There's a great series of FREE webinars on blogging, social media and technology coming right to your computer today! Brought to us by The Real Estate Tomato and a host of sponsors and presenters, Virtual RE BarCamp features 27 online sessions from 9AM - 4PM PST. Here's a sampling of topics:

  • 9:15 AM -- Flickr, A REAL Social Network
       by Teresa Boardman
  • 10:00 AM -- The 30 Minute Branding Bootcamp "The Brand Called You"
       by Kendra Todd
  • 10:45 AM -- Broker's View: Best Uses of Social Media Within Your Brokerage
       by Brian Block
  • 11:30 AM -- Social Media Trends of 2010
       by Stefan Swanepoel
  • 1:00 PM -- Linked In: The Red-Headed Stepchild of Social Media
       by Mike Mueller
  • 2:30 PM -- It's Raining Blogs: How to Be A RainMaker
       by Michelle Carr-Crowe

No airports, no hotels ... all you need is an internet connection, your favorite beverage, and something to take lots of notes. I'll see you at Virtual RE BarCamp today!

 

In last week's look at the North Las Vegas real estate market, I highlighted sales price, volume, and financing trends. Today I'll break down the different listing types of that market -- REOs (bank owned homes), short sales, and regular sales.

Overall we have about 2.2 months of North Las Vegas real estate inventory. When we look each of the listing types, we see that there are three distinct markets. Here are the current figures for North Las Vegas REOs, North Las Vegas short sales, and 'regular' North Las Vegas home sales.

North Las Vegas home sales


Absorption is the number of months it would take to sell the available inventory at current sales rates. (Available Inventory/August Sales = Absorption Rate). There are 3-4 weeks of REO inventory, and just over seven months of short sales.

Distressed properties (REOs and short sales) make up 77% of the available inventory ...

North Las Vegas homes for sale


... and account for 90% of the homes in escrow.

North Las Vegas homes in escrow 


To find out more about buying or selling real estate in North Las Vegas, just give me a call at (702) 339-9700, or email me at JohnNovak@kw.com.

(GLVAR deems information reliable but not guaranteed. Data is for MLS areas 101-103.)

 

In a recent post we looked at sales price, volume, and financing trends in the east Las Vegas real estate market. Today we'll focus in on the parts of that market -- REOs (bank owned homes), short sales, and regular sales.

At first glance, there appears to be just 1.7 months of east Las Vegas real estate inventory. Looking at each type of listing, three distinct markets emerge. Here are the current figures for east Las Vegas REOs, east Las Vegas short sales, and 'regular' east Las Vegas home sales.

East Las Vegas real estate sales


Absorption is the number of months it would take to sell the available inventory at current sales rates.
(Available Inventory/August Sales = Absorption Rate). There are only 2 weeks of REO inventory, but over 7 1/2 months of short sales.

Distressed properties (REOs and short sales) account for 72% of the available inventory ...

East Las Vegas homes for sale


... and make up 89% of our current escrows.

East Las Vegas homes in escrow

To find out more about buying or selling real estate in east Las Vegas, just give me a call at (702) 339-9700, or email me at JohnNovak@kw.com.

(GLVAR deems information reliable but not guaranteed. Data is for MLS areas 201-204.)

 

One week ago we looked at some general trends in the Central Las Vegas real estate market. Today we'll explore the components of that market -- REOs (bank owned homes), short sales, and regular sales.

Overall we have about 2.2 months of inventory for central Las Vegas. But when we take a look at the details, we see three distinct markets emerge. Here are the current figures for central Las Vegas REOs, short sales, and 'regular' home sales.

Central Las Vegas real estate sales


Absorption is the number of months it would take to sell the available inventory at current sales rates.
(Available Inventory/August Sales = Absorption Rate). We have three weeks of REO inventory, and almost six months of short sales.

Distressed properties (REOs and short sales) account for 61% of our available inventory ...

Central Las Vegas homes for sale


... but make up 88% of the current escrows

Central Las Vegas homes in escrow


To find out more about buying or selling real estate in central Las Vegas, just give me a call at (702) 339-9700, or email me at JohnNovak@kw.com.

(GLVAR deems information reliable but not guaranteed. Data is for MLS areas 301-303.)

