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for realtors: Using Facebook to Sell with Soul - a few dos and don'ts - 10/12/09 12:10 PM
Jennifer Allan, the Queen of Selling with Soul, has mentioned more than once that Facebook is just not her thing. If you don't know Jennifer, you should subscribe to her blog, Sell with Soul, first then come back and read this post. Selling with Soul is all about working with your SOI (Sphere of Influence) and really catering to them in a professional, friendly and, as Jennifer says, competent way. It is NOT spamming, cold calling, gimmick driven real estate sales, but basically treating your clients as you would want to be treated yourself. I think Jennifer has gotten a bad … (15 comments)
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for realtors: The Number ONE Real Estate Marketing Tool I could NOT live without! my "Ode to Realbird" - 10/08/09 09:23 AM
New Active Rain member Cheryl Ritchie asked me not too long ago what are the Real Estate marketing tools that I could not live without and I answered unequivocally "Our Blog and RealBird". If I did nothing else, and had no other tools in the world to market our business and our listings, I could still do an amazingly good job at marketing our firm and our listings with these two alone. I would drop my designer website, I would drop Realtor.com featured listing status, I would drop open houses and just about everything other than our MLS dues in order … (19 comments)
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for realtors: Tips for working with short sales from the BUYER's side - how to protect yourself and your buyer! - Follow up Primer for Beginners #1 - 03/09/09 08:48 AM
After participating with Broker Bryant in Jennifer Allan's webinar on Short Sales for beginners, I realized there is just wayyyy to much info, even at the most rudimentary level, to go over in a 2 hour class, so here is blog 2 of the promised follow up.
Since working on the buyer side as your first time short sale has seem to create the most frustration, below is a short primer on buyer side dealings...
As short sales spread from the hot spots of Las Vegas, Florida and AZ into the rest of the country, it seems that it is becoming … (15 comments)
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for realtors: Short Sale Q&A - Short Sale Primer for beginners - 03/08/09 02:48 PM
Thank you everyone for joining Jennifer Allan’s webcast yesterday which was a primer on working with Short Sales. If you missed it, you can listen to it here (warning, it is 1:45 hours long, but considering 134 people out of 140 listened to the whole session, I am hoping it provided some useful basic short sale info for fellow Realtors). Broker Bryant and I had a little fun giving this and we hope you will enjoy it.Far too many Q&As came out of the webinar to answer during the session so we decided to post a follow up blog here.Disclaimer 1: … (39 comments)
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for realtors: The Twitter Effect - why you should Seriously Consider being on Twitter if you are not! - 03/01/09 08:26 AM
Yes, I consider myself a little techie, I like all the new things that come out and love trying them out, but when I first heard of Twitter my response went something like this "Huh? Why would I want to write about the minutia of my day and more importantly, why would anyone care?". I went ahead and set up an account (@JanieC), but really didn't get the hang of it and lost interest quickly. Months later I decided to try it out again and found a great tool which I think was the start of my "getting it", TweetDeck.
TweetDeck … (39 comments)
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for realtors: "I'm Jennifer & I'm a Short Sale Idiot" ... are you? - 02/11/09 09:23 AM
Hi All!
My all time favorite real estate author, trainer and agent extraordinaire, Jennifer Allan, has a Short Sale seminar coming up Mar 7th and she has asked Shelly and I to be the guest speakers! If you are interested in participating, read the blog below and at the bottom is the sign up info. We hope to see you there!
Janie
Via Jennifer Allan, Author of Sell with Soul (Sell with Soul):
Okay, I can admit it. I don't know much about short sales. I know more than I did six months ago because I listed one (that never sold … (12 comments)
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for realtors: Brand your Active Rain Blog, get a domain name and Promote, Promote, Promote yourself! - 02/10/08 10:30 AM
Many of you have great AR blogs that have tons of useful information about your area, your specialty and knowledge. How are you getting this info out to your client and target audience?
Include your blog name of everything you send out, your signature line, your business cards, your Linkd'in, and other networks. but DON'T use the standard http://activerian.com/blogs/janie_c name, what does that tell them? That you are about as professional as someone that has an .aol or hotmail as their professional email address.
