Open House at Meadowbrook Heights in Franklin Ma - 01/31/10 10:00 AM

 
Meadowbrook Heights in Franklin, Ma has an open house today from 1:00pm to 3:00pm.  Visit our model home and take a tour of the area and this active adult community. 
We are 50% sold and have two standing units available.  Our next phase will offer privacy and is surrounded by woods.  The townhomes offer a first floor master bedroom suite with 2.5 bathrooms, family room with gas fireplace, hardwood, tile and open floor plan.
Our prices start at $329,900.  Visit us today and reserve a condo.  Directions: Miller Street to Longhill Road to Grey Wolf Drive.
 
… (8 comments)

Starting 2010 With Great Momentum Due To Direct Mail Marketing - 01/30/10 11:20 AM
It's time to start thinking about February's postcard and what it will say.  I mailed to two towns, Franklin, Ma. and Bellingham, Ma., in the month of January.  That was a total of 12,000+ postcards.  I received 13 listing calls, and that was double what I expected to receive.  I'm extremely happy with the results.  My team members have appointments this week to sign up several of those listings.  We still have two appointments to present listing presentations, and two of those 13 calls will list at the end of Feb. or beginning of March.  There were three that decided not … (10 comments)

Another Closing At The Villas At Eagles Nest in Franklin Ma - 01/29/10 08:58 AM

 
The Villas at Eagles Nest in Franklin, Ma had another closing today on #711 Eagles Nest Way for $369,900.  This beautifully appointed two bedroom condo is situated on the first floor in the front of building #7.  Lorraine Kuney is the "point person" who works with the buyers and the builder to complete the transaction.  Lorraine did another fantastic job at The Villas at Eagles Nest.
This condos boasts 2.5 bathrooms, tile, hardwood, maple cabinets, granite counters, 9' ceilings, gas fireplace and much more.
Visit The Todaro Team at their open house event this Saturday and Sunday from 1:00pm to … (4 comments)

Buy Groceries, Fill Prescriptions,Cash a Check and Now Talk About Real Estate - 01/28/10 08:55 AM
I've read several negative blogs regarding Stop & Shop entering into an agreement with RE/MAX of New England to host real estate offices within their stores.  I think this is a tremendous way to generate leads.
At this time, Franklin is not one of the initial Stop & Shop stores participating in this program.  Eventually, I'm sure it will be, and my team will be in the front line to volunteer coverage.  Personally, I'd pay to participate in that program.
Just as Stop & Shop hosts banks & pharmacies, a real estate office will be a great convenience for people who wish to … (18 comments)

A Personal Brochure For Self Promotion - 01/28/10 08:29 AM

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Marketing for my team is one of my primary functions.  Along with marketing our inventory, I must also market the team.  Just as we have brochures that assist us with promoting our subdivisions, we also have brochures that provide marketing for us personally. 
Our personal brochure is included and placed at the end of every pre-listing presentation package.  This special brochure consists of four pages that provide a profile of each of my team members and me.  This … (8 comments)

Meadowbrook Heights in Franklin Ma is 50% Sold - 01/27/10 01:00 PM

 
The Todaro Team of RE/MAX Executive Realty in Franklin, Ma is 50% sold at Meadowbrook Heights in Franklin.  There are 59 townhomes and we have the final 30 condos remaining.
They each boast a first floor master bedroom suite with 2.5 bathrooms, beautiful maple kitchen, granite counters, hardwood flooring, tile, gas fireplace, cathedral ceiling in family room and slider to deck.  Each condo has a one car attached and is serviced by town water, town sewer and natural gas.  Prices start at $329,900.
Visit our open house event every Saturday and Sunday from 1:00pm to 3:00pm.  Directions:  Miller Street to … (6 comments)

The Red Brick School in Franklin Ma. A Town Treasure - 01/27/10 12:34 PM

 
The Red Brick School is a historic school in Franklin, Ma., and it's one of the longest running one-room schools in the country.
This one room school house was built in 1833, but there was an original building there in 1792.  The existing building as shown was built on the previous foundation. 
The bricks that gave their name to this school were shipped via oxen from Boston.  By 1835 Mortimer Blade was running a high school from the building.  There was a charge of 25 to 35 cents per week. 
After 175 years of annual use as a kindergarten, … (11 comments)

On Site And Off Site Subdivision Marketing With Brochures - 01/26/10 02:34 PM
Our in-house marketing department provides a wide variety of marketing materials for our agents.  I take full advantage of the convenience and the one on one communication that is readily available in-house. 
Brochures are an item that my team and I continually have designed for us.  We utilize our marketing department to layout our ten page booklet type brochure for each of our four subdivisions.  The brochure boxes at each subdivision are filled with them at all times.  This is 24 hour on-site marketing.  These brochures are also handed out to visitors during open house events, and we email them to potential buyers and … (5 comments)

The Town of Franklin Massachusetts And Its Rapid Growth - 01/26/10 10:46 AM
I'm a life-long resident of the Town of Franklin.  This has been home to me from day one except for college years (and those were spent in Maine.)  I taught in Franklin prior to my real estate career, and I've been selling real estate in Franklin since 1978. 
During the 1990's, Franklin grew at a rate of over 100%, and my new construction subdivisions provided housing for the rapid influx of newcomers to our town.  New construction literally put the town of Franklin on the map in the ‘90's, and I was fortunate enough to be the agent who listed the … (2 comments)

