mobile: Are mobile web and mobile search ready for real estate? - 09/30/08 12:36 PM
As real estate professionals, nationwide, search for sales and marketing tools to better advertise their listings to consumers, talk of mobile advertising capabilities continues to rise to the top of discussion.
We've seen MLS and Associations swarming around the idea of mobile MLS search, in attempt to meet real estate consumer … (2 comments)
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mobile: What should you take to your next sales team meeting? - 09/05/08 12:49 PM
As summer all to quickly comes to an end, you'll likely be finding more time to sit in on those weekly team sales meetings in your office. To be honest, now may be the best time to attend these meetings, too! With the attitude about the market, this is a great … (0 comments)
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mobile: What should you take to your next sales team meeting? - 09/05/08 12:48 PM
As summer all to quickly comes to an end, you'll likely be finding more time to sit in on those weekly team sales meetings in your office. To be honest, now may be the best time to attend these meetings, too! With the attitude about the market, this is a great … (0 comments)
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mobile: Stop pushing your potential customers away! - 08/28/08 04:42 PM
Yesterday I was in a meeting with a group of people and introducing them to mobile advertising and the role it plays in the real estate industry. One particular person happened to not be a real estate professional, but in the process of being a homebuyer/seller in Boise. Once we described … (5 comments)
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mobile: Are you branding to college kids? You should be.... but how? - 08/20/08 03:39 PM
Today my colleagues and I took our first trip to the new Hooters that opened just last week (the first Hooters in Montana!). While there we were talking to our lovely waitress and making conversation asked where we worked. On Monday, we hired a new member for our sales team. This … (6 comments)
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mobile: Real Estate Olympics 2008 - we need your help! - 08/19/08 10:43 AM
In light of the 2008 Beijing Olympics, a member of Inman put together a Real Estate Olympics competition; "Real Estate Pacesetters 2008".
Last week, over 40 contestants were submitted for the contest as the industries premier pacesetters; companies who are leading our industry towards change.
I'm PROUD to announce that GOOMZEE.com … (1 comments)
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mobile: Politicians Text Message To Stay in Touch - Do You? - 08/11/08 12:52 PM
I've noticed politicians making an extra effort to reach-out to more young adults with campaigns such as the get out and vote programs by companies like MTV. Other sources for news, information and events have been implemented this year, and if you haven't already heard, one of the biggest has been … (0 comments)
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mobile: How do you keep motivated - follow the KW way! - 07/30/08 02:43 PM
As we all know, technology continues to evolve by leaps and bounds, and the role it plays in the real estate industry is a vital one. We, Goomzee, was recently invited to attend an event that's premise was meant to motivate customers and keep their marketing minds going. As we continue … (2 comments)
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mobile: It's all about what the seller wants - or is it? It's YOUR job to EDUCATE. - 07/18/08 12:39 PM
"It's all about whatever my seller wants to hear."
Recently I've read some interesting comments in some of the blog posts about agents adopting new marketing tactics - or not adopting them for that matter.
What stands out in my mind the most is a comment that read, "It's all … (10 comments)
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mobile: Just when you thought you had a real mobile office... - 06/26/08 01:18 PM
Sick of driving around in your vehicle (the office away from the office) looking for a WiFi Hotspot?
Now you can really set up a "mobile office". Chrysler has announced they will add wireless routeres to some of their 2009 Chrysler, Jeep and Dodge models. What a great service for REALTORS … (11 comments)
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mobile: Have you "Gone Mobile"? Here's why you should... - 06/20/08 10:07 AM
In June's issue of Texas Realtors magazine, Dee Copeland wrote an excellent article about mobile marketing technology and the way it's headed in the real estate industry.
Here area few excerpts and if you click on the title, it'll take you directly to the article online!
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Going mobile New technology … (3 comments)
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mobile: Identifying your tech-savvy customer - 05/29/08 11:06 AM
Nielsen is preparing to report their Q1 2008 findings for mobile buyers.
What do these stastics mean for you, the real estate professionals, and your consumers? As usage of text messaging increases overall, so does the increase of adoption and implementing it into other uses; product/service information and purchase decisions. … (16 comments)
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mobile: March Madness - Game updates and a little fun competition - 03/18/08 12:06 PM
I know, I know. It hasn't started yet... but it's getting very close! By now some of you have probably drawn out your brackets and placed your bets, whether they be monetary or just bragging rights for yet another friendly competitive bet.
YOU CAN GET SCORE UPDATES ON YOUR PHONE!!! No … (3 comments)
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mobile: Mobile Phones, Mobile Advertising and Real Estate - an Overview - 03/07/08 12:26 PM
After yesterdays post of Pew Internet and American Life Project's latest mobile phone report, I decided to gather a bunch of my statistical research together as an overview....
Enjoy and let me know your thoughts!!!!!
