HBM is a A FREE comprehensive, online solution to finding a new home. Private, password-protected website designed to get the homebuyer involved in their home search process. HBM is a business model to capture ‘lost contacts,' generate more leads, and save marketing dollars. 8 out of 10 homebuyers are using the Internet to search for their next home purchase. Having a plan for lead generation, capture and conversion is necessary in today's Internet environment.
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