The Best Business Is Referral Business....Remember To Ask For It!! - 05/31/12 11:42 AM
We always discuss prospecting for new business and the many methods everyone uses. We all have our favorites. Some of the most frequently used by me would be direct mail marketing to search for new listings; online marketing to complement those postcard mailings; and open house events that deliver new buyers and sellers to us every weekend.
However, the most important source of new business is our "referral business." With each sale, your final words as you’re leaving the closing table should be that “if you were happy with my services, I will always appreciate referrals.”
If you don’t ask … (25 comments)
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Open House Sunday June 3 at The Villas at Eagles Nest in Franklin MA - 05/31/12 06:08 AM
Open House Sunday June 3 at The Villas at Eagles Nest in Franklin MA
Join The Kuney-Todaro Team at their open house event on Sunday, June 3 from 1:00pm to 3:00pm at The Villas at Eagles Nest in Franklin MA. This is a new luxury condo community of one level living condos that are OPEN TO ALL AGE GROUPS.
The gourmet kitchen boasts maple cabinets, center island, granite counters, stainless appliances, tiled flooring, recessed lighting and pendant lights over the island. There is an open floor plan and 9' ceilings throughout.
There is a dining room open … (8 comments)
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Open House Sunday June 3 at Meadowbrook Heights in Franklin MA - 05/31/12 05:01 AM
Open House Sunday June 3 at Meadowbrook Heights in Franklin MA
Visit The Kuney-Todaro Team at our open house event on Sunday, June 3 from 1:00pm to 3:00pm at Meadowbrook Heights in Franklin MA. This is an active adult community of duplex style townhomes with first floor master bedroom suites. There are only 16 townhomes remaining in this community.
The floor plan is open, light and bright with 9' ceilings on the first floor and handicap accessibility. The maple cabinets are plentiful with granite counters and a breakfast bar. There are stainless appliances, recessed lighting and tiled flooring.
… (7 comments)
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An Easy Way To Improve Activity At Open House Events..Send Invitations - 05/30/12 10:44 AM
The most efficient way to improve activity at open house events is to spread the word to as many potential buyers as possible. Mailing individual invitations in postcard form is an effective method of reaching the masses. Everyone reads their mail, and the chance of a recipient throwing the card away without glancing at it first for a couple of seconds is nil.
That glance will be enough to trigger a longer look if the recipient is interested in moving to this type of property. If this open house ad were to be submitted to a newspaper, there would be … (25 comments)
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Another Kuney Todaro Team Pending Sale-Sandy Knoll Estates Franklin MA - 05/30/12 06:08 AM
Another Kuney Todaro Team Pending Sale at Sandy Knoll Estates in Franklin MA
The custom plan is complete; the specifications and allowances have been agreed upon and the purchase and sales agreement is signed. Construction will begin soon on this 4,500+ s.f. colonial home on lot #6 Cottontail in Sandy Knoll Estates in Franklin MA. This home was offered at $940,000.
This home will have 10 rooms with four bedrooms, 3 full bathrooms and two half bathrooms plus a three car attached garage.
The home will sit on an acre+ wooded lot on a cul de sac street in Sandy … (5 comments)
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How Do You Cope With Stress: Smoking-Drinking-Drugs-Blogging???? - 05/29/12 12:10 PM
We can learn a lot about people by reading what they write. Blogging is a reflection of how we think and the attitude that we have about each topic we discuss. Writing is a method of communicating, and communicating is synonymous with marketing.
When we market, we are connecting with people; we are publicizing information; and that conveyance of how we think and express ourselves is what leads to another real estate client. If someone reads a post and the style and information in that post is appealing to them, they become followers of your blog and they will eventually … (62 comments)
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The Importance Of Updating New Construction Photos....Timing It Right - 05/28/12 07:15 AM
Marketing new homes in Franklin MA is a work in progress. As the home progresses with construction, the listing agent needs to update all photos. New slide shows and videos are very important; new photos for blog posts will allow the reader to follow the progress and time their viewing.
Serious buyers know that at a certain point, it’s too late to make changes without the cost of remodeling. If a builder needs to tear down and then rebuild, the cost is double, if the builder agrees to do it. There are some builders who will not stop the process to … (26 comments)
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12 Anthony Road Franklin MA-Colonial Home for Sale - 05/28/12 05:42 AM
12 Anthony Road Franklin MA-Colonial Home for Sale … (8 comments)
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Market Share for Real Estate Offices Selling Franklin MA Homes - 05/28/12 05:21 AM
Market Share for Real Estate Offices Selling Franklin MA Homes
This chart is a display of the top six real estate offices selling Franklin MA homes in 2012. The top selling real estate office is RE/MAX Executive Realty in Franklin MA with 41 closed Franklin MA properties for a total dollar volume of $14 million dollars and 54 closed sides.
The top selling agent at RE/MAX Executive Realty is Lorraine Kuney of The Kuney-Todaro Team. If you are thinking of buying or selling a Franklin MA home, call The Kuney-Todaro Team at 508-520-9881 for a free consultation or a Free … (4 comments)
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Top Real Estate Offices Taking Franklin MA Listings in 2012 - 05/28/12 05:06 AM
Top Offices Taking Franklin MA Listings in 2012
This chart is a reflection of the top six real estate offices taking Franklin MA listings since January 1, 2012. The top listing office is RE/MAX Executive Realty in Franklin MA with 60 new Franklin MA listings for a total dollar volume of $19.7 million dollars.
RE/MAX Executive Realty in Franklin MA leads the way with Franklin MA inventory. The top three listing agents in Franklin MA are affiliated with RE/MAX Executive Realty. Lorraine Kuney is the #1 listing agent in Franklin MA for the past several years.
