internet marketing: Internet marketing... more than a static online ad! - 08/13/09 05:56 PM
When you are developing your web site in order to sell your services and listings, it's really important to always keep at the front of your mind that this marketing resource of yours isn't "local". By it's very nature, a web site is selling to the entire planet. Even if the vast majority of your visitors are local, even if that's who your key target audience is, your site is still going to be seen by people from all over everywhere. Okay, great, so we know this - so what? Well, lets think about what they might mean for those visitors
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internet marketing: The value of a web site... - 09/30/06 07:59 AM
I was recently asked by one of Toronto's top real estate professionals, a person using the same web-site service and template that I use, if I was getting much business from the site. She was having her doubts about its effectiveness. I resonded that yes, I am in fact getting some business opportunities directly as a result of people finding my web page by searchin online and liking what they found. But I realized after sleeping on it for a while that to compare our experiences is as rediculous as comparing a Ford Focus to a Ferrari (and yes, I'm the Ford). For
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