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link popularity: Buying Links for the SEO Benefit - An Overview - 04/09/07 03:10 PM

An always controversial way to get links: Buying them. This is pretty straight forward… you decide what kinds of sites you want linking to you, and you go about purchasing the links.
Most of the sites that offer text links are very detailed in their offerings. Most listings will offer information like:
Description of the site (type of content on the site. Real Estate, cars, news, etc.) Date the site was begun Alexa Ranking Page Rank (PR) Whether it is a home page or sub page Number of quality incoming links How many links that will be accepted What part … (5 comments)

link popularity: R.I.P. - Reciprocal Linking - Deceased 1999-2006 - 11/30/06 01:24 PM

Is anyone as sick as I am of receiving reciprocal linking requests in the form of spam emails?  I read a fantastic article by Mike Banks Valentine of SearchEngineOptimism.com.  Yes the article is a bit controversial, but that's what makes it a fun read!  The title is: "Reciprocal Linking is Dead"
Here are some excerpts that I thought were excellent:
"I will link, but I will not "swap links" with anyone now. I require content in the form of articles, press releases and news, quotes, testimonials or some form of content."
"What was it that ruined strict reciprocal links for … (9 comments)

link popularity: How to Scope out a Competitors Website -- And Learn From it! - 09/22/06 01:59 PM
It's always fun and interesting to check out what your competitors are up to.  When you type in a search for your keywords, who comes up?  Are your competitors ahead of you or below you?  Why?  Do you know what kind of traffic they get?  Do you know how many links are coming into their site?
These are all important questions to ask.  In order to be competitive in the online world, you have to know the strategy of your opponent.
Here are a list of some things you can do really KNOW your competitor:
1.  First of all,  you must … (27 comments)

link popularity: Healthy Website Linking Practices - 09/13/06 09:07 AM
Everyone that has an active website tends to get spam from other webmasters that want to trade links with you. This is especially prolific in the real estate industry as there are a plethora of individual real estate websites. Here is one email I just received recently: Hi there,My name is The Universal Hosting and I am the owner of http://www.theuniversalhosting.com.We are very interested in exchanging links with your website at http://www.Hismove.com. Exchanging links will increase search engine rankings and website popularity.If you are interested in exchanging links, please add the following details to your website and click the approve link … (6 comments)

 

Justin Smith | SEO, SMO & Blogging Consultant

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