sell your home with margaret rome: Wrapping Up 123123
- 12/30/23 10:08 PM
As we wrap up the year, thank you to everyone who's been a part of All ABOUT REAL ESTATE. You guys have been amazing, and I appreciate the love and support you've shown me.
Whether you've called into the show, shot me a text, or reached out during the week, I'm grateful for your engagement and feedback. I'm honored to have been able to share my knowledge and experience with you.
To those of you who've worked with me to buy or sell a home this year, thank you for trusting me with your real estate needs. It's been a pleasure working with … (6 comments)
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sell your home with margaret rome: Myth: Nothing Happens In December
- 12/23/23 10:14 PM
On Thursday, I had an appointment to see a home and discuss the possibility of selling it. We hit it off, and I got a signed listing that day. The next afternoon, I wrote a blog post and went live on the MLS.
Within minutes, an agent called to buy the property sight unseen. They emailed details and promised to send a signed offer the next day by 6 pm. True to their word, the offer arrived on time.
I planned to share this new listing on the radio show, but it was TOO LATE!
We received a verbal offer in 10 minutes and a … (12 comments)
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sell your home with margaret rome: Thank You, Craig Daniels !
- 03/11/22 09:13 AM
Yesterday, I took on the March Challenge to create a new signature and took up Craig's offer. If I share a snapshot when finished, he will give me feedback. And so I went ahead and posted last night.
As promised, Craig sent me his suggestions, and the signature is now live.
''Dear Craig,
What a lovely message. These were golden words from you, "I'm on it."
I was determined to finish it last night, and the challenge was what I needed. I started around 4:30 in the afternoon and finished the blog around 1 AM.
Perfect uh uh ...not even close, but my goal to … (27 comments)
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sell your home with margaret rome: It's A Partnership
- 05/08/21 01:56 PM
Partnership
The ideal client is someone who needs guidance, expertise who is also kind and honest. When buying and selling, it has to be a partnership with open communication.
Whatever is a priority has to be communicated. Knowing what questions to ask and then getting the right answers.
It should not be someone looking for another listing but someone looking to help you get into your dream home or help you sell, no matter your personal or financial situation.
Putting houses on the market to get multiple offers should not be the goal. It is to get your home sold in a way that meets … (19 comments)
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sell your home with margaret rome: Marketing The Rome Way September's Contest
- 09/01/18 07:00 PM
It's the end of September and the last day for this month's challenge. This contest is how to market the last part of the year including
Halloween
Thanksgiving
Christmas
The last quarter of the year has always been my favorite time to build inventory.
The best time to list a house is now...October and November.
There will be less inventory and fewer buyers...but the buyers who are out looking in the next couple of months will be serious buyers...not tire kickers or those out for decorating ideas from the spring and summer open houses.
These are buyers who have time off at the … (10 comments)
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sell your home with margaret rome: Sorry, I'm Not The Person To Give You Advice.
- 08/06/18 08:18 AM
Buying a home should be a fun, happy and exciting time with anticipation of finding that perfect place live.
A recent encounter was just the opposite...in fact there were tears
asking for my advice.
My agent wasn't available to show my house and asked me to leave the house unlocked or just put the key under the mat. We keep missing the opportunity to see a home before it's under contract. We lost a house because our agent said it was okay to go under the asking price the first day it was on the market. This is too stressful, I don't want this agent's … (20 comments)
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sell your home with margaret rome: Marketing The Rome Way...Past Present & Future
- 02/19/18 06:44 PM
Part 1
About ten years ago I left the big box company to start a REALTOR® auction company. At the time I was using the term "accelerated marketing" wanting to help guide auction sellers before, during and after.
In that short year, I knew it was not for me but it was a fun intense year and I learned so much ...especially how to get to the seller's bottom line number.
I'm not calling this type of marketing a loser...it was more like taking a one year course and made me a better real estate agent and prepared me for being a solo broker...opening HomeRome … (47 comments)
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sell your home with margaret rome: How Much Can Go In An Ad
- 06/14/16 12:03 PM
Bob was talking about dead space in advertising and that made me take a look at my own weekly print advertising.
There is a lot of information in this ad...and not much dead space.
Notice the advertising above shows homes for sale, homes that are 'Too Late', new listings and an Open House.
There is also a section for buyers looking for specific properties.
The ad shows my tag line, my email, my website, my book, my latest MCNE designation and my weekly radio show.
My number is in more than a dozen times...making my phone ring and keeping my pipeline full.
Not everyone uses the internet, not … (8 comments)
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sell your home with margaret rome: Sell Your Home With Margaret Rome
- 09/10/15 11:38 AM
Sell Your Home With Margaret Rome
In the ad above, there is a lot of information including my listings, my name, my phone number, my tag line, my designations, my email, my website, my radio show, my logo and my
'Too Late'
The properties are important...not me.
It's all about clients and keeping them the center of attention.
My weekly live radio show focuses on my listings.
Turn on the radio
And when they are ready,
I want this line to be remembered
Sell Your Home With Margaret Rome
… (7 comments)
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sell your home with margaret rome: I Asked The Two Questions And Got A 'Yes'
- 03/11/15 01:44 PM
I Asked The Two Questions And Got A 'Yes'
But... They Still Want To Talk It Over
A referral from a raving fan took me on a listing appointment today. This couple has been married for 60 years and their sparkle is still evident.
They are original owners and would like to stay in their home but realize this is not a viable possibility. They need an easier life, they need to be around other people, they need services and they both know this is the right time.
