, Buyers said Agents and the internet are the top 2 most usefull sources for info.
A bit down the chart you can find Print media. So combine Magazine and Newspaper, and you get almost the … (8 comments)
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marketing: Newsweek Ranks Shawnee Tops - 12/13/06 04:42 PM
Shawnee KS ranked as a top Suburb by Newsweek. Fair Housing prices, low crime and good test scores propelled Shawnee to the top of the list.
Thoughtful cameraman captures town essence with beautiful shot of some Dust in the Wind:
Seriously, the photographer could have spent a bit more time on this. … (2 comments)
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marketing: 79% in 2005, ?% in the future? - 12/01/06 07:55 AM
The stats keep improving, but adapters are not as fast as non agents nation wide. Oh - and what kind of nut would do this "blog" thing? Bernice Ross Explains.
Web strategies
Consumers continue to shift their business to the Web. In 2005, 79 percent of home buyers used the Internet as an … (2 comments)
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marketing: Golden Arch - 11/13/06 06:27 PM
Well, I'm off to Missouri in the Morning. Ill be stopping in Columbia, then on to the St Louis ‘burbs to talk to several top offices in the area. I got many of my invitations from my MAR (missouri association of realtors) booth last month. Thanks MAR! I've got to say that I'm looking … (0 comments)
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marketing: Agent responds to request for feedback on FPO - 10/26/06 07:37 AM
Here at Active Rain, It seems most people really embrace technology! Some people get it, and others - will likely not read this (as it is ONLINE)
I thought it would be good to share this FloorPlanOnline concept response letter - I placed it in the Forum as well. They seem … (0 comments)
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marketing: SLOW Tech Midwest - 10/23/06 09:52 AM
The Midwest is coming up short again. Data just keeps showing that technology is more widely accepted on the west coast by agents than here in the Midwest. Users, however are demanding and searching online equally. There is a growing gap between non adapting agents and the 30 something average buyer. This will make … (3 comments)
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