Today during an open house at a new development here in Douglas County, Oregon, I was speaking with some local builders. Thay came to see how I was doing and to talk about my read on the real estate market. As we discussed the press and the impact it has on our industry a young couple came in. I greated them and began to answer their questions regarding Lookingglass Creek Estates. The husband wanted to know if the gentlemen I had been talking to were Realtors? When I explained they were local, high end, builders of custom homes he wanted to know what we meant by the press's influence. Reflecting on our conversation I decided to blog it.
The press does not talk about the fact that when interest is 6.25%, the payment on a hundred thousand dollar mortgage is $616, instead of $665. at 7%, which allows one to borrow $108,000 for the same payment one would pay for $100,000 at .75% more interest. The press doesn't talk about how in a softer market those who qualify for loans can buy more for the same amount of money. The press doesn't talk about the tremendous hand up home ownership gives young people in building untaxable wealth. The press doesn't talk about how rents continue to rise over the years while fixed rate mortgages stay the same which eventually means your house payment is less than the renter next door is paying for rent. The press doesn't speak to tax write offs and how after tax dollar saving the monthly payment is not all out of pocket. The press doesn't describe how it feels to put your key in your lock at an affordable monthly payment.
Perhaps the biggest issue I have with The Press is I spend a huge chunk of what I earn paying them to advertise the properties I am marketing, which is spent basically to satisfy clients as 90% of today's buyers are coming from the internet. It irritates me that I pay the most money to an entity which least benefits my clients and creates fear and doubt in those who should be running, not walking to invest NOW. As an investor I am delighted with today's interest rates and my ability to neggotiate in this wonderful arena of real estate investment I play in.
The young man at my open house had heard the builder say to me, "we will all be okay if we simply don't read the papers or listen to the news as we are insulated here in Oregon, in large part from the market most of the nation is experiencing. How do we get this message out?" I decided to BLOG it.