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I thought I get a rise out of some you from my last post.  One commenter, who obviously did not read my post, or understand it.  More lip service.  If any first time buyers should happen to read this.  Please be advised that taking your equity out to pay for the extravagant wedding might leave you upside down.  I have run into this twice now.  Post wedding  bliss might lead to children and you will need 4 bedrooms 2 baths sooner than you think.  Tears will not fix the problem.

Advanced selling techniques education advise you that your potential customer may not understand the the scope of the problem or need they have.  Selling  something is about solving a problem, filling need, doing a job for your customer.  You may simply  be talking over their head.  I would guess that is a common problem for all Realtors.  As we get farther and longer into the Real Estate depression it has gotten easier.  2007 few had a clue, 2009 most have some idea.  Of course, when you monetize the problem, denial sets in.

I came up with a buyers seller/market twist.  A spin/pun of the red state, blue state.  I call the green state, red state conditions.  Green for go and make money, red for stop and lose money.  We are definitely in the red state of affairs, most has stopped, most are losing money or appreciation. The past was a green state, everyone was making money everything was selling. 

For sellers, they must understand when the appreciation factor(green state) was taken out the equation for buying a home, the rules totally changed.  The inherent risk went form insignificant to major.  The buying habits changed.  Many buyers simply dropped out.  The majority of buyers have some condition that forced them to buy, marital status, family status, relocation.  The social and personal needs buyers dwindled.  Function became the operative word, the buyers needs had to met.  Simple example is the popularity of two story, four bedroom up. They want the three kids on the same floor.  Outlselling 2-1 over other types of construction(burbs).  People are thinking long and hard before building the custom dream home.

Stock markets have what is called "the trend always changes rule".  Many of us should have applied it to the past market.  It is not to late to apply it again when dealing with hesitant buyers. 

 

 

 

 


Points and Rankings Versus Right Information
Roger Hansen (ColdWellBankerBurnet)
Fellow American Realtors. I got back into SEO after a long vacation. I lost a listing to the "where do you rank on the page client". I did not make the grade so to speak. I am on my second of 5 books. I would guess all 5 have a chapter on Social…
Missed Opportunity
Roger Hansen (ColdWellBankerBurnet)
I will relate a story that happened to me this week. I have a couple as clients that are older and have lived in a Trailer Home for most of their lives. We a made two tours of an area they targeted. We found three possible buys, two bank owned, and…
 

Roger Hansen

Plymouth, MN

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ColdWellBankerBurnet

Office Phone: (952) 472-9256 x 256

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