google pay per click: Google Adwords Don’t Work For Real Estate - 05/14/09 07:26 PM
For those that have read our posts before, maybe this comes as a surprise, after all we are major supporters of paid online advertising. My revelation that ads don't work comes after speaking with agents all across the country. One of the most common items I hear is that they want traffic to their websites, but it can't be with Google Adwords because it "doesn't work".
I have to admit that I was shocked that this was one of the most consistent answers. After all 95% of Google's 21 billion in revenue in 2008 was made from Adwords, but apparently it … (73 comments)
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google pay per click: 5 Different Ways to Use Your Domain Name in Google Ads - 01/14/08 02:56 PM
Today's post was contributed by Joseph Bridges
Have you ever tried to change how your domain name is displayed in your ads? Hopefully you have tested out different methods and different display types with your domain name in your Google Pay Per Click ads. A better question might be why even try? The main reason you try different ads is to appeal to different people and see which one tests better giving you the best results. I thought today we would go over different ways to use your domain name in your Google Adwords Ads. Remember you 35 characters for display.5 Different … (11 comments)
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google pay per click: Right Keywords Increases Ad Performance - 11/28/07 11:59 AM
Todays post on improving Google Adwords performance is written by Joey Bridges
When we are setting up a new Google Adwords campaign it is important to be as specific as possible with the ad and the keywords that you select. We found that some of the biggest frustrations with Google Adwords is what words should people select to advertise on and then once they have those words what ad should they put with those words. So we have the two problems:
Word Choice Ad matching those wordsLet's keep this as simple as possible. Sometimes it is easier to write the ad before the … (4 comments)
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