real estate: Real Estate, Schmeal Estate -- How's Your Golf Game? - 07/02/09 10:22 PM
This week, I spoke with two different AHF agents who had drastically different experiences with something we did system-wide, and I can't help but share... Last week - when a Forbes article came out announcing Denver as the city with the best housing deals in the nation, we sent a quick note and link to every prospect in our system. With the exception of the prospect's name being inserted, each email sent was identical and went out on the respective agent's behalf to their respective list of prospects. The funny thing is that one agent said he hardly got any response … (29 comments)
real estate: 10 Things You Can Do With Adwords That You Can't Do Organically - 04/28/09 05:00 PM
I get into discussions with folks all the time about "paid traffic" vs. "free traffic", and my contention is that free traffic is wonderful when you can get it, but the control you get with paid traffic can far outweigh any amount of free traffic that you might get. Much like why many people prefer the precise control of a manual transmission over automatic transmission, paid traffic can have the same benefits when you know what you're doing. Here are 10 things you can do with Adwords, Yahoo, and MSN Pay-Per-Click marketing (PPC) that simply can't be done (or is very … (59 comments)
real estate: Your blog is like a Reality TV Show - 03/31/09 07:47 PM
First off, let me disclose that I am a "Traffic Guy" who had resisted blogging until last year. I resisted because I have always been able to get plenty of buyer and seller traffic, and thought that blogging wasn't worth the time investment required. In fact, I grew my Boulder real estate company to nearly 60 agents, and I generated the majority of their sales because of the traffic I was able to generate. I figured: "With that kind of traffic - who needs to spend time blogging?" (And to be honest, I envisioned the thought of myself being "a blogger" … (86 comments)
As the owner of a Colorado real estate company, I hope to be able to share my 15 years of real estate marketing advice with anyone who is interested. I also look forward to interacting with the rest of you in the AR community who have so much to share.
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This week, I spoke with two different AHF agents who had drastically different experiences with something we did system-wide, and I can't help but share...
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