iHOUSEweb Inc.'s (ihouseweb) Blog

Have you ever noticed that when the economy is down, you hear that it is now more important than ever to do more marketing? Have you also noticed that when the economy is up, you still hear that it is now more important than ever to do more marketing? Why is that? Because if you are serious about...

Take a minute to think about this question: what is the cornerstone of your real estate marketing plan?Was your answer your website? If so, don’t feel too bad, that’s a good answer. But your website actually shouldn’t be the cornerstone of your marketing plan and we’re here to explain why.While a...

Every year people don their greenest clothing on March 17th and celebrate Irish culture. We're not going to get into all the history of Saint Patrick's Day. Instead, we're going to focus on one aspect of Irish culture, at least as we've defined it - Luck. The true meaning of the phrase "the luck ...

I was doing a bit of research earlier and came across this article in REALTOR Magazine. Designing for Women: See It From Her PerspectiveThe article emphasizes the importance of the major role that women play in the decision of which home to purchase. According to the article, there are four types...