Palladini Village Family Room and Porch Area - 01/25/10 01:27 PM

 
Palladini Village in Franklin, Ma. is an active adult community with single family cape and ranch style homes on common land.
There are a variety of floor plans that buyers of the homes have custom designed.  This photo was taken from the second floor balcony that overlooks the family room.  The flooring is oak and this room boasts a corner gas fireplace with a mantle.  The photo on the right boasts a vaulted ceiling rather than a cathedral ceiling.  There is also a corner gas fireplace, a double mullion window and a set of sliding glass doors to a … (4 comments)

Market Share for Dollar Volume in Offices Selling in Franklin Ma - 01/25/10 11:40 AM

 
The chart is a reflection of the dollar volume of market share sold by agents selling Franklin homes during 2008 and 2009.
The dollar amount sold in 2009 for RE/MAX Executive Realty increased compared to 2008.  Coldwell Banker Residential Brokerage is a close second to RE/MAX Executive Realty.
The ERA Key Realty Service  office, Costello Realty and Keller Williams are within the same range for production in both '08 and '09.
This representation is based on data provided by MLS-PIN who does not guarantee the accuracy and the data may not reflect all real estate activity.
… (9 comments)

Most Affordably Priced in Franklin Ma is Meadowbrook Heights - 01/25/10 09:37 AM

 
Meadowbrook Heights in Franklin, Ma is an active adult community of 59 duplex townhomes and is the most affordably priced condo community in the Franklin, Ma area.  Our condo fees are $200/month, and they too are the lowest in the area. 
All of our condos include granite, hardwood, tile, maple cabinets, stainless appliances, gas fireplace, cathedral family room and first floor master bedroom suite.
This community is serviced by town water, town sewer and natural gas.  Our next phase offers privacy and beautiful views of the wooded area that surrounds this adult community.  Prices start at $329,900.  Located in … (4 comments)

Custom Interior Designs at Palladini Village in Franklin Ma - 01/25/10 09:10 AM

 
The cape style home at Palladini Village in Franklin, Ma has been a very popular home because of its flexibility for a variety of interior designs.  The kitchens are custom designed

with the assistance of the cabinet maker.  This kitchen view was taken from the second floor balcony and boasts a five person island. 
This cape has a contemporary flair and the layout is quite unique.  The eating area offers a gas fireplace and the addition of columns adds a formal touch to this area.
There is also a walk out bay window to add some additional floor … (2 comments)

Convenient Location of Strawberry Fields in Franklin Ma - 01/25/10 08:48 AM

 
Strawberry Fields in Franklin, Ma is a great location for a home, if you are a frequent user of the "T" to Boston.  This seven lot community of custom homes is a quick five minute walk to the "T" and stores, churches and schools.  Privacy and convenience at its best.
Center island in the custom designed kitchen with granite counters and stainless appliances including double ovens, cook top, dishwasher, disposal and microwave, is a great place to entertain.  The first floor boasts 9' ceilings, 16x24 sunken family room with gas fireplace, large formal dining room with tray ceiling and rope … (2 comments)

Detached Condos at Palladini Village in Franklin Ma - 01/25/10 08:26 AM

 
Palladini Village is a 25 home active adult community of single family ranch and cape style homes on common land.
This style of condo living is designed to accommodate the buyers who demand privacy but are interested in down-sizing.
Our homes are two and three bedroom with first floor master suites in the cape style.  The ranch boasts 1,880 s.f. of living space and the cape is 2,800 s.f.  They all include a two car attached garage, town water, town sewer and natural gas.
Prices start at $409,900 for the ranch and $509,900 for the cape.  We have eight … (3 comments)

Luxury Homes at Sandy Knoll Estates in Franklin Ma - 01/25/10 08:13 AM

 
Sandy Knoll Estates in Franklin, Ma is a community of high end custom homes being marketed by The Todaro Team of RE/MAX Executive Realty.  We have ten wooded acre+ lots remaining of the original thirty-two lots.  Every home is a unique floor plan and offers a plethora of high end amenities.
Our homes offer a minimum of four bedrooms, 3.5 bathrooms, custom maple kitchens with granite and stainless appliances, hardwood flooring, tile, master bedroom suites with jet tub and walk in closets.  The family rooms have cathedral ceilings and gas fireplaces.
Every home boasts a two or three car … (4 comments)

The Villas at Eagles Nest A Popular Place To Live - 01/25/10 07:31 AM

 
The Villas at Eagles Nest in Franklin, Ma. has become a very popular condominium community.  There will be a total of five buildings with seven condos in each of them.  The size of the units range from 1,800 s.f. to over 3,200 s.f.
The kitchens are spectacular and include stainless appliances, granite counters and maple cabinets.  The wet bar area is a great addition, also.
The cabinetry boasts raised panels, roping and glass doors.  Prices start at $409,900

Visit us every Saturday and Sunday at our open house events and take a tour of the variety of floor … (0 comments)

The Active Adult Community of Meadowbrook Heights in Franklin Ma - 01/25/10 07:17 AM

 
There is an open house every Saturday and Sunday from 1:00pm to 3:00pm at Meadowbrook Heights in Franklin, Ma.  This is an active adult community of 59 townhomes.
Each condo boasts a first floor master bedroom suite and 1,800 s.f. of living space.  The condos include a mapel kitchen, granite counters, stainless appliances, tile floor in kitchen, hardwood in eating area,gas fireplace in the family room and a slider to a deck.
This community is serviced by town water, town sewer and natural gas.  The condo fees at $200/month.  Our prices start at $329,900.
Hope to see you there … (0 comments)