A new research report posted by Pew Internet and American Life Project, has determined that Americans are … (12 comments)
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mobile: Could you live without it? - 03/06/08 11:26 AM
Study: Cell Phone Now Most Vital DeviceAs reported by:
By ANICK JESDANUN
NEW YORK (AP) — Americans have become more dependent on their cell phones than conventional phones.
For the first time, Americans say they would have more trouble giving up a cell phone than a traditional phone, the Pew Internet … (25 comments)
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mobile: Marketing gurus that really deserve a "Job Well Done" award - 02/01/08 05:09 PM
I've been talking with ad agencies for the past two weeks about creative ideas on how they can implement Goomzee Connect into their clients' advertising portfolios. We focus our primary sales and product enhancements based around the real estate industry, however, some advertisers have called us and asked if they … (7 comments)
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mobile: Don't let those networking opportunities go! - 11/29/07 11:56 AM
Quite frequently, our company founder gets asked to speak at the local University as well as other organizations around town. He’s asked to speak about a wide variety of things, like program development to establishing a business to managing a business. Lately, he’s been cautious on which events he speaks … (2 comments)
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mobile: Agents are like snowflakes... - 10/25/07 11:39 AM
...no two are exactly the same. Meet Agents A, B and C. In the last 12 months, they have each been faced with different obstacles in growing their business. They are all looking for ways to leverage technology in a cost-effective manner. Agent A: Independent Broker, who runs his own business, real … (2 comments)
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mobile: Lenders Sponsoring Agents - 08/24/07 11:25 AM
Most mortgage lenders know the value of a good relationship with real estate agents . By helping them generate more sales, they generate more business for themselves! A great way to lend a hand is by sponsoring agents on a lead generating tool. Goomzee Connect is a mobile marketing tool developed … (2 comments)
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mobile: Listing information - the Green way! - 08/22/07 05:46 PM
Providing flyers at listings can get costly, let alone sometimes serve as a garbage filler to those consumers who aren't actually interested in the property. You may even be losing leads. AHH!
A great way to provide alternate access to listing information at the property is via mobile technology, and Goomzee … (2 comments)
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mobile: Be careful how you word things... - 08/17/07 06:31 PM
When the Apple iPhone came out, our local paper came out with an article title "iPhone Little Too High-Tech for Montana". That morning while at my local coffee shop on the way to work, I noticed the title on the front page in BIG BOLD LETTERS. Working for a technology company … (2 comments)
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mobile: Drive-by marketing - at YOUR properties! - 08/17/07 04:43 PM
Did you know that 63 percent of buyers who responded to the 2006 NAR survey said they used information from a yard sign to help in their search — a higher percentage than those who used print ads, open houses, or home magazines?
What if...
If someone drove by one of your … (7 comments)
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mobile: Needle in a haystack? Make your listings STAND OUT - 07/25/07 04:32 PM
Do you have listings that get lost amongst others? Using interactive services on your For Sale signs is a great way to get your listings noticed AND remembered!
Last weekend I was driving through a new, popular "cookie cutter" neighborhood in our area. I noticed that about every other house was … (6 comments)
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mobile: ...through the smoke and haze - 07/16/07 10:14 AM
There seem to be two types of summer in Montana...
During the first half you can take a deep breath and fill your lungs with some clean Rocky Mountain air and enjoy. This weekend seems to be the start of the second half of summer, and I would recommend taking … (2 comments)
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mobile: Help! How do you keep up on tech trends? - 07/11/07 01:16 PM
As a real estate agent, you may understand the aches and pains of the cold calling approach. My question to you is: What is the best way for us to let real estate professionals know that our marketing tool is available to them?
We all know that agents lead a very … (0 comments)
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mobile: Advertising your waterfront listings - what's your technique? - 07/02/07 06:00 PM
This weekend I spent my time on Northwest Montana's beautiful Flathead Lake. As we all know, a beautiful lake with easy access means lots of visitors and lots of people who would LOVE to live on it, or rent for a weekend vacation for that matter. Either way, a lot of … (2 comments)
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mobile: "Infolust" and the real estate industry - 06/22/07 11:52 AM
Happy Friday everyone!
I just wanted to share some information with you all that I recently found on Google when doing some information research.
All thanks to the insanely expansive and detailed web of information that continues to be spun, offering transparency of prices, of reviews, of opinions, and of detail. Yes, you’ve … (1 comments)
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mobile: Flyer box frustration? - 06/20/07 02:05 PM
For real estate professionals, although sometimes helpful, flyer boxes can also be a real pain.
Scenerio - You get a new listing, print up 100 flyers, costing anywhere from $.50 to $1 or more more a piece and put 50 of them in the box. Many of the neighbors in the … (6 comments)
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mobile: Text-message marketing and your sales strategies - 06/19/07 03:32 PM
I have been catching up on realtors take on using text messaging in their business, reading up on some great blogs about how some of them have incorporated it into their everyday business activities. Many of the responses have been positive, and others a bit weary on how it works and … (4 comments)
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