 

One of the challenges for real estate professionals is using a broad world-wide medium like the web to reach consumers in their local markets. It's the classic shotgun vs. rifle comparison. How can we leverage hyperlocal content?

Real estate marketing consultant Rebecca LevinsonReal estate marketing consultant Rebecca Levinson shares her notes and insights from PubCon Vegas 2009 on how businesses can effectively use the web to improve relationships, track their marketing, and connect with consumers.

"A good time to do that is now."

Visit the Real Skillz Marketing fan page on Facebook for more great tips and information.

 

 

Via Rebecca Levinson, Real Estate Marketing Consultant (Real Skillz-Clear Marketing for Your Real Estate Vision):

One of my favorite sessions at PubCon Vegas 2009 was the Local Search and Mobile Optimization session.  I have been following local search for the past five years from a marketing angle.  Quite awhile ago I realized that the SEM field would have to address the needs of consumers.  Consumers want to research and have a need to find local vendors online.

The local online space is fascinating because it's a space where the national players can be beat.  Here's a few tips to getting it done in the local search space courtesy of Pubcon Vegas 2009,

  • Local business professionals can use national platforms to promote their brands, products, businesses, services and interact with consumers by leveraging their online business profiles,optimizing them, and getting links.  Do you have profiles on MerchantCircleCitySearch,Local.com,TrueLocal,Yellowbot,Yelp,hotfrog.com,, Trulia,your city directory or BBB? 

A good time to do that is now.

  • Local business professionals can create websites with local content and gain enviable SERP (SearcLocal Search builds your rolodexh Engine Results Page) rank.  Do you have a website with content preferably fed from a blog built into your website? 

A good time to do that is now.

  • Local business professionals can build relationships offline with consumers and local businesses.  They can reach out and advertise to them locally in traditional offline venues like local newspapers and local radio spots.  They can extend to them an opportunity to guest blog or interview them.  They can work on a local link campaign to get their website links on local business websites.

A good time to do that is now.

  • Local business professionals can analyzeand track their referral sources from their website statistics, call ins, and walk-ins.  In person or on the phone front office staff should be asking name, number, and source of referral.  If online ask where and what keyword they searched to find you.  This keyword research, whether online or offline is critical to local search success.

A good time to do that is now.

  • Local business professionals can register all of their street addresses on Google, Yahoo, and Bing.  On their business profiles local business professionals should be as robust as possible by including coupons, pictures, hours of operation and video which Google ranks well on Google local.  It's important to offer as much content as possible on these business profiles because consumers may not want to go to the link out to the business professional's website.

A good time to do that is now.

  • Local business professionals can search their keywords on theirand to their mobile phones locally and see who is coming up, take notes, and then take measures to make sure their businesses show up for those keywords.

A good time to do that is now.

  • Local business professionals can seek reviews from customers who they believe would complete reviews.  Local businesses can also get Citations-a mention of their business name and address- on a website even if it isn't a link.  Citations help boost local rankings.

A good time to do that is now.

Local search is exciting.  It's a way for local businesses to win if they do the work.  I just listed 7 items as your checklist.  I must mention that two of the speakers on the local search panel were business professionals in service based industries- one was a chiropractor-  they are getting business locally and have local marketing plans in place.

As Google increasingly adopts to user behaviorand SERP is based on user behavior AND location isn't it time to consider your local search strategy?

It's Time to Think About Local Search and How You Can Make An Impact Online.

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If you enjoyed this post here are some more ways to win the local search space,


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In last week's post about the northwest Las Vegas real estate market, I reported on sales price, volume, and financing trends. Today we'll look closer at the different types of listings in that market -- REOs (bank owned homes), short sales, and regular sales.

Overall, we're maintaining about 2.6 months of northwest Las Vegas real estate inventory. On closer examination it shows that there are three distinct markets. Here are the current figures for northwest Las Vegas REOs, northwest Las Vegas short sales, and 'regular' northwest Las Vegas home sales.

Northwest Las Vegas real estate sales

 

Absorption is the number of months it would take to sell the available inventory at current sales rates. (Available Inventory/August Sales = Absorption Rate). There are about 3 1/2 weeks of REO inventory, and just under seven months of short sales.

Distressed properties (REOs and short sales) represent 60% of the available inventory ...

Northwest Las Vegas homes for sale

 

... and make up an amazing 90% of the homes in escrow.