Another Closing Today at The Villas at Eagles Nest in Franklin Ma - 01/25/10 07:07 AM

 
The Villas at Eagles Nest in Franklin, Ma. had another closing today.  The second floor condominium at #723 is closed at $400,000.  The couple who purchased this 2,800 s.f., two bedroom condo are very excited about their new home.  Lorraine Kuney of The Todaro Team is the "point person" for this transaction.
We have four standing condos remaining and our prices start at $409,900.  The next two buildings will start construction in the spring. 
Visit us every Saturday and Sunday from 1:00pm to 3:00pm at our open house event.  Directions:  Miller Street to Silver Fox Road to Eagles Nest … (2 comments)

Another Closing Today at The Villas At Eagles Nest in Franklin Ma - 01/22/10 08:38 AM

 
Lorraine Kuney of The Todaro Team co-ordinated another closing today for #923 Eagles Nest Way at The Villas at Eagles Nest in Franklin, Ma.  This second floor condominium closed at $400,000 and the couple who purchased this condo are very excited about this closing.
Each of the seven condos in all of the 5 buildings have unique floor plans.  This second floor condo offers 2,863 square feet of living space and a plethora of amenities.
Lorraine Kuney, the point person for The Villas at Eagles Nest, did a fantastic job of co-ordinating the delivery of this condo with the builder.  There are … (2 comments)

There's Gold In Them Thar Hills - 01/21/10 12:47 PM
There are many fascinating components of the real estate business, and there has been a great evolution of how an office runs.  Every office has a policy and procedure manual.  I think the RE/MAX system has had a tremendous affect on allowing more independence to take place within a conventional real estate office.  The commission splits of decades ago have not completely disappeared, but there are now a variety of splits offered in most offices.  It goes well beyond the old days of 50/50.  Our RE/MAX office offers splits ranging from 50/50 to 95/5.  The costs vary accordingly, and some of the … (13 comments)

The Villas at Eagles Nest Prepares For Many Closings - 01/21/10 10:25 AM

 
The Villas at Eagles Nest has 4 closings within the next 11 days.  Lorraine Kuney of The Todaro Team and the builder of The Villas have been very busy finalizing the last minute details for the four closings that are about to happen.
The first walk-through will happen tomorrow morning prior to closing.  The new buyers are very excited and the condo is absolutely beautiful.
Visit us this Saturday and Sunday from 1:00pm to 3:00pm for our open house event.  We only have 4 standing condos available.  Construction will start soon for at least one new building but possibly two will begin construction.  … (0 comments)

Market Share For Multifamily Homes in Franklin Ma in 2009 - 01/20/10 08:00 AM

 
The chart reflects the activity in the Franklin, Ma market for multifamily homes.  There are currently 5 multifamily homes on the market, and they include 2 two family homes, 2 three family homes and one four family.
There is only one pending 5 unit building at a $349,900 list price.
There are 7 closed multifamily homes during 2009.  The include 5 two family dwellings, one three family home and one four family home.
The multifamily home market survived 2009, and I expect that the statistics will improve for 2010.  This representation is based on data provided by MLS-PIN who … (0 comments)

Survival Of The Fittest - 01/19/10 10:10 AM
Marketing, as I've said in several past blogs, is the first step in developing a successful real estate business.  If the phone does not ring, there will be very little or no business.  How fortunate we are today to have a networking real estate site as we do with Activerain.  It's a small investment with a large return, if worked consistently and properly. 
Years ago, we relied on print advertising.  I can't speak for you, but I know it dug deeply into my pockets!!  I have eliminated all print ads, and the only type of printing I purchase is postcards for … (13 comments)

The Villas at Eagles Nest in Franklin Ma Planning Building #5 - 01/19/10 08:31 AM

 
The builder at The Villas at Eagles Nest in Franklin, Ma is planning to excavate for the foundation of building #5 by the end of February.  The foundation will be poured in March.  Construction plans are in place and we are accepting reservations for that building. 
There are several people interested in reserving a condominium with a long closing required for occupancy.  Building #5 will most likely be complete by the beginning of the fall.  That will afford more than enough time for us to find a buyer for existing homes that need to be sold.
The prices at … (2 comments)

The Penthouse Condo at The Villas at Eagles Nest - 01/18/10 05:27 PM

 
The penthouse condo at The Villas at Eagles Nest in Franklin, Ma. boasts 3,286 s.f. of living space with a gourmet kitchen, stainless appliances, hardwood floors, granite counters and breakfast room.  The penthouse condo is 45 days from completion.
The formal rooms offer double tray and coiffured ceilings, over-sized windows, plenty of glass, wainscoting and crown moldings.
There is a library, a media room and a gas fireplace in the family room.  The solarium boasts skylights and a breathtakingly bright and airy room.
There are several sets of French doors, large columns and moldings, recessed lighting and so much more.
… (2 comments)

The Most Affordably Priced Adult Community In Franklin Ma - 01/18/10 02:12 PM

 
Meadowbrook Heights in Franklin, Ma. is the most affordably priced active adult community in the town.  There are four major communities of age restricted condominiums in Franklin, and this subdivision offers the most for the least amount of money.  The condo fees are $200/month and also the lowest of any community.
We offer a first floor master bedroom suite and 1,800+ s.f. of living space.  Our base price is presently $329,900for a townhome at Meadowbrook Heights.  It's a tremendous value and our competition is priced higher with a condo fee that is more than doubled compared to ours. 
We … (2 comments)