Buy a domain name at Godaddy or whoever you use and then redirect to your blog from there. … (85 comments)
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for realtors: The Active Rain Domino Effect - 09/26/07 09:36 AM
Domino 1 - I received a call from a seller in Wellington, a well known horse area, asking about a listing presentation. They currently had it on the MLS with a flat fee, MLS only company and were not happy with the results. They had heard about me through a Realtor friend in Ocala who must have read about me on AR as Ocala is 4 hours away from me. The sellers are racehorse trainers and want to move to Ocala. Their property is worth around $1.7M. They decided in the end they want to take the property off the market … (33 comments)
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for realtors: Client wants to maximize as a BUYER AND SELLER in this market, what do you suggest? Mortgage Brokers pipe in please.... - 09/24/07 04:06 PM
I have a client who is lucky enough to have No Mortgage on his current home. He wants to maximize his buying power and move up in property in this buyer's market. His goal would be to sell his current home and pay cash for the new home. BUT the flip side is that he needs to sell his current home, in that SAME buyer's market, which he is less likely to get top dollar.
I suggested renting it out for the next 1-2 years to see where the market goes, but the downside of that might be A) what if … (12 comments)
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for realtors: "Are they negotiable?" the buyer's new favorite catch phrase..... - 09/17/07 06:23 AM
"Are they negotiable?" .....
We are asked all the time if the sellers are negotiable....both from buyers interested in our listings and buyers we are working with as buyer's agents, it's nothing new...
BUT the question has taken an interesting turn, now they often ask if sellers are negotiable BEFORE they know how the home is priced or EVEN what the price is! Prime example; we get a call from a yard sign and before even asking the price the caller asks "are they negotiable?". We are baffled by this question. What if the home is worth $300,000 and were priced … (31 comments)
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for realtors: Miami Posh'd! Both Maggie Dokic and I were both Posh'd for Sep. please rate our sites on this National Real Estate Website Mash-Up! - 09/14/07 09:15 AM
www.Poshd.com is a great inspirational site for Real Estate websites. Every month they feature sites that they feel are push'n the envelope on design and content and will serve as inspiration to other Real Estate professionals creating their own sites.
Both Maggie Dokic and Shelly and I were so lucky and fortunate to have our "outside" sites featured this month!
>>>>>>>>>>Please follow this link and rate both our site (Papillon) and Maggie's (The Blog that Ate Miami)<<<<<<<<<<<<<<
Here are some other Posh'd sites from previous months for the "outside" sites of other AR members, we are HONORED to be in their … (18 comments)
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for realtors: Real Estate Buyers ->>The Benefits of working with a Realtor who Specializes in your Area! - 09/06/07 02:30 PM
Why work with a Realtor who specializes in your geographic area or property type when purchasing a property?1. Access to the history of the listing. Information such as how long it has been on the market, what price changes it has had, etc. help position the buyer better for negotiations. Since they specialize in the area, they might even have insight into the Seller’s current position and motivation, helping you know how to structure your offer.
2. The Realtor might likely have information about recent closed sales such as condition of the home, incentives offered by the Seller etc. which will … (14 comments)
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for realtors: The Magical Power of A Real Stamp and A Real Handwritten Note - 06/26/07 11:33 AM
I love technology, I think anyone on Active Rain, by nature, must be ahead of the curve regarding technology compared to the rest of the public. But I LOVE real cards and letters. Real ones, with real pretty post office stamps and handwritten addresses and nice paper envelopes. Somehow the power of a real old fashioned card or letter makes the world seem a little saner, a little better and a little kinder. When one pops up in the mail, I save it for last, sort of like dessert, and the rest of my day is better for it. I try … (40 comments)
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Janie Coffey, GRI - Miami Real Estate
Coral Gables,
FL
More about me…
One Sotheby's International Realty
Address: 1430 S Dixie Highway, Suite 110, Coral Gables, FL, 33146
Office Phone: (305) 666-0562
Cell Phone: (786) 252-4970
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