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real estate agent info: Possible Pitfalls with Power of Attorney in a Transaction - 11/03/10 12:39 AM
… (30 comments)
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real estate agent info: California to institute 3% withholding on 1099-misc to balance their budget? - 02/10/10 02:47 PM
Call to Action - Proposal makes businesses into tax collectors and forces small biz to make interest-free loans to state.
California continues to have a severe budget crisis - $20 billion in the hole. Unfortunately, one of the solutions being proposed in Sacramento is yet another budget gimmick - an onerous 3% independent contractor withholding mandate on businesses and public agencies.
Any business/agency hiring an independent contractor (anyone who receives a 1099-MISC) will have to reduce every payment by 3%, and is responsible for remitting that money to the Franchise Tax Board, the state tax collection agency.
Almost all companies, agencies and non-profits of … (4 comments)
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real estate agent info: Client Appreciation Event was Huge Success! - 01/14/10 12:17 AM
The first annual RE/MAX Coastal Redwoods Client Appreciation Event was a huge success!
On Friday, January 8, 2010, from 4:00 to 8:00 pm, my office had a client appreciation event to thank all our wonderful clients.
Not only did we thank our clients, but we introduced our newest agent, Ana Hartwick, who joined our office just a few days before the big event.
RE/MAX Coastal Redwoods couldn't be happier. Ana is a wonderful addition to the RE/MAX Coastal Redwoods team.
Ana is consistently a top producing agent with a stellar reputation for being friendly, prompt … (16 comments)
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real estate agent info: How Consumer's find my Website - 12/27/09 07:18 PM
Here are the stats for how consumers came to my website for 2009.
Several AR members have emailed and asked how I drive consumers to my website and what about realtor.com.
If you have been reading my posts for awhile, you know I do not pay for realtor.com enhancements and this graph shows why.
To be fair I did pay for realtor.com enhancements until July 1, 2009, so if I continued to receive click throughs from realtor.com at the rate of 10-11 a month, let's be gracious and call that 130 for the entire year, (I paid about $600 last year for realtor.com), that was $4.61 per click through. … (77 comments)
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real estate agent info: How to Put Listings in Your ActiveRain Blog Sidebar - 12/26/09 06:04 PM
How to put listings in your ActiveRain blog sidebar -
I have had many emails from AR folks asking me how I put the listings in the sidebar of my blog. I know there is another post out there in AR land saying how to do it because that is how I learned, but rather than go look for it, here it is, my way.
I use www.postlets.com for my sidebar listings, plus I use postlets to post listings as a blog post and to syndicate my listings to many other websites. I use the free version of postlets (I always use the … (115 comments)
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real estate agent info: Business Practices that Paid off in 2009 - 12/25/09 12:41 AM
As we countdown to a new year and new decade I am reflecting on what has been effective in my business for the past year. I want to continue to do what works and gives me proven results and dump the rest.
Thankfully when it comes to my business, it is pretty easy to track what works and likewise, what doesn't.
My blogging efforts have had a huge return on investment in 2009 in many ways. My blogging efforts have established me as a local expert in my market, my market reports are widely read, I have been interviewed by my local newspaper, I … (83 comments)
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real estate agent info: Do You Turn the Power off at the Box? You may want to rethink that! - 12/03/09 12:01 AM
Do you shut the power off at the box on some of your vacant listings?
I have noticed that a lot of REO properties have the power shut-off, but usually it is at the breaker box as most banks require the power to be on and in the listing agents name.
Some agents turn off the power so they won't incur a huge expense or maybe for other reasons. I showed a listing last night and it was dark outside. The power was off in the home so I called the agent who told me it was shut-off at the box.
I … (8 comments)
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real estate agent info: Be a Productive Listing Agent - 10/25/09 03:28 AM
Be a Productive Listing Agent. How?
I have written plenty of posts on how to be a good listing agent, from giving good customer service, to answering your phone when agents call (or anyone for that matter), to good signage, writing a monthly market report and more.
I also wrote a popular post on realtor.com enhancements, are they worth the money? I would say less than 5% of the 309 comments I received on that post said realtor.com enhancements were worth the money.
Why bring that up? I have sold 10% of the residential listings (per ccmls) that have sold in my … (56 comments)
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real estate agent info: How to Get More Leads & Convert those Leads into Clients - 08/25/09 01:02 PM
How to get more leads and convert those leads into clients?
Real Estate and customer service, some blog posts I have read lately would argue the two shouldn't be in the same sentence, at least with the word "good" thrown in there and I admit this post started out being negative toward those agents who give us a bad name. Rather than go to that dark place, however, I have decided to take the high road and speak to the agents who work hard, give real estate the time and attention their clients deserve and are always looking for ways to improve.
Therefore, … (11 comments)
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real estate agent info: Present Your Buyers Offer for Better Results - 08/20/09 10:19 PM
Present your buyers offer for better results? Yes, I know this isn't always possible. In the case of an REO, an asset manager is not interested in what the selling agent has to say.
However, if you have an arms length transaction*, you have the right to ask to present your buyers offer to the seller.
The seller has the option to say no, but I have rarely had that happen.
Presenting your buyer's offer may not be necessary most of the time, but there are instances that it is prudent. Many listing agents may feel threatened by this, but it NEVER … (2 comments)
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real estate agent info: Power of Attorney in Your Transaction? Make sure... - 07/21/09 01:40 AM
Is there a Power of Attorney involved in your real estate transaction?
If so, you may have a potential time bomb on your hands. If you do not have a transaction that involves a POA, but know your client has one and will use it in an up-coming transaction, you need to act now.
