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graphic design: Open Source Software - Great For Graphics (AND FREE TOO) - 01/07/08 03:20 PM
I usually try to mention an Open Source alternative whenever I reccomend someone buy some software. Though OS software isn't usually as high quality as the professional stuff, it usually works great for people who are not professionals. There is usually tons literature out there on OS Software, and great support forums where you can get any questions answered within hours or even minutes.
Oh... did I mention is 100% FREE?
Here is a great website that categorizes most mainstream opensource softwares available, and gives you a short description of what they do.
www.osliving.com
Just a little tip to young graphic designers, I once … (8 comments)
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graphic design: Choosing the Right Font - 12/26/07 08:18 AM
Believe it or not, there is a philosophy and a method behind which fonts should be used depending on the situation.
Fonts are divided into two basic categories, Serif and Sanserif.
Serifs are the little tails that extend from the ends and various parts of some fonts. The most commonly used serif font is Times.
Sanserif fonts do not have these tails, this would include fonts like Arial and Helvetica.
When should I use a font with serifs?
The purpose of these serifs is to create subliminal lines for the eye to follow and keep its place. Serif fonts are meant to be read in large … (13 comments)
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graphic design: Effective Branding - 12/18/07 09:23 AM
In all of marketing wether it be the internet, signage or print publications, you need to create a brand and keep it consistent. Make a logo, pick a color, use it everywhere you advertise. This creates brand recognition.
What is brand recognition?
When someone sees your logo and knows exactly what it is instantaneously without reading the text or thinking about it. Just by seeing the color and distinctive shape they know it is you. Hopefully they have good feelings associated with this recognition, but that is not what we are discussing now.
The #1 way to ruin brand recogniton, by not having a … (3 comments)
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Robert Krames
Gainesville,
FL
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