If you are … (2 comments)
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Lot #32 Daniels Street in Franklin MA-Competitively Priced New Home - 05/28/12 04:56 AM
Lot #32 Daniels Street in Franklin MA-Competitively Priced New Home … (0 comments)
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Meadowbrook Heights in Franklin MA-55+ Age Restricted Community - 05/28/12 04:21 AM
Meadowbrook Heights in Franklin MA-55+ Age Restricted Community … (4 comments)
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60 Oak Street Franklin MA-Walk To "T" to Boston - 05/28/12 04:13 AM
60 Oak Street Franklin MA-Walk To "T" to Boston … (0 comments)
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Concept Plan with Ten Lots-Convenient Location - 05/28/12 04:06 AM
Concept Plan with Ten Lots-Convenient Location … (4 comments)
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15 Camden Way Franklin MA- Custom Colonial - 05/28/12 04:03 AM
15 Camden Way Franklin MA- Custom Colonial … (0 comments)
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75 Silver Fox Road in Franklin MA- Final Lot Under $600k - 05/28/12 03:49 AM
75 Silver Fox Road in Franklin MA- Final Lot Under $600k … (3 comments)
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Who Really Cares About How We Market...They Only Want To See A Deposit - 05/27/12 06:46 AM
Does it really matter to a homeowner or builder how we market? We provide listing presentations to homeowners and builders, and the delivery includes a myriad of methods that we use to expose their products. Do they really understand what online marketing is and its importance? Do they really care?
Most homeowners listen intently and say they are impressed, but the bottom line is they only care about selling their home. They are more interested in “how many homes you’ve sold” than how you’ve exposed them. That puts a crimp in many presentations by many agents!!
Builders care even less about … (20 comments)
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The Best Way To Become Known To A Builder Is To Sell His Homes - 05/26/12 01:07 PM
Buyers buy on comparison, especially with new construction. Plans vary, specifications and allowances differ, and every lot and location is unique.
When another agent has a subdivision listed in a similar price range to what you have listed, do you communicate with that other agent? Do you have plans, specs and allowances for the other subdivision? Do you show other new construction or just yours?
We all have choices, don’t we? It’s shortsighted to only promote your inventory and not show another builder’s. I think the ideal scenario is to show all new homes within a price range. The best … (38 comments)
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The Competition Is Fierce....Price It Right If You Want A Deal - 05/26/12 05:47 AM
When we place a home on the market, we always use comparable sales that have closed within the past 6 months to determine price. Once we start marketing, there is a rush of buyer agents to show the new listing to their buyers. After the first week, if the home is still on the market and showings have slowed, it’s time to pay attention to other properties in the same price range.
The market is more competitive than ever. As the inventory continues to slim, it’s more important than ever to price properly. The first week of every new listing is … (22 comments)
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Rocky Wishes His ActiveRain Friends A Happy And Safe Memorial Day - 05/25/12 01:35 PM
… (22 comments)
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The Good And Not So Good Both Start At The Top....With Broker/Owners - 05/25/12 09:19 AM
We’ve all experienced working with agents who would rather sell their listings themselves rather than cooperate with other agents. I just wrote a post about this topic. One comment sticks in my mind, and that was the statement by Barbara Altieri. She made a point of saying that if she were management, that type of agent would be gone.
Barbara’s right. It all starts with the Broker/owner. If this element was not hired, there would be no need for this discussion; if the Broker/owner’s main goal was not solely income, this topic would be mute; and if the Broker/owner interviewed more thoroughly, … (19 comments)
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Another Kuney-Todaro Team Sale-The Villas at Eagles Nest Franklin MA - 05/25/12 05:19 AM
Lorraine Kuney of The Kuney-Todaro Team closed on 513 Eagles Nest Way at The Villas at Eagles Nest in Franklin MA. This is a 2,386 s.f. one level, luxury condo on the first floor that sold for $395,900. Another Kuney-Todaro Team Sale at 513 Eagles Nest Way at The Villas at Eagles Nest Franklin MA … (14 comments)
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Some Have It And Some Don't...It's Easy Enough To Detect!! - 05/24/12 12:59 PM
Your home is only going to sell for fair market value, Mr. Seller, and buyers determine what the market will bear. It’s what a buyer will pay, and if you don’t agree with that opinion, you’ll sit and wait. What you’ll wait for is the market to catch up with your opinion. Prices are still declining, even though the numbers of sales have increased.
Negotiating is a game we all have to learn, and it is a game. We can play cat and mouse, but that usually results in nastiness; we can be told the bottom line from the seller and … (36 comments)
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Wasting Time Is Sinful...Learn To Cooperate...You'll Make More Money - 05/24/12 06:10 AM
One of the most important elements of success for real estate agents in this market is cooperation. The purpose of MLS is to allow all agents the ability to cooperate with each other. MLS makes life easy for us to view properties and select the right ones for our buyers.
There is no place in this market for agents who avoid each other; and there is no time for battling with agents who refuse to work in unison with others to sell listings. We need to adopt the habit of joining forces to accomplish the goal of selling each listing … (23 comments)
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Open House Saturday May 26 at The Villas at Eagles Nest in Franklin MA - 05/24/12 03:55 AM
Open House Saturday May 26 at The Villas at Eagles Nest in Franklin MA
Join The Kuney-Todaro Team at their open house event on Saturday, May 26 from 1:30pm to 3:00pm at The Villas at Eagles Nest in Franklin MA. The Villas at Eagles Nest is a luxury condo community of one level living condos that are OPEN TO ALL AGE GROUPS.
Some of the high end amenities that are included in the condos are wide custom moldings throughout, hardwood flooring throughout the condo, tile in the 2.5 bathrooms and laundry area, 9' ceilings and an open floor plan. … (14 comments)
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Open House Saturday May 26 at Meadowbrook Heights in Franklin MA - 05/24/12 02:59 AM
Open House Saturday May 26 at Meadowbrook Heights in Franklin MA
Join the Kuney-Todaro Team at their open house event on Saturday, May 26th from noon to 1:30pm at Meadowbrook Heights in Franklin MA. This is an Active Adult Community of duplex style townhomes with first floor master bedroom suites.