We met for over two hours, giving them a … (23 comments)
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sell your home with margaret rome: Realtors® Never Die They Just Become Listless
- 02/18/15 12:27 AM
Realtors® Never Die
They Just Become Listless!
Listing agents have many sayings that stress the importance of
maintaining a listing inventory.
As a listing agent...here are a few more..
Listings are the name of the game.
Your income is determined by your listing inventory.
If you don't list, you don't last.
How many have you heard?
Do you have any to share?
Some agents are struggling right now. Their business slowed between Thanksgiving and New Year's.
Even if they started listing at the beginning of the year it could be March or April before they … (43 comments)
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sell your home with margaret rome: It Is Our Responsibility To Remind Them...
- 10/15/14 09:55 AM
It Is Our Responsibility To Remind Them...
We Are In Real Estate.
It is our responsibility to remind the public that we are in the real estate business but it is not their responsibility to remember.
That is what advertising is all about. It may be door knocking, phone calls, blogging, direct mail, networking, email or print media.
It all works if done on a consistent basis.
It is our responsibility to remind the public that we are in the real estate business but it is not their responsibility to remember.
… (26 comments)
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sell your home with margaret rome: My Tag Line Sell Your Home With Margaret Rome
- 09/02/14 08:07 AM
My Tag Line
Sell Your Home With Margaret Rome
You know how it goes. You are at a networking event or business association meeting and it's time when everyone gets to introduce themselves. The leader says, "Give us your name, company, and a little about what you do…but please keep it short!"
Around the room, people get up....some drone on and on, others barely whisper their name and still others stammer through an almost inaudible description.
When my turn comes, I say it in three seconds flat and sit down … (41 comments)
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sell your home with margaret rome: Advertising The Rome Way
- 07/10/14 11:24 AM
Advertising The Rome Way
Advertising is more than an ad.
Showcasing my inventory, including my Sunday open house, my new listings, my properties under contract (Too Late) and a special column looking for homes for specific buyers, is how I market.
Notice my email, my web address, my phone number, my book and my radio show.
It is my job to let everyone know I am in real estate.
It is not their job to remember.
Advertising The Rome Way
… (6 comments)
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sell your home with margaret rome: Spring Is a Beautiful and Busy
- 04/08/14 12:01 PM
Spring Is Beautiful and Busy
It's less than three weeks into our spring season and half of my inventory is under contract. That means home inspections, appraisals, and all the other things that need to be done to get to a successful settlement. And it also means that it is time to start building my inventory.
So watch for new Spring Listings.
Spring Is Beautiful and Busy
Spring Is Beautiful and Busy
… (15 comments)
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sell your home with margaret rome: A Listing From The Air
- 08/06/12 02:17 PM
A Listing From The Air A post by Jeanne and Ralph reminded me of how I got a listing. On a flight returning from a real estate convention, I was working on my weekly ads. My seat mate noticed what I was doing and started talking about houses. Of course I had to find out where he lived. I actually knew his house...a very large contemporary home located in an area of smaller "cookie cutter" homes. It was also within my neighborhood.
I commented on the unique advertising he would need should he decide to sell this property. … (50 comments)
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sell your home with margaret rome: Using Too Late and Sold ... Advertising the Rome Way
- 03/18/12 11:31 AM
Using Too Late and Sold ... Advertising the Rome Way When my listings go under contract, I like to use the term Too Late on my sign rider.
When doing my ads I take a thick marker and write Too Late or Sold and put a copy in the file . There is a cool marker like app on my iPad that allows me to write these words in my own writing style. I then take a screen shot and save a photo of these handwritten words.
An email attachment is … (14 comments)
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sell your home with margaret rome: Can Using Color Help Sell Homes in Baltimore?
- 02/05/12 01:35 PM
Can Using Color Help Sell Homes in Baltimore? Many factors go into selling a home including things like pricing, photography, internet presence, presentation, marketing, condition and ease of making appointments. I have decided to experiment...Can using color help sell homes in Baltimore?
My favorite color is sort of a non color. I love the color brown. But when it came to advertising my listings..I wanted the color to stand out against backgrounds of black and white. My "For Sale" sign is red so I again chose RED for my real estate advertising. I have always used black and white … (16 comments)
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sell your home with margaret rome: IF YOU WANT SOLD ON YOUR HOME CALL MARGARET ROME
- 12/28/11 01:35 PM
IF YOU WANT SOLD ON YOUR HOME CALL MARGARET ROME At the end of the calendar year, I like to change my advertising a bit. Sell Your Home With Margaret Rome has been a successful tag line for many years. I was thinking of doing an entire page with "SOLD" signs on all the houses... but then my current listings would not have the exposure. So I am using the top row with a banner that says IF YOU WANT SOLD ON YOUR HOME CALL MARGARET ROME. It is a subtle change that I will be using for the next two … (9 comments)
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sell your home with margaret rome: Elevator Speech Is Only Three Seconds!
- 10/26/11 03:02 PM
My Elevator Speech is Only Three Seconds!
You know how it goes. You are at a networking event or business association meeting, and it's that time when everyone gets to introduce themselves. The leader says, "Give us your name, company, and a little about what you do…but please keep it short!" Around the room, people get up....some drone on and on, others barely whisper their name and still others stammer through an almost inaudible description. When my turn comes, I say it in three seconds flat and sit down while they are still laughing and applauding. … (31 comments)
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As we wrap up the year, thank you to everyone who's been a part of All ABOUT REAL ESTATE. You guys have been amazing, and I appreciate the love and support you've shown me.
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