Have your trusted title/escrow person take a look at the Power of Attorney and make sure the title/escrow company will accept it for the transaction/potential transaction.
I recently experienced a situation where a client used a POA on a transaction that went through just fine, but when we used it for another … (2 comments)
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real estate agent info: Thumbs Up on Improving Your Bottom Line - 06/17/09 10:26 PM
I wrote a blog post recently on my experience at a seminar put on by realtor.com. That post struck a nerve with quite a few agents and received over 300 comments! I was asked by someone in the comments whether I was going to renew my enhanced listing package with realtor.com when my current hitch expires in July.
For me it's really a no brainer. I have never been asked by a client if I use realtor.com in my marketing and I have NEVER had a sale I can attribute to realtor.com, so no, I am not going to renew. Instead, I am going … (14 comments)
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real estate agent info: Are REALTOR.COM Enhancements Worth the Money? - 05/25/09 08:50 AM
Are REALTOR.com enhancements worth the money? Hell Heck no. At least that is my observation.
I drove 2 hours one way to go to a seminar put on by REALTOR.com. It was being billed as valuable information to show the agent how to:
Leverage the changes in your local market Target expired listings with a proved marketing planMake your current listings be seen first and more often Make your local expertise more relevant to sellersLeverage multiple photos and new video listing tours to generate more showings
I had received several emails over the course of 3 weeks each building up the seminar. … (318 comments)
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real estate agent info: Real Estate Agent = the Conductor of the Real Estate Transaction. - 03/24/09 01:16 AM
The real estate agent = the conductor of the real estate transaction.
I watched a movie tonight about a movie producer trying to get a movie made with the odds stacked against him. His leading actor's eye wandered toward very young women, the screenwriter had a confidence problem, the small town did not want the movie company there, etc. The producer overcame each obstacle with a calm that was unwavering. He was a chameleon changing to suit the needs of the moment to keep his production moving forward.
I was half laughing, half crying watching him because he reminded me of myself today and every day, 24/7/360.
How many times a … (6 comments)
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real estate agent info: Bonding With Your Clients? - 02/03/09 11:46 PM
I just read J. Phillip Faranda's recently featured post about blogging for business or is your business blogging?
I think the point of his post is there needs to be a balance with blogging as in all things.
I recently shared the effects of implementing several of Gary Keller's tactics in his book Shift. I wasn't really prepared for the influx of leads that these few small changes would make to my business and felt overwhelmed almost immediately. I have been working diligently to come up with a few systems to handle these new leads. I emailed some Active Rainer's for their advice and did a reality check … (9 comments)
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real estate agent info: Need Buyer's? - 01/13/09 12:15 AM
Need Home Buyer's?
If you are a real estate agent, even if you have 100 listings, YOU NEED BUYER's and if your market is like mine, THERE AREN'T MANY.
So how do you find buyers when business as usual isn't working, when the days of "listings are king" are dead?
If you are reading this post, you are probably internet savvy and doing most of the suggestions I am going to give in this post. However, if you found this post out of total desperation to learn how to, or why to, tap into the internet, read on.
I have been a … (16 comments)
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real estate agent info: Joseph Gatti, United States Military Academy Graduate, Class of 2005 - 12/21/08 03:24 PM
This is my son, Joseph Gatti and this was his proudest and happiest day so far in May of 2005. It was a pretty proud day for my husband, Garry, and I as well.
The ordeal of West Point can not be overstated.When Joseph came home for Christmas break his Yuk year (West Point vernacular for sophomore) and we took him to the airport to go back for second semester, he looked like a man headed to the gallows.
He graduated with the class of 2005 and was in several TV series that the Discovery and History channel televised showcasing that class.
… (3 comments)
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real estate agent info: REO's - An Opportunity for Agents - 10/13/08 03:07 PM
REO and short sale listings are 9% of the active listings in my market and growing by the day. They present a wonderful opportunity for buyers to get a home at a great price in many instances, especially REO listings (aka: foreclosed or bank owned).
Getting numerous REO listings would be great, but I've noticed that many lenders already have their go-to agents. In my market most of the agents who have a large number of REO listings have been in the biz a long time and have well-established relationships with the lenders and asset managers who are meting out these listings.
How … (5 comments)
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real estate agent info: What Do Clients Want? - 09/05/08 11:34 PM
What do clients want? As a real estate professional in a declining market, knowing the answers to that question is what sets you apart from your competitors.
I have the privilege of working with a lot of wonderful clients. I enjoy working with them so much and it is an honor to be entrusted with their home sale or purchase. Several of these clients have made the move to working with me and my office because they are looking for:
Honesty and candor- If you read my market reports, you know I am not giving the rosy picture of my market … (1 comments)
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real estate agent info: What Does it Take to be a Top Performing Agent in this Market? - 06/10/08 09:53 PM
What Does it take to be a top performing agent in this market?
A client emailed me today and told me she was studying for her real estate license. She is very, very excited and wanted to know if I had any advice on the subject.
Heck yeah. I sure do. I feel qualified to answer my own question. I started real estate December 20th, 2005 and worked almost everyday in 2006. I made multi-million, but more importantly, I learned what hard work it entails to be a top performing agent. I worked just as hard in 2007 and was #5 … (12 comments)
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Fran Gatti - Realtor®, CDPE®, RDCPro®, Crescent City CA Real Estate
Crescent City,
CA
More about me…
RE/MAX Coastal Redwoods
Address: 1072 9th Street, Crescent City, CA, 95531
Office Phone: (707) 464-5400
Cell Phone: (707) 218-8162
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