Some of the amenities that you'll find are hardwood floors in the dining area, 2.5 tiled bathrooms, 9' ceilings on the first floor and an open floor plan. The kitchen offers maple cabinets, granite counters, a breakfast bar, recessed lighting, stainless appliances and tiled flooring.
The dining … (7 comments)
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Another Kuney-Todaro Team Closing at 39 Charles River Dr Franklin MA - 05/23/12 08:13 AM
Today Lorraine Kuney of The Kuney-Todaro Team Closed on 39 Charles River Drive in Franklin MA for $500,000. Lorraine was the listing agent and the selling agent was from our Holliston Office. 39 Charles River Drive Franklin MA-Another Kuney-Todaro Team Closing … (2 comments)
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66 Mill Street in Westwood MA- Sold by Lorraine Kuney - 05/23/12 01:50 AM
Lorraine Kuney of The Kuney-Todaro Team of RE/MAX Executive Realty closed on a home located at 66 Mill Street in Westwood, MA on May 22. This home was purchased by a couple from one of Lorraine’s listings at 72 Palomino Drive in Franklin MA.
This home was a seven room, three bedroom, multibath multi-level with a one car under on almost an acre of land.
Lorraine acted as a buyer’s agent for this family and she was the listing agent on the home they just sold. The property at 66 Mill Street in Westwood MA closed at $479,900 (full list price.)
… (13 comments)
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"It's Not Over 'Til The Fat Lady Sings" - 05/22/12 02:14 PM
Direct mail marketing has always been a viable source of marketing for many agents. It’s an easy and fast way to reach every homeowner with a database of names and addresses. The one factor that it does not do is produce immediate results.
On occasion, you’ll get lucky and the phone will ring with the first mailing. Believe me that would be luck. A postcard reaching a homeowner at just the right moment will result in a phone call and you did get lucky. It’s equivalent to the probability of throwing many sevens at the crap table with consecutive rolls. … (20 comments)
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With Every New Listing And Closing A Mailing Is Sent...The Phone Rings - 05/22/12 10:06 AM
We had two new listings yesterday and one closing. These are the postcards that will be mailed today for all three of those homes. We have another closing tomorrow and that will be one more mailing for the end of the week.
Every listing and sale is followed by a mailing of several hundred postcards for each address. Sometimes we have overlap of mailings and that's good. It's even more effective when a homeowner receives more than one postcard!!
The goal of this type of mailing is to "shake the fruit from the tree." My favorite saying!!!
… (12 comments)
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Can't Do A High Wire Act And Have Balance Too.... - 05/22/12 05:58 AM
We continually read blog posts about creating a balance in life between business and personal activities. We all know the ideal scenario, and that would be to make alot of money and enjoy spending it with friends and family. Easier said than done!!
Think about the top agents in your area, and I mean "high volume agents." How many of them are able to have their cake and eat it too? How many of the top, highest producing agents in your area are able to “forget about business” and fall off the face of the earth for a couple of weeks? … (27 comments)
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Another Kuney-Todaro Team Closing at 72 Palomino Drive in Franklin MA - 05/22/12 03:58 AM
This home closed last evening and will be recorded today. The sellers are closing on their new home in westwood today with Lorraine Kuney of The Kuney-Todaro Team. The buyers of 72 Palomino are Franklin residence and moving from an upscale condo. 72 Palomino Drive Franklin MA-Another Kuney-Todaro Team Closing … (13 comments)
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Kuney-Todaro Team #11 in New England for April....#6 in Massachusetts - 05/21/12 10:58 AM
RE/MAX of New England announced the top 25 teams for the month of April. The Kuney-Todaro Team placed #11 in New England and #6 in Massachusetts for April.
The team members of The Kuney-Todaro Team are:
Lorraine Kuney who is the #1 real estate agent in Franklin MA.
Nina Rogoff, our Sharon MA real estate agent.
Sue Kuphal, our Millis MA real estate agent.
2012 has been a good year for The Kuney-Todaro Team, and I congratulate all of the members for their continued success every month.
If you are … (11 comments)
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Top Producing Real Estate Office Franklin MA-RE/MAX Executive Realty - 05/21/12 07:04 AM
Top Producing Real Estate Office in Franklin MA-RE/MAX Executive Realty
This is a chart that displays the production of the top six real estate offices doing business in Franklin MA in 2012. The top real estate office in Franklin MA is RE/MAX Executive Realty in Franklin MA with 36 closed Franklin MA transactions for a total dollar volume of $12.2 million dollars and 49 closed sides. RE/MAX Executive Realty has been the top real estate office in Franklin MA since we opened our office here in 1996.
If you are thinking of selling your Franklin MA home, call The … (6 comments)
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16 Midland Avenue Franklin MA-House Lease - 05/21/12 06:37 AM
16 Midland Avenue Franklin MA-House Lease … (3 comments)
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Best Listing Office in Franklin MA-RE/MAX Executive Realty - 05/21/12 06:28 AM
This is a chart that displays the top six office in Franklin MA for taking Franklin MA listings in 2012. The top listing office is RE/MAX Executive Realty in Franklin with 55 listings taken since January 1, 2012 for a total dollar volume of $18.7 million dollars. RE/MAX Executive has been the #1 listing office in Franklin MA since we established doing business in Franklin.
If you are thinking of selling your Franklin MA home, call The Kuney-Todaro Team of RE/MAX Executive Realty at 508-520-9881. We are "The #1 Team in Franklin's #1 Office." Call us and you'll understand why.
