ARCHIVED BLOG POSTS
2011
35
Comments
The debate about whether people should be allowed to be real estate professionals on a part time basis rages on. What interests me about this issue isn’t so much who’s right and who’s wrong but what motivates the points of view from either side. I believe when we look closely at the people argu...
07/06/2011
Making Statements Whenever a real estate rep uses a direct statement for overcoming objections or expressing a point, the sales person automatically creates an opportunity for disagreement . If a disagreement does, it’s less likely you’ll close the sale. We all know how much clients love dis...
07/05/2011
Poor Presentation Skills Sales are usually lost due to untrained real estate professionals. Their biggest shortcoming is poor presentation skills. When negotiating, the better your presentation skills, the more you’ll close sales. Good presentations have three components: a visual component, a...
07/05/2011
Most sales professionals try too hard getting heard by their prospects and don’t listen nearly enough. They don’t understand the most important reason for listening to someone is learning what motivates them. The more you listen to someone, the more you show you want to help them, and the more...
07/05/2011
How To Lists How to go about buying or selling real estate can be mystifying to many people, especially first time buyers. So you can help make different parts of the home buying process as easy as possible for your website visitors by providing step by step instructional lists. One creative r...
07/04/2011
4
Comments
Website Content And Strategies You Should Avoid Your real estate website is your face on the Internet. Prospects judge your site very quickly (as do search engines), so it’s just as important to have the right ingredients as avoiding the wrong ingredients. So make sure your website doesn’t the...
07/04/2011
You should have both a generic name for your real estate website (eg. Mississauga-condos.com) and your own name (JohnSmith.com). A domain with your own name is part of your personal branding. But when the day comes to sell your website domain, unless you’re a famous person, no one is going to ...
07/04/2011
13
Comments
Real Estate Blogging & Site Content – Best Practices Most real estate professionals who try their hand at blogging for their business write sporadic, very general articles on real estate. This actually does little to help your real estate business. There are two basic reasons to have a real es...
07/04/2011