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realty blogging: The Digital Handshake - a Social Media MUST - 09/09/09 09:58 PM
If you follow me at all anywhere on the Interwebs, you have heard me mention The Digital Handshake - book by Paul Chaney that's available for pre-order and about to come out any day now. Some people have asked me how I can endorse a book without even reading it and the answer is simple: Paul Chaney has personally helped my business and has opened my eyes to the power of social media.
It first started with his book Realty Blogging (which he co-authored with Richard Natch), and then was my coach and mentor during the Inman News sponsored "Project Blogger" … (20 comments)

realty blogging: Blog Formats - Part II - 04/24/07 09:39 PM
Part I of this series listed the diferent blog formats as identified by Amy Gahran in Paul Chaney's book, Realty Blogging.
As an exercise for Project Blogger, Paul asked me to write a post with each format with the idea that I would feel comfortable with each and identify my weakness (I'm not sure if that was the goal, maybe Paul should answer that).  I will now go into detail about each format and explain the benefits as well as how I feel about each.
LINK-ONLY -  (my examples: Historic Home Niche and Outside Active Rain drops) - the idea with this format is just writing a … (36 comments)

realty blogging: Blog formats - PART I - 04/21/07 01:28 PM
As many of you know, one of my assignments for Project Blogger, from coach extraordinaire, Paul Chaney, was to write one or 2 posts using the different formats outlined in his book, Realty Blogging.
At the beginning of the assignment, Paul wrote about each format in detail and gave credit to Amy Gahran, for identifying these.
I have to confess that when reading about the formats, I found the information very helpful, but actually forcing myself to write in each particular format taught me a lesson, (actually a couple).  The first lesson  is that there are some formats that may not come to you easily, but they … (29 comments)

realty blogging: Bring it on Project Blogger - 04/02/07 08:14 PM
I have to tell you guys that not only Am I honored and flattered and all of those other cool things associated with feeling up on a pedestal but I am also a little shocked!!
I have been chosen to be none other than Paul Chaney's apprentice for Project Blogger.
At first I thought "COOL!!" then I thought "Oh NO...this means work", but then....after I digested the idea I said "BRING IT ON!!"
For those of you that don't know or don't remember, the good ladies of Active Rain lead by non other than TLW - wrote reviews of Realty Blogging, written by Richard … (46 comments)

realty blogging: Intranet WHAT?? Internal Chit Chat revived (Realty Blogging, review #9) - 01/03/07 08:25 PM
For all of you managers and brokerage owners out there, have you ever considered blogs for internal communication with your agents and your staff?  Well....the exciting news is that Realty Blogging says you should.  Whether you have a single-office real estate company, or a multi-office brokerage company, (even regional or national membership trade associations), all these can benefit from better internal communication that is easy and cost efficient.
Some of these companies and associations may already use intranet applications or rely on e-mails for announcements but there are problems with both approaches.  Traditional intranets can be expensive and difficult to use.  E-mail … (39 comments)

realty blogging: Branding through Blogging (Realty Blogging Review #4) - 12/06/06 11:20 AM
First I want to encourage all of you out there to read this book - Whether a new blogger or a seasoned veteran - Realty Blogging will have something for everyone - from explaining techie terms to helping you with your marketing and even SEO (search engine optimization).  This book simplifies the concept of blogging and guides you on how to do it successfully.
These are the items that popped out at me with regards to Blogging and Branding:
"Integrating blogs into your mainstream marketing strategies is a successful branding technique for the small business owner"?"BRANDING IS MORE THAN JUST A BUSINESS BUZZWORD""Blogs … (51 comments)

 
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Rick & Ines - Miami Beach Real Estate

Miami Beach, FL

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