Northwest Las Vegas homes in escrow

 

To find out more about buying or selling real estate in northwest Las Vegas, just give me a call at (702) 339-9700, or email me at JohnNovak@kw.com.

(GLVAR deems information reliable but not guaranteed. Data is for MLS areas 401-405.)

 

Last week we examined sales price, volume, and financing trends in the southwest Las Vegas real estate market. Today we'll focus on the parts of that market -- REOs (bank owned homes), short sales, and regular sales.

Generally, we have 2.5 months of southwest Las Vegas real estate inventory. Looking closer we see that each type of listing has a distinct market. Here are the current figures for southwest Las Vegas REOs, southwest Las Vegas short sales, and 'regular' southwest Las Vegas home sales.

Southwest Las Vegas real estate sales

 

Absorption is the number of months it would take to sell the available inventory at current sales rates. (Available Inventory/August Sales = Absorption Rate). There are only about 3 weeks of REO inventory, but over five months of both short sales and regular listings.

Distressed properties (REOs and short sales) represent 62% of the available inventory ...

Southwest Las Vegas homes for sale

 

... and make up 91% of our current escrows.

Southwest Las Vegas homes in escrow

 

To find out more about buying or selling real estate in southwest Las Vegas, just give me a call at (702) 339-9700, or email me at JohnNovak@kw.com.

(GLVAR deems information reliable but not guaranteed. Data is for MLS areas 501-505.)

 

One week ago we looked at general trends in the Henderson Nevada real estate market. Today we'll explore the components of that market -- REOs (bank owned homes), short sales, and regular sales.

Oveall we have about 3.1 months of Henderson real estate inventory. Taking a closer look reveals three distinct markets. Here are the October figures for Henderson REOs, Henderson short sales, and 'regular' Henderson home sales.

Henderson Nevada real estate sales

 

Absorption is the number of months it would take to sell the available inventory at current sales rates. (Available Inventory/August Sales = Absorption Rate). We have about three weeks of REO inventory, and over eight months of short sales.

Distressed properties (REOs and short sales) make up just over half (53%) of our available inventory ...

Henderson Nevada homes for sale

 

 ... but account for 87% of the current escrows.

Henderson Nevada homes in escrow

 

To find out more about buying or selling real estate in Henderson Nevada, just give me a call at (702) 339-9700, or email me at JohnNovak@kw.com.

(GLVAR deems information reliable but not guaranteed. Data is for MLS areas 601-606.)

 

The men's UNLV basketball team tips off their 2009-10 season tonight against Pittsburg State at The Thomas & Mack Center. Built in 1983, and nicknamed "Tark's Shark Tank", the facility was one of the first to use indoor fireworks in the pregame introductions and provides a great atmosphere for college hoops.

UNLV's Thomas & Mack Center - Home of the Runnin' Rebels

 

Coached by Lon Kruger, the Runnin' Rebels hope to improve on last year's 21-11 record with a young team that starts two juniors and three sophomores. Tonight's game is the first of five straight at home for the Rebs that wraps up November 28 vs. the Louisville Cardinals.

GO REBELS!!

 

www.SearchEngineWatch.comMost businesses recognize the huge marketing power of Facebook, but are unsure of how to use the platform. Should they set up a profile, a group, a fan page ... or a combination of these?

Facebook Fan Pages 101 provides a good overview of fan pages from Ron Jones at Search Engine Watch. One of the most important features is that "external search engines index Facebook fan pages."

Setting up your fan page is easy. Just go to Facebook Pages and you'll find a step-by-step guide as well as tips to prepare and build your fan base.

Already have a fan page? Share a link in the comments. We'll help you increase your fans, and your page just might inspire another!

More Facebook posts:

Keeping It Private On Facebook
Maximizing Your Facebook Fan Page
Five Facebook Fan Page Tips

Duct Tape for Facebook
Managing Your Facebook Fan Page
Facebook Fan Pages Done Right

 
 
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John Novak - Las Vegas and Henderson NV Real Estate

Las Vegas, NV

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Keller Williams Realty The Marketplace

Address: 2230 Corporate Circle, Suite 250, Henderson, NV, 89074

Office Phone: (702) 939-0000

Cell Phone: (702) 339-9700

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News, statistics, and observations about the residential real estate market in southern Nevada, and my experiences and thoughts about being a REALTORĀ®.

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