… (0 comments)
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Another New Kuney-Todaro Team Listing at 12 Anthony Road Franklin MA - 05/21/12 06:16 AM
12 Anthony Road Franklin MA-Home For Sale … (2 comments)
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The Villas at Eagles Nest in Franklin MA-Thirty Day Close Available - 05/21/12 05:41 AM
The Villas at Eagles Nest in Franklin MA-Thirty Day Close Available … (0 comments)
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Lot #3 Camden Way Franklin MA-Ideal For a Small Builder - 05/21/12 05:35 AM
Lot #3 Camden Way Franklin MA-Ideal For a Small Builder … (0 comments)
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Best Listing Agent in Franklin MA-Lorraine Kuney of Kuney-Todaro Team - 05/21/12 05:22 AM
This is a chart that displays the top six agents in Franklin MA for listing Franklin MA properties. The Best Listing Agent in Franklin MA is Lorraine Kuney of The Kuney-Todaro Team of RE/MAX Executive Realty in Franklin. Lorraine has taken 21 new listings as of this date since January 1, 2012 for a total dollar volume of $9.2 million dollars.
If you are thinking of selling your Franklin MA home, call Lorraine Kuney of The Kuney-Todaro Team at 508-380-9938 for a Free Market Analysis of your property. Lorraine has been the top listing agent in Franklin MA for many … (6 comments)
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Another New Kuney-Todaro Team Listing at 60 Oak Street Franklin MA - 05/21/12 05:15 AM
60 Oak Street Franklin MA-Totally Renovated Cape For Sale … (8 comments)
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Meadowbrook Heights in Franklin MA-Final Phase Under Construction - 05/21/12 04:08 AM
Meadowbrook Heights in Franklin MA-Final Phase Under Construction … (3 comments)
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75 Silver Fox Road in Franklin MA- Last Lot At This Price - 05/21/12 03:48 AM
75 Silver Fox Road in Franklin MA- Last Lot At This Price … (3 comments)
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The Flip Side Is A Sellers' Market...The Discount Brokers Will Surface - 05/20/12 04:02 PM
Real estate is local, and we are just coming out of an extreme buyers’ market. It’s not a seller’s market yet. I think it’s a market that has started to level off. This could be the calm before the storm!!
When it was a buyer’s market, the sellers needed us badly. There were very few fsbo’s, and there was no negotiating a lower commission. The market was flooded with listings that were sitting idly; there were resale properties with equity that were competing with foreclosures; and we all needed to cooperate with each other to survive.
The market has changed, and … (21 comments)
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Deposit Money Keeps You Honest Buyer...My Builders Hold It And Use It! - 05/20/12 01:31 PM
The reason for a buyer to pay deposit money is to keep the buyer honest in the deal. If we’re referring to new construction, the builder frequently wants to use the deposit to build the house. Our builders require a 10% deposit, and they use it.
Some of our builders will guarantee the money personally, but others will not. If the buyer does not want the builder to use the deposit, there will be no deal. The builders’ bank will always give a reference to the buyer on the financial status of the builder. So far, we haven’t lost a deal … (8 comments)
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Home Inspections Are Not A Negotiating Tool.... - 05/19/12 04:32 PM
Home inspections are performed for the purpose of detecting structural and mechanical defects and safety issues. Every home has an actual life and an effective life. There are many 25 year old homes that have an effective life of 10 years because the owners have continually improved and maintained the house.
Listing agents need to explain to their sellers that if a home is 25 years old, the home is not going to be priced as new construction of the same size. On the same note, buyer agents, the homeowner is not going to reduce the price to provide the buyer … (93 comments)
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New Home Being Built in Franklin MA at Lot #32 Daniels Street - 05/18/12 11:43 AM
The new colonial style home at lot #32 Daniels Street in Franklin MA is moving along nicely. Construction is progressing well. The home is now framed and the roughs are going in.
This seven room, four bedrooms, 2.5 bathroom colonial style home offers a variety of amenities. You’ll find hardwood floors, tiled bathrooms, maple cabinets in the kitchen with a center island and granite counters.
The family room is 14’x18’ and the eat-in kitchen is 14’x26’ for a spacious eating area. The total living area is 2,125 s. f. This wooded lot is 30,216 s. f. with town water, … (6 comments)
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My Granddaughter Gina at the Wax Museum Performance At School... - 05/17/12 01:45 PM
Gina participated in a Wax Museum at school today and she was Miley Cyrus.
They each had a station and were asked questions about their character.
Miley Cyrus is a pop-singer and song writer plus an actress.
I think Gina is much prettier than Miley.....but I'm the grandmother!!!
… (21 comments)
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Open House Sunday May 20 in Franklin MA - 05/17/12 03:36 AM
Open House Sunday May 20 in Franklin MA
The Kuney-Todaro Team are hosting an open house event at two new condo communities in Franklin MA on Sunday, May 20, from 1:00pm to 3:00pm at each community.
Meadowbrook Heights in Franklin MA is an Active Adult Community of duplex style townhomes with first floor master bedroom suites. There are only 16 townhomes remaining. Some of teh fine amenities that you'll find are hardwood, tile, granite, 9' ceilings, maple cabinets, gas fireplace and slider to a private deck.
The condo fees at Meadowbrook Heights are $215/month and prices start at $329,900. Call … (21 comments)
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Target Marketing For New Home Buyers...Sandy Knoll Estates in Franklin - 05/16/12 11:52 AM
This is a postcard that will be mailed to a database of homes from public record in MLS that are assessed from $400,000 to $550,000. This postcard will target those potential buyers for our low to mid $600,000 range of new construction. We have three of those lots remaining at Sandy Knoll Estates in Franklin MA.
The remaining lots after the sale of the $600’s are in the $800,000 range, and we may attract a higher price ranged buyer from this mailing. We presently have two pre-sold homes to be built, and we have met with a third potential buyer … (16 comments)
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Only 50 Members Participated In Such An Important Challenge...Hmmmm!! - 05/16/12 06:58 AM
Today I read a post by Dick Greenberg that thanked all 50 members who participated in the Sensei/Grasshopper Challenge that ended on May 15th. This was the most worthwhile challenge that ActiveRain has offered, in my opinion, thanks to Dick Greenberg.
