I was driving back from a meeting a few weeks ago when I received a call with that dreaded LA area code. Usually, I don't pick up because I know what it will be: someone who wants to sell me SEO services. This time, though, I was doing some research on SEO and keyword providers so I picked up.

The saleswoman then pays me a compliment for my Active Rain presence and proceeds to talk, and talk...and talk some more....While she did remember to insert my name here and there in her patter, she neglected to check if it was a good time to talk or even bother to ENGAGE me by checking in from time to time. As she was burning MY cellphone minutes with little regard for anything save the sound of her voice, So, I did the only sensible thing and hung up on her.