Fantastic Gourmet Kitchen in Model Home at Palladini Village in Franklin Ma - 01/18/10 12:11 PM

 
The model home at Palladini Village in Franklin, Ma boasts an incredible gourmet kitchen with custom built cherry cabinets by Franklin Cabinets & Countertops, owned and operated by Ron Calabrese.  The photo at the left displays double ovens and a warming draw plus a massive sized Sub Zero refrigerator.  All of the appliances in this kitchen are commercial grade and top of the line quality.  This kitchen is designed to please those who are connoisseurs of food and wine.
The section of the kitchen to the right portrays the spacious granite counters, double under-mount sink and Bosch dishwasher.  The … (10 comments)

Giving Credit Where Credit Is Due - 01/18/10 10:23 AM

 
 
 

  
 
 
Well, it's time to blow the old horn of appreciation to all of the members of my team.  Lorraine Kuney, Nancy Maiorana and Marilyn Williams are my team members (from left to right at the top) and have been members from day one of my creating the team.
The additional photos are my daughter, Tammy and my daughter in law, Angela(blue shirt.)  They are associate members and their job description is to assist my team members with open house events during our busiest times. 
We do business in one of the most affordable communities within Norfolk … (1 comments)

Sandy Knoll Estates in Franklin Ma Has Executive Homes For Sale - 01/18/10 09:47 AM

 
The homes at Sandy Knoll Estates in Franklin, Ma. provide unique designs and floor plans for each of our homes.  There are no two identical homes within this subdivision and each home has a custom interior layout.
Our allowances and standard amenities far surpass those of any other subdivision presently on the market in Franklin, Ma.  All of our lots are thickly wooded and provide privacy while living in a subdivision of over 30 homes. 
We have 10 lots remaining and one home under construction.  Visit this luxury community and select a lot for early fall delivery.
Our … (3 comments)

Palladini Village in Franklin Ma Offers Dramatic Two Story Areas - 01/18/10 09:26 AM

 
The cape style home at Palladini Village in Franklin, Ma. offers a dramatic cathedral ceiling in the family room and an open loft area on the second floor of this cape.  Appointed with paddle fans, recessed lighting and open rail system, the second floor of this cape provides 2 additional bedrooms and a second full bathroom.

The open study is on the second floor and is furnished with a double mullion window and half round.  There are many areas of full walls of glass throughout this home.
Visit the model home and see for yourself what living at Palladini … (0 comments)

Detached Condominiums for Active Adults of 55+ Age Group in Franklin Ma - 01/18/10 09:12 AM

 
Palladini Village in Franklin, Ma. offers one level living in a 25 home community for 55+ age group buyers.  We provide ranch and cape style detached condominiums for those individuals who are not enthused about attached units and less privacy.
We are a unique entity in our area.  There are no other condominium communities designed similar to Palladini Village.  Our location is also another wonderful feature.  We are within walking distance to the center of town for easy access to shopping, churches and the "T" to Boston.  The commuter rail is a major bonus for all of the residents … (2 comments)

No Age Restriction at The Villas at Eagles Nest in Franklin Ma - 01/18/10 08:59 AM

 
The Villas at Eagles Nest is a community of 36 luxury condominiums with no age restriction.  These beautiful condo units offer one level living at its best.  Each condo is  equipped with a plethora of amenities and incredibly high end features.
Our kitchens should be described as gourmet and include granite counters, island, and the appliances are stainless.  The floor plans in each of the seven condos in each building are unique in size and design.
Our condominiums provide 2,000 s.f to a spacious condo of 3,200+ s.f.  The latter is our penthouse condominium.
Visit our open house event … (0 comments)

Meadowbrook Heights in Franklin Ma Held Successful Open House - 01/18/10 08:23 AM

 
Our open house event at Meadowbrook Heights in Franklin, Ma was a very successful event this past weekend.  There are more buyers for adult communities in our area and they are visiting and seriously considering purchasing a beautiful townhome in our active adult community.
These luxury condos all offer a first floor master bedroom suite with an additional bedroom and full bath upstairs and more room for expansion.  The setting is absolutely beautiful.  Meadowbrook Heights is located in a residential area and is surrounded by a tranquil wooded area that allows walking trails and a wonderful natural setting.
Our … (4 comments)

The Value Of The Accompanied Showing With New Construction - 01/17/10 02:29 PM
My team and I focus on marketing new construction.  We presently have three condominium communities and one luxury home subdivision that we are promoting.  All of our model homes in each subdivision are on an electronic lockbox and a combination lockbox.  We make our new construction easily available to show for any and all real estate agents by providing both types of lock boxes. 
We will co broke with everyone, even if they are not members of MLS and dabble in real estate sales on a part-time basis.  Although we provide easy accessibility, we also offer to accompany every showing.  There … (2 comments)

New Construction As A Listing Tool For Resale Listings - 01/16/10 11:04 AM
When a real estate team focuses on new construction, does that eliminate or hinder them from competing for resale properties within the marketplace?  The answer to that is a definite, unequivocal, and down right "NO" it does not.  As a matter of fact, knowing the structural systems and the working functions of a home, of any age, is essential, when one interviews to take a listing. 
How many of us have witnessed agents who are not familiar with what they are looking at when showing a property.  During a new construction showing at our inventory, one of my team members will … (39 comments)