Mentoring is task that will continually improve the production for all agents, new and seasoned. Everyone needs mentoring. Mentors need mentors!! It makes the blood continue to flow; it cleans the blockages from our system; it renews our youthful attitude so that we can continue to work with energy and enthusiasm.
There’s nothing worse than an agent who is … (30 comments)
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Future Numbers Multiply When Clients Are Satisfied....It's Easy Math - 05/16/12 05:39 AM
I’ve always had the attitude that when I need business, if I keep on working, it will be there. Business will happen when I least expect it; it will just appear on my desk or the phone will ring or someone will walk into the office and ask for me or a team member.
Business suddenly appears when I need it most because I never stop looking for it. I search everyday for new business. It’s called prospecting. When one prospects, it must be done relentlessly. There should be no gaps. When done consistently, there may be brief periods of … (11 comments)
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How Often Does The Mountain Come To Mohammed?? - 05/15/12 08:54 AM
Does your real estate office get walk-ins? We certainly do have a good share of walk-ins, and I’m sure it’s because of our convenient location in a shopping plaza. I’m in the office every day. I do not take any business from the office, even if I’m the only one who is there.
We have an administrative assistant at the front desk answering the phone, making appointments for showings by other agents and taking names and numbers of walk-ins to be forwarded to the agent who is next on the “up list.”
The flaw in the system is that … (24 comments)
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The Stairway To Success...One Step At A Time or An Escalator Ride?? - 05/14/12 06:36 AM
I read a post this morning by Bill Fields titled “The Secret Formula for Success” and I thought I’d share my thoughts on this topic. Everyone has their own version and opinion of what factors are most influential in determining one’s success.
Bill discusses commitment and determination as major factors and I agree with him to a certain degree. An agent can be totally committed and determined to succeed; beat the pavement everyday; perform all of the tasks that are required to prospect everyday for new business; and the results could be minimal.
This is a people business. That statement … (22 comments)
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15 Camden Way Franklin MA- Roughs Are In-Ready for Insulation - 05/14/12 06:24 AM
15 Camden Way Franklin MA- Roughs Are In-Ready for Insulation … (0 comments)
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The Villas at Eagles Nest in Franklin MA-Only 15 Condos Remain - 05/14/12 06:12 AM
The Villas at Eagles Nest in Franklin MA-Only 15 Condos Remain … (0 comments)
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Pending Rentals and Rented Property in Franklin MA as of May 14, 2012 - 05/14/12 06:06 AM
Pending and Rented Property in Franklin MA as of May 14, 2012
This is a chart reflecting the pending rentals in Franklin MA as of May 14, 2012. There are currently 9 rentals pending and the majority are in the $1,500 to $2,000/month range. The least expensive rental in Franklin is $900/month and the most expensive is $4,500/month.
This is the display of Franklin MA rentals that have closed in 2012. There have been 37 rented Franklin MA properties that range in price from a low of $595/month for a one bedroom apartment to $4,500/month for a ten room … (0 comments)
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Lot #32 Daniels Street in Franklin MA-Framing Has Started - 05/14/12 06:00 AM
This home is being framed....now is the perfect time to make minor changes to the interior of the home. Lot #32 Daniels Street in Franklin MA-Framing Has Started … (0 comments)
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75 Silver Fox Road in Franklin MA- Sandy Knoll Estates To Be Built - 05/14/12 05:06 AM
75 Silver Fox Road in Franklin MA- Sandy Knoll Estates To Be Built … (5 comments)
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16 Midland Avenue Franklin MA-House Rental - 05/14/12 04:46 AM
16 Midland Avenue Franklin MA-House Rental … (0 comments)
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Pending and Closed Single Family Homes in Franklin MA as of 05/14/2012 - 05/14/12 04:35 AM
Pending and Closed Single Family Homes in Franklin MA as of 05/14/2012
This chart is a display of the pending single family homes in the town of Franklin MA as of May 14, 2012. There are 33 pending single family homes that range in price from $149,900 to $875,000. The majority of sales are in the $300,000 price range.
This is a chart that reflects the closed single family homes in Franklin MA in 2012. There have been 53 sold homes in Franklin MA since January 1, 2012. They range in price from a low of $140,000 to a … (0 comments)
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Lot #3 Camden Way Franklin MA-Ready for a Builder To Finish - 05/14/12 04:28 AM
Lot #3 Camden Way Franklin MA-Ready for a Builder To Finish … (0 comments)
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Meadowbrook Heights in Franklin MA-Only 16 Condos Remain - 05/14/12 04:04 AM
There are only 16 townhomes remaining in this Active Adult Community in Franklin MA. Visit our open house events every Saturday from noon to 2:00pm and every Sunday from 1:00pm to 3:00pm at Meadowbrook Heights in Franklin MA. Meadowbrook Heights in Franklin MA-Only 16 Condos Remain … (4 comments)
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Pending and Closed Condos in Franklin MA as of 05/14/2012 - 05/14/12 03:24 AM
Pending and Closed Condos in Franklin MA as of 05/14/2012
The above displayed chart is a reflection of the number of pending condos in the town of Franklin MA as of May 14, 2012. There are 15 pending condos; the majority of condos that are pending are in the $300,000 to $396,000 price range. All of those in that price range are new condos and most are in active adult communties.
This chart is a reflection of the closed condos in Franklin MA in 2012. There are 22 sold condos in Franklin to this date. The majority of closed … (4 comments)
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Mothers Day at The Todaro House.... - 05/13/12 02:28 PM
Today was a work day for all of the teenage grandchildren, so they were in and out at different times today. I received beautiful cards and lovely flowers from children and grandchildren.
I forgot to take photos of sausage with peppers and onions, rice pilaf, rolls and desserts.
