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marketing: The Four Keys to Twitter Marketing for Home Inspectors - 04/27/09 03:13 PM
This post is geared towards home inspection professionals, but can be tweaked to apply to any industry. Please feel free to share this with others!
In the home inspection business, I hear all the time about how someone doesn't want to use Twitter because of its uselessness, pointlessness, or that they simply don't "get it".
I didn't "get it" either until recently.
The main problem stems from people's perception of Twitter- people posting inane thoughts about eating potatoes or combing their hair or what TV show they're watching. While there are people who do that, you don't have to and, as … (7 comments)
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marketing: Changing the Game - 08/16/07 05:37 PM
In marketing a home inspection business, you have to have something that stands out. Unfortunately, I have found too many cookie cutter inspection sites, with the same "Promise" (it always ends with "...and this I promise you"), same FAQ, just the same-old. It is time to ignite the industry, folks. Don't do what everybody else does- start something that has never been done! I have created a home inspection wiki, which was the first of its kind, and things like that can get you ahead of the game quickly. It stands out, it is open to all users, and will hopefully … (14 comments)
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Mike Jewett
Jacksonville,
FL
More about me…
JaxHomeSpy, LLC
Cell Phone: (904) 534-0953
Email Me
Home inspection news, insights, and opinions both locally and nationally.
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