Market Share For Multi-Family Homes Bellingham Ma - 01/16/10 09:41 AM

 
The chart displays Active, Pending and Closed Multi-Family transactions in the town of Bellingham, Ma. for 2009.  The average sale price was $203,625 with four closed transactions.  The average marketing time was 155 days on the market.
Three of the four closed units were two family homes and one was a three family that sold for $245,000.
This representation is based on data provided by MLS-PIN who does not guarantee the accuracy and the data may not reflect all real estate activity.
… (0 comments)

Market Share Single Family Homes Bellingham Ma 2009 - 01/16/10 08:53 AM

 
The chart shows the single family home market for active and pending homes in Bellingham, Ma.  The closed transactions for single family homes in 2009 are also shown and the average sale price is shown as $275,097.  There were 131 single family homes that closed in Bellingham, Ma in 2009 and the average marketing time was 125 days.
The market in Bellingham, Ma is a strong market for single family homes.  Call The Todaro Team for a free market analysis and find out what your home is worth in today's market.
This representation is based on data provided by MLS-PIN … (4 comments)

Condominium Market Share in Bellingham Ma 02019 - 01/16/10 08:26 AM

 
The chart displays the condominium market in Bellingham, Ma for currently active and pending transactions.  The closed condominium transactions for 2009 are also reflected in the chart.
The average sale price was $222,302 and there were 40 closed condominiums in Bellingham, Ma for 2009.
The average marketing time as 178 days on the market.
Call The Todaro Team of RE/MAX Executive Realty for a free market analysis of your condominium.  We have a tremendous amount of expertise in marketing condominium communities.
This representation is based on data provided by MLS-PIN who does not guarantee the accuracy and the data … (3 comments)

A Memory That Will Endure Time....One Year Anniversary - 01/15/10 10:31 AM
After having had the opportunity to work with Cheryl Macalone for ten years, there is a void in our office that cannot be filled.  Cheryl passed away on January 18, 2009 from pancreatic cancer.  That is a day that will forever be remembered at RE/MAX Executive Realty in Franklin, Ma.  Cheryl was more than just a real estate agent.  She was a mentor, a friend, a sister-broker and a loving wife, mother, grandmother and partner. 
Cheryl was in the real estate business for 25 years, with the first 15 of those years being devoted to managing Boomer Real Estate in Norfolk, … (12 comments)

Open House Events At New Condos in Franklin Ma on Saturday & Sunday - 01/14/10 02:04 PM

 
Visit our open house event this Saturday and Sunday from 1:00pm to 3:00pm at The Villas at Eagles Nest and Meadowbrook Heights in Franklin, Ma. 
The Villas at Eagles Nest is for all age groups.  There are 4 condos remaining in the standing buildings.  The next building will start construction in the spring.  There will be a total of 5 buildings.  Our prices start at $369,900.  Directions:  Miller Street to Silver Fox Road to Eagles Nest Way.
Meadowbrook Heights is an active adult community of 59 townhomes.  We have sold half of the subdivision, and we are now on … (11 comments)

Pending and Closed Condos in Franklin Ma. in 2009 - 01/14/10 12:14 PM

 
2009 was a terrific year for condominium sales in Franklin, Ma.  There were 100 closed condo units in the town with the adult community condominiums leading the way.  Those condos ranged in price from $300,000 to $510,000.
The lower end of the price range consisted of condo conversion units and older townhome duplex units.
Currently there are fourteen pending condominiums in the Town of Franklin.  We have a very active market for condominiums.
This representation is based on data provided by MLS-PIN who does not guarantee the accuracy and the data may not reflect all real estate activity. 
… (2 comments)

A Progressive Open House Event.....A Team Effort - 01/14/10 08:59 AM
In our Franklin office of RE/MAX Executive Realty, three of our teams are marketing subdivisions of new condominiums.  We decided to try a new approach to increase activity with a different flavor and style.  We are planning a progressive Sunday open house to be held in the spring to introduce and energize the new season.  We will provide food at each model home in each of the subdivisions.  We'll share the cost of the advertising and the food.
Each subdivision provides unique condo designs, different rules and regulations, settings and sizes.  There are plenty of buyers for all of us, and … (12 comments)

Condo Fees and The New Condominium Market - 01/11/10 12:08 PM
The new condominium market is a very strong, active market in our marketplace of Franklin, Ma.  We have a variety of condo communities from which to choose in this town.  So we, the marketing agents, need to make sure that the features of our inventory are competitive with the other condominiums.  Most of them have similar amenities, and the sizes are quite comparable.  We find granite, hardwood and open floor plans to be the norm in all of the condominium subdivisions.  The major difference is becoming evident, especially if the condo community is an extremely large one.  The condo fees are … (0 comments)

New Condos Pending in Franklin Ma and Their Marketing Agents - 01/11/10 10:22 AM

 
This chart displays the number of pending new condos in the town of Franklin, Ma and their respective marketing agents.
The Villas at Eagles Nest leads the way with 5 pending condominiums as of today, followed by Meadowbrook Heights with 4 pending sales.  Both of these subdivisions plus Palladini Village with one pending are being marketed by The Todaro Team of RE/MAX Executive Realty in Franklin, Ma.
The Villages at Oak Hill currently has 3 pending sales and that community is being marketed by The Kelly-Colombo Team of RE/MAX Executive Realty in Franklin, Ma.
The last new condominium … (2 comments)

