Real estate blog entries tagged with marketing by Jim Hirschhorn, GRI, Real Living - Orlando (Real Living Real Estate Solutions)

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marketing: Call Before Midnight Tonight! - 09/24/08 01:59 PM

Immediate Possession! Limited Time Offer! Best Deal in Town!
Wow. Powerful, huh? We see these and more all over town. Marketing tag lines that have been used and overused for many years. Ron Popeil became a millionaire touting everything from the Ginsu Knife to the Vegematic. "Lose one, we'll replace it...and … (7 comments)

marketing: Ok - Quick Poll on Blogging - 05/16/08 06:55 AM

Do you blog the same time every day? every week? Are you a blogger that perfroms a ritual as in doing it the same way everytime? Where do you get your blog ideas from? Do you blog on weekends? Would love to hear about it.
I find myself blogging early morning, … (17 comments)

marketing: You want Fries with That? - 05/06/08 12:08 PM

There has been a great deal written on agents leaving the business as sales have taken a down turn. My question is about the agents who have been able to stay in the business while supplementing their income in some way...even Real Estate Related. I will tell a personal story. I … (12 comments)

marketing: Does the Term "Free" Denote Value? - 04/18/08 09:17 AM

I used to work for The Ritz-Carlton Hotel Company. My Gold Standard was set very high with all of the high levels of products and services offered. One of my roles was in Human Resources. We were there for the Associates to handle all of their working experience. One of the … (15 comments)

marketing: Realtors and Spelling are like Doctors and Handwriting - 03/05/08 08:22 AM

Ok, time for stereotypes..Accountants are nerdy, lawyers are all bad and travel agents like free stuff. (my mom is a travel agent and I grew up with tons of paperclip holders and sponges that looked like earth!) Ok, I think it is safe to say it is a pet peeve. Looking … (27 comments)

marketing: Merry Christmas, Happy New Year and Happy Arbor Day? - 12/21/07 08:44 AM

During this holiday season, Many agents feel the need to give back to their customers. They do this in the form of Christmas Cards, New Year Baby Calendars, Sports Schedules and some even take it a step further with holiday gift cards to Starbucks! Do these items hit their intended marks?
I … (7 comments)

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