What Can Black Friday Do For You? - 11/24/10 12:18 PM
It’s Thanksgiving time again, which means it’s time to reflect on your year and give thanks for everything good. But with Thanksgiving comes Black Friday, and that means big sales!Once you’ve stuffed yourself with pounds and pounds of turkey and mashed potatoes, it’ll be time to open up the ads and think about how your business can benefit from the great deals! According to the 2009 REALTOR Technology Report published by the National Association of REALTORS, the top tech tools that REALTORS are planning on purchasing or replacing this year are:
Smart phone Notebook/ Laptop Digital Camera Wireless Card Desktop PC … (2 comments)

Websites, Traffic, & Leads… Oh My! - 11/17/10 11:47 AM
Websites are a great, cost effective way of advertising your business to thousands, even millions of homebuyers and sellers. As with any marketing tool or strategy, you have to consider its effectiveness and the return you are getting from your investment. However, sometimes it’s easy to get sidetracked when measuring effectiveness. For example, some people look at the amount of traffic a website gets and base the site’s effectiveness on that. But consider website A and website B. Website A gets 5,000 unique visits every month and converts 3% of those visits into leads. That’s 150 leads. Website B gets 2,000 … (0 comments)

How To Build Your Business with Informed Homebuyers - 11/11/10 12:06 PM
Online homebuyers tend to be more educated about the listings available on the market than offline buyers. With the tools available to online homebuyers like automated listing update emails sent from the MLS or IDX search tools, the myriad third-party home search websites like Trulia and Zillow, the iPhone apps for real estate, and the many other tools that homebuyers now have access to, they can be almost as knowledgeable of the current market as real estate agents!Check out this article in REALTOR Magazine. A New Jersey agent discusses how to use these tools that are available to homebuyers to get … (1 comments)

Good IDX is Like A Chocolate Chip Cookie - 11/04/10 12:20 PM
Everyone has fond memories of homemade chocolate chip cookies. That’s why experts suggest baking cookies in a home shortly before showing it. The scent of the cookies brings back fond memories and helps buyers see the house as their new home!Giving online homebuyers a positive experience can have a similar effect. If you provide an MLS Search that gives them the information they want in a clear and easy-to-use way, they will be in a better mood and will be more open to viewing houses as potential homes!That’s why it’s so important to have a quality IDX MLS Search tool that … (2 comments)

 
Ihouse_logo

iHOUSEweb Inc.

Oakland, CA

More about me…

Address: 2030 Franklin Street, Suite 220, Oakland, CA, 94612

Office Phone: (866) 645-7702

Email Me



Links

Archives

RSS 2.0 Feed for this blog

Find CA real estate agents and Oakland real estate on ActiveRain.