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favors: Networking: Careful use of Social Capital
- 03/22/10 06:10 AM
I am currently writing a new book, The Skinny on Networking, and in preparation, I am reading every book I can find on the subject. One of the best is Keith Ferrazzi’s, Never Eat Alone.Ferrazzi’s premise is that the way to build a network is to help everyone you can achieve their goals. In this way you create a group of people who are then going to want to help you. While that general idea is hard to dispute, I think he misses the mark when it comes to a use of social capital.Here’s a set-up from his book:Ferrazzi wants to
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