Closed Single Family Homes In Franklin Ma for 2009 - 01/11/10 09:37 AM

 
The chart is a display of the single family homes in the town of Franklin, Ma that have closed in 2009.  The average sale price is $418,000.  There were 264 closed homes according to MLS-PIN and the average marketing time was 114 days.
When we compare the 2008 market in Franklin, Ma for single family homes, the results are very similar.  There were 240 homes closed.  The average sale price was $424,018 and the average days on the market were 126 days.
Franklin, Ma is a very stable marketplace.  The number of closings for 2009 has increased by 24 homes … (2 comments)

New Colonial at Strawberry Fields in Franklin Ma - 01/11/10 09:18 AM

 
Strawberry Fields in Franklin, Ma is a small seven lot subdivision in a prime location.  This area is walking distance to the center of Franklin, schools, churches and, most importantly, the "T" to Boston.  This is an ideally convenient location for anyone who is working in Boston and needs the commuter rail everyday.
This eight room colonial features four bedrooms, 2.5 bathrooms, step down family room with gas fireplace, custom kitchen with granite counters, hardwood, tile, farmers porch and two car attached garage.  The asking price on this home is $609,900.
Call us now for a private showing.
… (4 comments)

Luxury Home Under Construction at Sandy Knoll Estates in Franklin Ma - 01/11/10 09:07 AM

 
We are under construction with this luxury 3,200 s.f. colonial at Sandy Knoll Estates in Franklin, Ma.  We will be prepared for an end of April closing on this property.
This home is on lot #24 on Silver Fox Road in Franklin, Ma.  There are 8 rooms with 4 bedrooms, 3.5 bathrooms, custom kitchen with granite counters, island, stainless appliances, hardwood, tile, two story foyer, formal dining and living rooms, large moldings and family room with plenty of glass and a gas fireplace.
The lots in this subdivision are all acre+ wooded lots and each home is custom built … (2 comments)

Single Family Homes on Common Land at Palladini Village in Franklin Ma - 01/11/10 08:56 AM

 
Palladini Village is an active adult community of 25 single family homes on common land.  We are offering cape and ranch style homes with first floor master bedroom suites in the cape.  Our very open floor plan has been a popular feature, and buyers have the option of cutomizing the floor plan to their own taste.
The cape style home is offered at $509,900 and the ranch style home is priced at $409,900.  There are only eight homes remaining of the original 25 homes.  Our condo fees are only $90/month.  Directions:  Rte 495 to King Street to Lawrence Drive … (0 comments)

Open House Weekend At The Villas At Eagles Nest in Franklin Ma - 01/11/10 08:44 AM

 
The Todaro Team of RE/MAX Executive Realty had another successful open house weekend at The Villas at Eagles Nest in Franklin, Ma. 
We had several new visitors that were interested in the non-age restricted building.  We have had much success selling those particular units to all age groups.
We currently have four condos available and they all on the second floor with two in each of the two standing buildings.  Our third building (#5) will start construction in the spring. 
Visit our open house events every weekend from 1:00pm to 3:00pm and take a tour of all of our units.  … (0 comments)

Open House Every Weekend At Meadowbrook Height in Franklin Ma - 01/11/10 08:35 AM

 
The condominiums at Meadowbrook Heights provide luxury living in an active adult community with an minimum age restriction of fifty-five.  Our condos boast a first floor master bedroom suite in all of the units.  They also feature maple cabinets, granite counters, stainless appliances, 9' ceilings, cathedral family room with gas fireplace.  There is a one car garage, farmers porch and most importantly a very low condo fee of $200/month.
This community is serviced by town water, town sewer and natural gas.  Visit our open house event every Saturday and Sunday from 1:00pm to 3:00pm and take a grand tour … (2 comments)

Another Meadowbrook Heights Condo Is Pending - 01/11/10 08:26 AM

 
Lorraine Kuney of The Todaro Team has another accepted offer on a condo at Meadowbrook Heights in Franklin, Ma.  71 Grey Wolf will be closing at the end of February. 
There are two more condominiums that are being framed and one more foundation in the ground.  This community is an active adult community with 59 townhomes all having first floor master bedroom suites.
Visit our open house events every Saturday and Sunday from 1:00pm to 3:00pm and take a tour of our model home.  Select a condo and reserve it to lock in to current prices.  Our prices start … (0 comments)

Another Offer Accepted At Meadowbrook Heights in Franklin Ma by The Todaro Team - 01/08/10 08:54 AM

 
Lorraine Kuney of The Todaro Team at RE/MAX Executive Realty in Franklin, Ma sold another one at Meadowbrook Heights, our active adult community in Franklin with 59 townhomes.
We averaged a sale every other week last year, and expect to complete this subdivision by the beginning of 2011. 
Visit our open house event every Saturday and Sunday from 1;00pm to 3:00pm.  Directions:  Miller Street to Longhill Road to Grey Wolf Drive.
Prices start at $329,900. 
… (3 comments)

Another Condo at Meadowbrook Heights Closed Today - 01/07/10 09:23 AM

 
This morning the condo at 69 Grey Wolf Drive at Meadowbrook Heights closed.  Lorraine Kuney is the "point person" from the Todaro Team for this community of 55+ condos.  The new owners of this condominium live locally in the town of Franklin and wanted to down-size but stay in this town.  We have many buyers who love the town of Franklin and will not move out when they decide that the big family property is too big now.
The buyers of this condo paid $338,000 and we welcome them to Meadowbrook Heights.  Once again, great job, Lorraine.
Visit our … (0 comments)

Agent Production In The Town of Franklin Ma for Franklin Properties - 01/06/10 10:01 AM

