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social media: The Virtual Realtor: How Technology Is Changing the Real Estate Game - 07/06/10 11:44 AM
It didn't start with Facebook, but Facebook caused the paradigm shift. Before Facebook, people communicated over the Internet via email. Some, particularly the younger crowd, used IM (Instant Messenger) to chat. The tech-savvy experimented with My Space; but it was Facebook that brought social media into the mainstream and changed the way we communicate. Thanks to the comfort level we have developed with Facebook, people now turn first to the Web to interact with each other and obtain information. Facebook wove social media into the fabric of our daily lives and in so doing changed the way we communicate.
The paradigm … (14 comments)
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social media: New Tools to Help Realtors Manage Social Media Accounts - 07/01/10 10:48 AM
Real estate professionals use social media for outreach and new applications to help you manage your social media and marketing output are rolling out all the time. If you are adventurous and do not mind switching things around now and them, you can try social media tools until you find the one or ones that work best for you.
If you find that you have a hard time keeping track of contacts, you might want to try Flowtown. This application does digging for you and presents you with the results. If you have someone's e-mail address, Flowtown can tell you their … (7 comments)
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social media: Local Social Networking Sites Help You Meet Clients With a Local Focus - 06/03/10 11:37 AM
Some of the social media sites we mentioned on Tuesday and that we have mentioned in the past (Facebook, LinkedIn, Twitter) are well known and have received plenty of national media attention. There are many other online networking sites for you to join that may not be as well known, but can still do a lot to boost your business.
Some of the best social networking sites that are used by many real estate professionals have a local focus and can really assist you in connecting with more people in your immediate area. As you probably already know, you need to … (11 comments)
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social media: Invest Time in Social Media…But Not Too Much Time - 06/01/10 01:44 PM
If you are going to use social media to your advantage, you want to invest some time into it...but not too much time. The point of using social media as a real estate professional is to get your name out there, get your message out to many and interact with leads and other professionals with whom you really feel a connection.
There is no shame in repeating yourself across social networking venues and you can tweak your message a little bit to make it fit different sites. If you think that the copy on your website it really great, why not … (5 comments)
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social media: Using Social Media to Drive Real Estate Sales - 06/01/10 11:15 AM
More than 2 billion web searches are conducted on Google every day. More than 117 million Americans are daily Facebook visitors, 20 million use Twitter and 100 million check out the latest YouTube videos. Among active Internet users, 77% read blogs daily. Social media permeate every aspect of our daily lives. When we want information, we turn to the Internet first these days. Smart phones, netbooks and iPads allow us to access the Internet even when we're on the go. The social media revolution is changing everything, including the way real estate agents market homes and interact with home buyers and home … (3 comments)
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social media: Use Multiple Social Networking Tools to Make Home Sales - 05/18/10 11:25 AM
Those who think that social media is getting in the way of face-to-face interactions may have a valid point in reference to personal relationships. However, when it comes to marketing and sales, the explosion of social networking tools has been helpful, not harmful.
When it comes to getting the word out about homes you are selling, the more people you talk to, the better...even if you do not actually speak to them yourself. Perhaps we should say, the more people you are in communication with, the better. As a real estate professional, it is your job to get the word out, … (5 comments)
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social media: Using Twitter to Promote Your Real Estate Business - 05/13/10 12:31 PM
Twitter can be a great tool for real estate agents to have in their online arsenal, if they know how to use it correctly. Twitter is a micro-blogging platform, so think of your Twitter account as an abbreviated blog. You can also use Twitter to promote your real estate business, build your brand and generate leads, much in the same way you use your blog.
While we have heard stories of people who mentioned that a home was for sale in a tweet and found a buyer, we want to caution you that this will not happen for everyone. Part of … (19 comments)
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Jerry Mcclellan
Westlake Village,
CA
More about me…
Goprosystems
Address: Westlake Village, CA, 91361
Office Phone: (818) 309-4357
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