real estate seo: Jenna Ryan, Introduction, The Marketing Shop.com Video - 08/14/08 08:56 AM
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real estate seo: Spider Simulator - 08/01/08 03:37 PM
What do the search engine spiders (or crawlers) see when they come to your website? Many things that are on your site are completely invisible to search engines such as frames, Flash, images and graphics.
This Search Engine Spider Simulator will help you to see exactly what the search engines see … (1 comments)
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real estate seo: 7 Ways to Grab the Attention of Your Busy Prospects Online - 07/23/08 01:59 PM
By: Jenna Ryan Following is a list of seven ways people connect with you online listed in the order of importance. Using all seven of these inroads to your website as a part of your overall marketing strategy will cause your business to be a force in the marketplace, kicking … (3 comments)
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real estate seo: What Does Google Want? - 07/23/08 01:47 PM
By: Jenna Ryan - TheMarketingShop.com Everybody's promising to bring you leads online, right? Which of these companies are legit? It's hard to tell unless you understand a thing or two about the internet. I'm here to help you understand the basics so you can make the right decisions when it comes to … (10 comments)
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real estate seo: Search Marketing vs. Print - 07/23/08 01:25 PM
By: Jenna Ryan
TheMarketingShop.comContact Us
Do you shy away from search marketing because you're more familiar with print marketing? You're not alone. The world of search marketing is largely unfamiliar, and unknown territory can be scary. But, it's horrifying to ignore the whole search marketing gamut completely.
Search Is … (1 comments)
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real estate seo: SEO Doesn't Have to be Confusing - 07/23/08 01:22 PM
By: Jenna Ryan
I love meeting new people, but explaining what I do for a living is not easy. Small talk leads to probing questions like "What do you do?" That's a loaded question. My reply, "Search Engine Optimization" invokes a predictable pattern. Cocking their head sideways--like my doggie does when he hears a wierd noise--they … (0 comments)
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real estate seo: 10 Easy Ways to Get Higher Rankings on Google - 07/23/08 01:18 PM
By: Jenna Ryan
1. Determine if search spiders can crawl your website. Many of real estate websites are not entirely crawlable by search spiders and this is a huge problem. All the content in the world will do you no good if you have a site that doesn't allow search engines free reign. … (3 comments)
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real estate seo: Real Estate Websites: What You Want vs. What You Need - 07/23/08 12:53 PM
By: Jenna Ryan
If you're ready to market your real estate practice online, there is a good chance you are not happy with your existing website. As such, you know you need a new one. Once you realize this, your first question will likely be,
Self: "Which real estate website … (4 comments)
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real estate seo: 10 Quick Answers to the Most Asked Web Marketing Questions - 07/23/08 12:44 PM
By: Jenna Ryan
People are always asking me what I think about Pay-Per-Click.They also want to know what the difference is between Pay-Per-Click and SEO. This email newsletter will answer the most frequently asked questions that I get regarding Pay-Per-Click and SEO.
What is SEO?
SEO stands for Search Engine Optimization. … (3 comments)
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real estate seo: Is Your Website Being Penalized By Google? - 07/21/08 03:43 PM
By: Jenna Ryan
Search engine penalties are traffic tickets of sorts, used by the big search engines to keep web criminals at bay. It happens all the time, websites get penalized for what seems like no reason. One day your site is broaching page one, the next it’s banished … (7 comments)
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real estate seo: How to Write for Search Engines & for People - 07/21/08 03:41 PM
By: Jenna Ryan
TheMarketingShop.comContact Us
Writing for the search engines is much different than writing in any other medium. Search engines are finicky, but they love text, so you're talking thier language. When writing your web content, it's important to to keep the following three things in mind. … (2 comments)
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real estate seo: How to Get Noticed Without Lifting a Finger - 07/21/08 03:38 PM
By: Jenna Ryan
Here at TheMarketingShop.com, we develop Real Estate Websites for really busy realtors. Most of my clients are very focused on selling houses, they are lucky to have a few extra minutes to spare in planning an effective web marketing strategy. This is tragic for the agents, but good … (2 comments)
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real estate seo: How to Get Leads on Your Real Estate Website - 07/21/08 03:25 PM
By: Jenna Ryan TheMarketingShop.comContact Us
Getting leads from your website is easy if you know what you're doing. I'm not talking about signing up for some Lead Generation Service. You can get high quality leads on your own, DIRECTLY from your website using the principles in this article.
The key to generating leads from … (1 comments)
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real estate seo: How Google Works - 07/21/08 03:19 PM
By: Jenna Ryan The Marketing Shop.com
Google is essentially an organizer of websites. Much like the Dewey Decimal System is used to file library books by topic, Google indexes web pages by factors such as topic, popularity and keyword relevancy.
Googlebots: High Tech Librarians
Google sends its search engine crawlers, called Googlebots, to record and categorize every website within reach. … (5 comments)
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real estate seo: How to be Devoured by Spiders, Crawlers & Creeping Algorithms - 07/21/08 03:16 PM
By: Jenna Ryan
Is your website stuck on the web like a helpless fly, about to be eaten by a giant spider? Pity. You don't know what you're missing. It's only when your website is digested by spiders that it will find its way into top search rankings in your geographic target area. … (0 comments)
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real estate seo: 15 Things You Should Know About Domain Names - 07/21/08 03:07 PM
By: Jenna Ryan The Marketing Shop.com August 3, 2007
1. Does having more than one domain name help my search rankings? No. There's no need to register a zillion domain names. It will not help your rankings one iota. 2. I have a domain name I've had for years, should I … (20 comments)
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real estate seo: Does Your Website Have Cooties? - 07/21/08 03:01 PM
By: Jenna Ryan
Have you ever visited a website that makes you fingernails on a chalkboard cringe? As President of The Marketing Shop.com, a Web Developer and Search Engine Optimizer for real estate websites, I can honestly say I've had my share of queasy experiences. Honk if you agree.
1. … (2 comments)
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real estate seo: Easy Do It Yourself Website SEO Analysis - 07/21/08 02:56 PM
By: Jenna Ryan - TheMarketingShop.com Contact Us
How does your website fare with the search engines? It's easy to find out. All the tools you need to assess the Search Engine Optimization of your own website is right here on this page.
Step 1. Determine Google Page Rank
Google ranks … (2 comments)
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real estate seo: Are all real estate web sites created equal? - 07/21/08 02:53 PM
In today's market place 80% of home buyers start online to find the home they want to buy,
and to get information on areas they are relocating to as well as school and neighborhood information. You only get one chance to make a first impression, what image are you conveying to … (0 comments)
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real estate seo: 7 Ways to Grab the Attention of Your Busy Prospects on the Web - 07/21/08 02:43 PM
By: Jenna Ryan
Every day I get calls from agents wanting to know how to make their websites better. A common request is "Tell me what I can do to my existing site to get better results." Unfortunately, it's not that easy. Like anything that's worth anything in this world, getting … (1 comments)
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