 
The chart shows production by the top six agents and their respective offices for Franklin, Ma properties since 1994.  Towns other than Franklin are not indicated on this chart.  The two top producing agents for Franklin, Ma properties are from RE/MAX Executive Realty in Franklin.  They are Barbara Todaro and Susan Stivaletta, respectively. 
The third agent is from Keller Williams followed by Costello Real Estate, ERA Key Realty and Coldwell Banker Residential Brokerage in Franklin.
This representation is based on data provided by MLS-PIN who does not guarantee the accuracy and the data may not reflect all real estate activity. 
… (2 comments)

Nancy Maiorana Earns RE/MAX Hall of Fame Award - 01/06/10 05:59 AM

 
Nancy Maiorana, a member of The Todaro Team of RE/MAX Executive Realty in Franklin, Ma., has been awarded the Hall of Fame Award.  This prestigious award is presented to those individuals who have earned one million dollars in commission money. 
Nancy has been in the real estate business for 19 years and with The Todaro Team for 5 years.  She is also well versed in real estate appraising and is a candidate for her appraisal license.
We congratulate Nancy for many years of success and fully expect that 2010 will be another award winning year for her.
… (7 comments)

The RE/MAX Hall Of Fame Award Earned by Marilyn Williams of The Todaro Team - 01/05/10 02:04 PM

 
Congratulations are in order for Marilyn Williams of The Todaro Team of RE/MAX Executive Realty in Franklin, Ma. for earning the RE/MAX Hall of Fame Award.
The Hall of Fame is awarded to RE/MAX agents who have reached a million dollars in commissions during their career with RE/MAX. 
Marilyn was the original member of The Todaro Team over 5 years ago.  Congratulations, Marilyn....RE/MAX Executive Realty and The Todaro Team are both very proud to have you on board, and we wish you much success in 2010.
… (6 comments)

Who's A Full Time Real Estate Agent? - 01/05/10 08:59 AM


What distinguishes a full time agent from a part time agent?  There are agents who work solely in the real estate business and do not have another job.  Does that make them full time agents?  Does anyone in the real estate business work less than a 40 hour week?  I've heard agents who admit they work in this field just because there is flexibility of hours spent working.  I'm not sure if I understand exactly what that means!!!  I've been doing this job for 31 years, and I'm still waiting for my hours to become more flexible!! 
I actually … (22 comments)

More Signs Of The Changing Market....We're Making Good Progress - 01/05/10 07:57 AM


The Franklin Ma single family home market is changing again and to our advantage.  We currently have 57 resale homes on the active market in MLS in Franklin, Ma.and that is not including new construction.  This is a town of 7,200 single family homes.  We are now seeing a shortage of resale homes, compared to last year when the market was saturated with homes.  This is good news for real estate agents in Franklin.  This is the time to market to sellers who have been waiting for the tide to turn.  We are in dire need of inventory.  The theory … (8 comments)

Another Meadowbrook Heights in Franklin Ma is Pending This Morning - 01/05/10 07:16 AM

 
Lorraine Kuney of The Todaro Teamhas another townhome at Meadowbrook Heights in Franklin, Ma pending this morning.  This townhouse is one of the two remaining units that are up and will close by the end of March.
The townhome was offered at $334,900 and sold for that price.  We have one more available for the end of March.  Visit our open house event every Sat. & Sun from 1:00pm to 3:00pm and take a tour of this community.
Directions:  Miller Street to Longhill Road to Grey Wolf Drive.
… (2 comments)

Market Report For Closed Condominiums in Franklin Ma for 2009 - 01/04/10 12:57 PM

 
The chart describes the breakdown in price range for closed condominiums in Franklin, Ma.  The under $100,000 price range reflects buildings that house converted condominiums.  That is not our strongest sector.  The price range of over $100,000 to $200,000 is a reflection of a variety of condos which includes 20 year old townhomes and some larger converted units.
From $200,000 to $300,000 is the range for 20+ year old condominium subdivisions in Franklin.  The $300,00 to $500,000 reflects our active adult communities along with our younger conventional condominium communities.
The condo market in Franklin was a strong market in … (4 comments)

Luxury Home Under Construction at Sandy Knoll Franklin Ma - 01/04/10 09:00 AM

 
Lot #24 on Silver Fox Road in Sandy Knolll Estates is under constructiion.  This 3,200+ s.f. colonial offers 4 bedrooms, 3.5 bathrooms, step down family room, maple kitchen, granite, tile, hardwood, cathedral fam rm and gas fireplace. 
This is the perfect time to make all of your selections and customize this beautiful home.  Sitting on an acre+ wooded lot, this custom colonial is being offered at $699,900.
Directions: Miller Street to Silver Fox Road on the Norfolk, Ma line.
… (2 comments)

The Top 5 Agents In Franklin Ma For 2009 - 01/04/10 08:48 AM

 
The chart shows the top 5 agents in the town of Franklin, Ma for 2009, according to MLS-PIN.  RE/MAX Executive Realty in Franklin, Ma is home to the top four real estate agents doing business in Franklin.  The fifth place position is taken by a Century 21 Commonwealth agent.
MLS determines rankings with dollar volume.  RE/MAX Executive produced the largest dollar volume for the 2009 year.  We have ranked in first place for the past 10 years.
RE/MAX Executive Realty is one of the largest real estate firms in metro-west in dollar volume.
This representation is based on data provided … (4 comments)

Strawberry Fields in Franklin Ma Located Near The "T" to Boston - 01/04/10 08:27 AM