Here are family photos from today:
… (10 comments)
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Rocky Wishes All Of The ActiveRain Mothers A Happy Mothers Day - 05/13/12 04:41 AM
… (21 comments)
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Market Like You Mean It.....It's The Only Way To Market Property!! - 05/12/12 12:05 PM
I’ve used this statement many times, and I don’t think anyone can overstate this thought. “Market like you mean it!” It’s simple enough to comprehend. If you read a few blog posts about a listing, you may wonder to what degree the listing agent “means it.” I wonder what the homeowner is thinking!
When you write a post about a listing, are you enthusiastic? Do you write about a listing the same way you show a listing? Enthusiasm and energy radiate with our words and with our body language.
If we are energetic, excited and feel enthusiastic about a property we’ve listed, … (21 comments)
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Open House Events for May 12 in Franklin MA by The Kuney-Todaro Team - 05/12/12 05:19 AM
Open House Events for May 12 in Franklin MA by The Kuney-Todaro Team
Visit our Open House Event today, Saturday, May 12 from noon to 2:00pm at Meadowbrook Heights in Franklin MA. This is an Active Adult Community of duplex style townhomes with first floor master bedroom suites. We have 16 townhomes remaining. The condo fee is $215/month. Prices start at $329,900.
Directions: Pleasant St to Greystone to Pheasant Hill Rd to Longhill Road to Grey Wolf Drive in Meadowbrook Heights in Franklin MA.
Visit The Kuney-Todaro Team at their open house event today, Saturday, May 12 from 2:00pm … (12 comments)
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You Can't Hit The Bullseye If You Have No Target....That's Hit Or Miss - 05/11/12 09:30 AM
I’m expanding my direct mail marketing program to target several more areas. Direct mail marketing is a wonderful method for target marketing. If one has a niche, direct mail marketing is the best way to reach people within that niche area.
My new targets will be to several different groups. One will be to buyers who are living in condos and thinking of moving to a single family home. Condo living is a great way to start, but most condos in my area are two bedroom units and it doesn’t take long to outgrow that space. The database for this group … (28 comments)
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The Battle Never Ends....Sometimes It's Like Beating A Dead Horse - 05/10/12 02:46 PM
This has been a slow week!! With every burst of activity, we always get excited and race to capture as much business as possible. When the last soldier is captured, and the calm returns, it’s another sign that we need to do “double time” with our marketing.
I’m preparing to send thousands of postcards to a variety of groups of people for a number of different properties. It’s going to seem like a universal bomb that hits everyone. I’m sending to the 55+ group; the first time home buyer; the potential buyer who is interested in moving to their next home; … (71 comments)
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Open House May 13 at The Villas at Eagles Nest in Franklin MA - 05/10/12 06:31 AM
Open House May 13 at The Villas at Eagles Nest in Franklin MA
Visit The Kuney-Todaro Team at their open house event on Sunday, May 13 at The Villas at Eagles Nest in Franklin MA from 1:00 pm to 3:00 pm. This is a new condo community of luxury, one level living condos that are OPEN TO ALL AGE GROUPS.
You'll find a model unit with a gourmet kitche that boasts maple cabinets, center island, granite counters, stainless appliances, beautiful lighting, tiled floor and wide custom moldings.
The family room offers a gas fireplace, tray ceiling, paddle … (10 comments)
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Open House Sunday May 13 at Meadowbrook Heights in Franklin MA - 05/10/12 05:19 AM
Open House Sunday May 13 at Meadowbrook Heights in Franklin MA
Visit The Kuney-Todaro Team at their open house event on Sunday, May 13 from 1:00pm to 3:00pm at Meadowbrook Heights in Franklin MA. This is an active adult community of duplex style townhomes with first floor master bedroom suites.
Some of the fine amenities that you'll find are maple cabinets, breakfast bar, granite counters and stainless appliances. There's an open floor plan; hardwood, tile and 9' ceilings on the first floor.
The family room has a gas fireplace, cathedral ceiling and slider to a private deck. This … (4 comments)
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Everything Sells....Just Stay In The Game And Keep Promoting Your Listings - 05/09/12 07:34 AM
Have you ever wanted to throw in the towel on one of your listings? We’ve all experienced those weak moments when our emotions overpower our business decisions. I remember being in that situation many times, but I continued to extend the listing.
Everything sells!!! Yes, everything!!! I never wanted to give up a listing, and I would negotiate that extension even if it meant in 30 day intervals. It’s all about the price, and eventually the market will catch up to the list price; or the seller will reduce the price to what the market will bear. One situation or the … (18 comments)
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Lot #3 Camden Way Franklin MA-Purchase Unfinished and "As Is" - 05/08/12 12:00 PM
This 3910 s.f. home is studded .... fireplace is in.... this can be purchased "as is".... Lot #3 Camden Way Franklin MA-Purchase Unfinished and "As Is" … (12 comments)
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Are There Days When You Feel Like A Machine? - 05/08/12 07:40 AM
With every pending sale, we need to think about that void we are left with on the shelf. There’s a space that needs to be filled with another resale listing. The market has changed slightly in Franklin, and resale properties are now selling well.
The advantage of having new construction is evident during this period of change in the resale market. As resale properties sell, our new construction is selling, also. The homeowners who were previously waiting for a sale, and now have one, can proceed with their next move. That next move is to a new home for many.
… (18 comments)
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59 Jefferson Road Franklin MA-Sale Pending and Accepting Backup Offers - 05/08/12 05:27 AM
The Kuney-Todaro Team has another pending sale at 59 Jefferson Road in Franklin MA. This home will close at the end of June. 59 Jefferson Road Franklin MA-Sale Pending and Accepting Backup Offers … (16 comments)
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Is Your House In Order.....We Preach That To Our Sellers!! - 05/07/12 01:15 PM
How many of us practice what we preach? We continually direct our sellers to “get their homes in order.” Do you have yours in order? Does your business run like a well-oiled machine? How disappointing if you are directing others to get organized but you have not been following that which you preach to others.
