One of the dangers of being in real estate is that it's easy to get house envy. Take a look at this house I just listed in Gig Harbor, WA, and you'll know exactly what I mean!
I just returned from a week at the Keller Williams national convention. Yes, the training was great. Yes, I'm excited about the possibilities eEdge hold for us all. Yes, I'm miffed and confused at all the bellyaching going on about eEdge (amazing how many perfect people there are in the world with no tolerance for anything less than immediate perfection). But my biggest take-away had very little to do with real estate.
I used to get caught up in the KW vs ReMax wars on ActiveRain. We used to blog spar about which company was the best. One of the beauties of blogging...when you put it out there it's there to stay. I wish I could go back 3 years and shut myself up. I still believe Keller Williams is the greatest real estate company there is, but it has nothing to do with us vs. ReMax or any others.
I believe we are great because of who we are, not because of who anyone else is. Is ReMax great? I don't know, I've never been associated with them. Is Windermere great? Maybe. It doesn't matter. I think I finally realized that KW isn't the greatest company in the real estate world because we're better than anybody else, but because we are who we are.
The culture of our company was made apparent to me again (which is why it is so troubling to hear the bellyaching about eEdge...it clearly demonstrates that some simply don't get our culture). For a great example of who we are, take a look at this video.
QR code technology is one of the many new buzz words around real estate. We all have access to it, some are using it, but how many are using it to actually sell homes? In the following three minute video, I show how myself and 2 of my partners here at Keller Williams Realty Gig Harbor are using QR codes to market our homes and give our sellers maximum Internet exposure. Having QR codes is one thing, knowing how to utilize them is another.
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