 
Location, Location, Location.....Strawberry Fields in Franklin, Ma has one of the best locations in the town of Franklin.  For those who enjoy a brief evening walk, or if you're in need of the commuter rail to Boston, this 7 lot subdivision is ideal for you.
This eight room, 4 bedroom, 2.5 bathroom colonial with a full farmer's porch and two car attached garage is the perfect fit to suit your needs.
Offered at $609,900, this wonderful colonial will be ready for occupancy in 90 days.  Call now to see this home or design your own with the builder.
… (0 comments)

January Closing at Palladini Village in Franklin Ma - 01/04/10 08:02 AM

 
Pallaini Village in Franklin, Ma has a closing for a cape style home scheduled for the end of January.  There are 8 home sites remaining of the original 25 home subdivision.  We offer cape and ranch style homes.  These are single family homes on common land for those in the 55+ age group.  This is an active adult community. 
The ranch style homes is offered at $409,900 and the cape style home is $509,900.  This concept is unique to this area and for those looking for privacy with little upkeep, this works well.  Our location is ideal for those who … (0 comments)

Two Closings This Month At Meadowbrook Heights in Franklin Ma - 01/04/10 07:42 AM

 
The Todaro Team has two closings this month at Meadowbrook Heights in Franklin, Ma.  This is an active adult community of 59 townhomes with first floor master bedroom suites.

There are two units up and ready for 90 day delivery and one foundation in the ground.  These condos have been selling well and the next phase will begin in the beginning of spring.
The prices start at $329,900 for this phase.  Our next phase will start at $334,900.  Visit our open house event every Saturday and Sunday from 1:00pm to 3:00pm and take a tour of this wonderful community.  … (0 comments)

Four Closings Scheduled For The Villas at Eagles Nest - 01/04/10 07:17 AM

 
What a great way to start 2010.  There are now four closings scheduled for The Villas at Eagles Nest in Franklin, Ma. for the month of January.  The Todaro Team and the builder are now diligently working on additional deals for February (there are already 2) and new transactions for March.
There is NO AGE RESTRICTION at The Villas.
The Villas at Eagles Nest is a 36 unit condominium community with one level living.  We have four condos available for 60 day occupancy.  Our next building will begin construction in the beginning of the spring.
Our prices start at $409,900, … (0 comments)

Don't Shoot Yourself In The Foot !!! - 01/03/10 10:48 AM
Why do buyer agents assume that the builder will negotiate his price? I think many buyer agents have convinced their buyers that everything is negotiable, and now they have backed themselves into a corner.  Apparently, to energize the buyer to participate in the market, the buyer agents are brainwashing these unsuspecting buyers with the thought that every builder is hanging by his fingernails.  This is far from the truth. 
Every sale price is not negotiable.  Our entire new construction inventory is selling at list price.  There are optional upgrades that may be negotiated and included as part of the package, and … (8 comments)

Real Estate Is A Disciplined Profession - 01/03/10 09:14 AM
When I think about the real estate profession, I reflect on how self-disciplined we need to be every day.  Real estate agents don't usually receive the credit they deserve for consistently surviving year after year, despite changing market conditions.  Because we don't punch a clock or answer to the master every day, we are categorized as having an easy job.  We can come and go as we please, and if we want to escape one day, poof, we're gone.
There is such an unjust label attached to our profession.  The real estate business requires self-discipline, and that discipline comes in many … (21 comments)

My Greatest Motivator......FEAR !!!!! - 01/02/10 08:11 AM
We all have different feelings that motivate us.  My greatest motivator in the real estate business is FEAR.  That one emotion will make the adrenaline flow faster than any other.  The fear that the phone will not ring, the buyers will go elsewhere, the agents will not call us to show our listings, we will not have any new listings etc. are the greatest motivators to work smarter.  That one emotion is responsible for my not abandoning my marketing, even for a short period of time, while my team and I are very busy with no time to spare. 
The marketing … (14 comments)

The Many Uses of Direct Mail Marketing - 01/01/10 01:21 PM
Direct mail marketing is a "back to basics" method of finding business that I have been using for many years.  Since my niche is the listing end of the transaction, I use direct mail marketing to find new listings.  However, there are many other uses for direct mail marketing.  I also find 55+ age group buyers for my active adult communities by using direct mail marketing.  I mail to that age group throughout many towns in Norfolk County in Massachusetts to advertise 55+ condos.  It brings activity and transactions to that inventory. 
When I'm searching for a specific type of property, … (192 comments)

Let Success Ring Loudly and Clearly - 01/01/10 11:14 AM
Since this is my first post for 2010, it should rightfully be on the topic of greatest importance to me and my team, listings.  Listings are the name of our game, and that's how it's been from day one of my 31 years in the real estate business.  I have participated in all phases of real estate including buyer agency.  My preference has always been marketing for listings.  Yes, I market for them, and once I have listed the property, I continue to market in search for the buyer for that listing.  As stated in one of my previous posts, I … (12 comments)

 
Todaro_new Rainmaker_large

Barbara Todaro "New Franklin MA Homes"

Franklin, MA

More about me…

RE/MAX Executive Realty

Address: 445 Franklin Village Drive, Franklin, Ma, 02038

Office Phone: (508) 520-9881

Cell Phone: (508) 918-9148

Email Me

The Kuney-Todaro Team is the "#1 team in Franklin's #1 office." Our expertise is in marketing new construction and resale properties. New construction is our niche and we have sold 40 subdivisions in the area of Franklin MA.


Listings

Links

Archives

RSS 2.0 Feed for this blog