Have you weeded out and thinned out debris and extras that are no longer useful in your business? Have you upgraded and modernized your systems? Are you organized with handling each transaction?
It’s easy to give direction and dictate what your potential client needs to … (20 comments)
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lot #32 Daniels Street Franklin MA-Framing Has Started - 05/07/12 12:03 PM
lot #32 Daniels Street Franklin MA-Framing Has Started
This seven room, four bedroom colonial with 2,125 s.f. of living space is now under construction. The second story is being framed now. There will be 2.5 bathrooms and a two car attached garage with this home.
This home will have hardwood, tile, granite, maple cabinets and plenty of storage. The lot is 30,216 s.f. with town water, town sewer and natural gas.
Offered at $439,900. Call Lorraine Kuney of The Kuney-Todaro Team at 508-380-9938 for a private showing.
… (0 comments)
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There Are Many Pieces To This Puzzle We Call Brokering....Connect Many Of Them - 05/07/12 07:54 AM
As the residential resale market continues to improve, we need to continually keep in mind that the new construction market will follow suit. In order to purchase that new home, most buyers need to sell their existing owner occupied home.
This is a perfect opportunity to revisit the builder/developers who have been in hibernation waiting for the sun to shine again. The sun is not necessarily beating down unbearably hot rays of heat, but there is warmth and a more comfortable feeling than we have experienced in the past several years.
Now may be the perfect opportunity for a builder … (7 comments)
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16 Midland Avenue Franklin MA-One Year Lease - 05/07/12 07:11 AM
One year lease at $2,000/month for this multi level home in a quiet residential neighborhood. 16 Midland Avenue Franklin MA-One Year Lease … (5 comments)
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Top Listing Agent in Franklin MA as of 05/07/2012 - 05/07/12 06:56 AM
Top Listing Agent in Franklin MA as of 05/07/2012
This is a chart that displays the top six agents who have taken Franklin MA listings as of January 1, 2012. The top listing agent is Lorraine Kuney of RE/MAX Executive Realty in Franklin with 21 new listings since January 1st for a total dollar volume of $9.2 million dollars. lorraine averages a listing a week every year. Lorraine has been the top listing agent in Franklin MA for that past six years.
If you are thinking of listing your Franklin MA home/condo, call Lorraine Kuney of The Kuney-Todaro Team at … (3 comments)
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Lot #3 Camden Way Franklin MA-Purchase Unfinished or Finished - 05/07/12 06:40 AM
This new home can be purchased unfinished or finished. The price for the finished product is $769,000. If you're in the trades, this is a equity situation. This home is on the cul de sac in Mill Estates in Franklin MA. Lot #3 Camden Way Franklin MA-Purchase Unfinished or Finished … (3 comments)
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Top Sales Agent in Franklin MA as of 05/07/2012 - 05/07/12 06:34 AM
Top Sales Agent in Franklin MA as of 05/07/2012
This chart is a reflection of the top sales agents selling Franklin MA homes since January 1, 2012. The top selling agent in Franklin MA is Lorraine Kuney of The Kuney-Todaro Team with 10 closed Franklin MA homes for a total dollar volume of $3.8 million dollars and 13 closed sides from January 1, 2012. Following Lorraine's production, you'll find two more RE/MAX Executive Realty sales agents.
If you are thinking of buying a Franklin MA property, call Lorraine Kuney of The Kuney-Todaro Team of RE/MAX Executive Realty at 508-380-9938 for … (5 comments)
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3 Hawthorne Village Franklin MA-End Unit Condo - 05/07/12 06:11 AM
3 Hawthorne Village Franklin MA-End Unit Condo … (7 comments)
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Top Six Offices For Franklin MA Sales as of 05/07/2012 - 05/07/12 05:34 AM
Top Six Offices For Franklin MA Sales as of 05/07/2012
This chart displays the top six real estate offices for Franklin MA sales. The top selling office in Franklin MA since January 1, 2012 is RE/MAX Executive Realty with 36 closed Franklin MA properties for a total dollar volume of $12.2 million dollars and 49 closed sides. RE/MAX Executive Realty has been the top selling office in Franklin MA for the past 12 years.
If you are thinking of buying or selling a Franklin MA property, call The Kuney-Todaro Team of RE/MAX Executive Realty at 508-520-9881 for a free consultation … (4 comments)
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Meadowbrook Heights in Franklin MA-Only 16 Condos Remain - 05/07/12 05:02 AM
We are on the final phase of Meadowbrook Heights in Franklin MA. Visit our open house events every saturday from noon to 2:00pm and sunday from 1:00pm to 3:00pm. Meadowbrook Heights in Franklin MA-Only 16 Condos Remain … (4 comments)
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Top Listing Office in Franklin MA as of 05/07/2012 - 05/07/12 04:48 AM
Top Listing Office in Franklin MA as of 05/07/2012
This chart is a display of the top six real estate offices taking Franklin MA listings since January 1, 2012. The top listing office is RE/MAX Executive Realty in Franklin MA with 50 listings for a total dollar amount of $17.3 million dollars. RE/MAX Executive Realty has been in this #1 position as the top listing office for the past 12 years.
If you are considering selling your Franklin MA home/condo, call The Kuney-Todaro Team of RE/MAX Executive Realty at 508-520-9881 for a Free Market Analysis. You'll be glad you … (3 comments)
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Another New Kuney-Todaro Team Listing at 75 Silver Fox Road in Franklin MA - 05/07/12 03:30 AM
This 2,800 s.f. home is not under construction yet. Visit the site and reserve this home for fall delivery. Another New Kuney-Todaro Team Listing at 75 Silver Fox Road in Franklin MA … (10 comments)
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Marketing Is Like Pumping Iron....Reps and Consistent Action....Powerful Results - 05/06/12 03:10 PM
We all know the importance of marketing. Every agent markets differently. Some agents are taking their money and throwing it out the window. Marketing is a numbers game. It’s a shot at rolling the dice; it’s a roll at the crap table; and one roll is never enough.
Attempting to market sporadically is not acceptable. Marketing of any kind needs to be done consistently and in a large enough volume to produce a good result. Every time your name and face is in front of a potential client, that name and face becomes more familiar. A familiar name and face is … (21 comments)
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Home For Rent-16 Midland Avenue Franklin MA-Kuney Todaro Team Listing - 05/06/12 06:35 AM
Home For Rent... $2,000/month....one year lease....neighborhood setting....good location... 16 Midland Avenue Franklin MA-Home For Rent … (6 comments)
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"Clean As A Whistle".....The Name of My Grandson Ryan Tvelia's Car Detailing Business.... - 05/05/12 02:26 PM
Today, my grandson Ryan detailed my Jeep, and I'll have agents in my office checking it out so they can have Ryan detail their vehicles.
From what I've seen, they can all use it!!!!
Ryan does a great job and gets into every little crevice. Of course I have photos of Ryan in action.....
Ryan's very entrepreneurial. He's a junior in high school and will be college bound with a major in sociology … (28 comments)
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Do You Love Your Job....Or Are You Passionate About It? - 05/05/12 08:04 AM
I read a well written post this morning that was written to members only and encouraged agents to know their numbers in order to maintain those numbers. We also need to know what methods of marketing and prospecting work for us and enable us to continue to be productive. These elements do not create the complete formula for success.
There is one catalyst that is required in the formula for success and without that catalyst the formula will not work. The most important element in that formula is “Passion.” If one does not have passion for what he/she works at every day, … (28 comments)
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Another Franklin MA Home Sold at 67 Silver Fox Road in Sandy Knoll Estates - 05/05/12 05:23 AM
Another Franklin MA Home Sold at 67 Silver Fox Road in Sandy Knoll Estates
This 3,100 s.f. colonial style home in Sandy Knoll Estates closed yesterday at $599,900. Lorraine Kuney of The Kuney-Todaro Team was the listing agent and the buyers were Franklin MA residents. Here are some interior photos of their new home in Sandy Knoll Estates in Franklin MA.
If you are thinking of buying a new colonial home in Franklin MA, Sandy Knoll Estates has a handful of lots remaining. Call Lorraine Kuney at 508-380-9938 for a private showing.
… (6 comments)
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Free Market Analysis in the "Local Town Pages" Newspaper - 05/04/12 09:20 AM
This is the full page ad that will appear in the local Franklin MA newspaper for the month of May. This newspaper is mailed to every Franklin MA home. I changed the theme to reflect the fact that “we focus on Franklin properties.” It’s important for Franklin MA homeowners to realize that all of our listings, with the exception of one or two homes, are located in the Town of Franklin.
Franklin is our niche market. We are never more than a few minutes away to service our listings; we’re available if an agent needs to be accompanied without … (15 comments)
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What's Shrinking Faster Than A Wool Sweater in a Dryer? The Qualified Buyer Pool.... - 05/03/12 08:14 AM
If what you’ve been doing that previously worked well for you, is not working well any longer, change is needed. As the market changes, the way we do business needs to change. As the family’s financial situation takes it on the chin, we need to learn to change our moves and master weaving, so we don’t catch a blow to our chin.
Every market is different, but people are not. Those who were previously financeable may not be today; those who assumed homeownership was available to everyone are greatly mistaken; and we need to think differently as agents.
The pool of … (28 comments)
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Open House Sunday May 6 at The Villas at Eagles Nest in Franklin MA - 05/03/12 05:09 AM
Open House Sunday May 6 at The Villas at Eagles Nest in Franklin MA
Visit The Kuney-Todaro Team as they host an open house event on Sunday, May 6 from 1:00pm to 3:00pm at The Villas at Eagles Nest in Franklin MA. The Villas at Eagles Nest is a new condo community that is OPEN TO ALL AGE GROUPS.
The condos are luxurious one level living units with two bedrooms and 2.5 bathrooms. They are filled with high end amenities such as wide custom molding, gourmet kitchen, high ceilings, hardwood throughout and an open floor plan.
There … (12 comments)
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Open House Sunday May 6 at Meadowbrook Heights in Franklin MA - 05/03/12 04:37 AM
Open House Sunday May 6 at Meadowbrook Heights in Franklin MA
Join Lorraine Kuney of The Kuney-Todaro Team at her open house event on Sunday, May 6 from 1:00pm to 3:00pm at Meadowbrook Heights in Franklin MA. This is an active adult community of duplex style townhomes with first floor master bedroom suites.
There are only 16 townhomes remaining in this community and many are under construction. This is a very active community. Some of the many features include a maple kitchen with breakfast bar and granite counters08-38; an open floor plan; a gas fireplace and cathedral ceiling in … (4 comments)
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Direct Mail Marketing...Newspaper Ads...Signs... Blog Posts....Where Do Your Listings Come From? - 05/02/12 11:25 AM
Here are the two “just listed” postcards for our latest two listings. I can’t stress enough how important it is to mail these postcards throughout the area of the property that was just listed. I mail to a minimum of 200 homes for each listing.
Last week I mailed to the area of our listings taken that week and I received three listing calls this week, thus far. I am confident that one came from the “just listed” postcard. The others might have resulted from our full page newspaper ad offering a Free Market Analysis.
Sometimes the homeowner is … (20 comments)
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Smart Phone + "Google This Address" Rider = Another Commission - 05/01/12 04:09 PM
We all know how important signage has always been in the real estate business. Potential buyers often ride through neighborhoods and new subdivisions to get a feel for the area. Today, signs are important but what’s more important to us is the custom rider that we have sitting on the top bar of our sign post. The rider says “Google this address.”
Today, a buyer from another part of the state was in our area and decided to ride through a few neighborhoods. This potential buyer will be relocating soon to this area from western Massachusetts and happened to drive into a new … (52 comments)
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