realtor tallahassee: 3 Yoshi Blade Lessons For Getting A Home Sold - 05/30/13 05:53 AM
If you are thinking about selling your home, you might want to take a lesson from the makers of the Yoshi Blade ceramic knife.
For those few readers who were never touched by the Yoshi marketing steam roller, it is a simple, cheap ceramic knife that was mass-marketed through all the prime internet-based channels.
Most people were drawn, at one point or another, to check out the video of this miraculous cutting utensil.
3 Yoshi Blade Lessons For Getting A Home Sold There are many things somebody selling a home could learn from the Yoshi Blade marketing team, but I will focus on the three that immediately come to mind.
Exposure - … (2 comments)
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realtor tallahassee: How To Use The Real Estate Barometer To Gauge Current Market Trends - 04/04/13 04:20 AM
Wouldn't it be nice to have a real estate market barometer that would provide us with an expected trend for home sales?
Several years ago I attempted to create one and called it the Manausa Housing Herd Barometer, and here is how and why it works:
How The Real Estate Market Barometer Works
Weather forecasters use an atmospheric barometer to measure the change in atmospheric pressure. As a general rule, a rise in pressure means your area should be clearing while a decline in pressure means that a storm is coming (or is already here).
We can gauge for a similar reading in real estate with the housing … (4 comments)
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realtor tallahassee: Why Lot Values Are Depressed And What To Do With Your Holdings - 03/19/13 05:47 AM
If you look at the housing market in any area, lot values are driven by supply and demand of several different commodities.
You first look to the supply and demand dynamic for homes, because if homes are needed, so too is land. You must also look at the market for developed lots, as this will tell you whether or not land is needed for additional growth. And finally, you can look at supply and demand for large parcels to determine if land values are falling, rising, or stable.
Recently, I was asked about lot values and what I recommend for people who are holding land they … (0 comments)
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realtor tallahassee: Faster And More Deliberate Solutions Needed Upside Down Home Sellers - 03/18/13 05:53 AM
The most obvious way to predict future home sales would be to take a look at the list of homes that are under contract and waiting for closing.
These are what we refer to as “Pending Home Sales” and we track them on a daily basis in the Tallahassee MLS.
With so many failing to make it past the contract stage, home sellers are anxious, hoping for a real estate closing that may never come.
Pending Home Sales
The graph below shows the one-year trend of pending home sales, so the changes that we see are not due to annual seasonality in any way (every … (4 comments)
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realtor tallahassee: Don't Lose Your Dream Home Over A Technicality - 03/08/13 06:02 AM
If you want an offer on a house to become a valid real estate contract, you must understand the important concept of communication.
While I'm not an attorney, I do have some experience with real estate contracts that I have gained over the past 22 years.
That experience came into play yesterday, and I think it worthy of a blog post to help people who want to buy a home or sell a home understand the importance of "attention to detail". And timeliness on all things written. And the importance of communication.
How An Offer On A House Becomes A Contract … (22 comments)
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realtor tallahassee: Why They Won't Bring You An Offer On Your Home - 03/06/13 05:43 AM
Back in the old days, when bread wasn't pre-sliced and dinosaurs roamed the earth, somebody who was serious about getting a home sold would advertise "Bring Me An Offer!"
You can still see this habit practiced today in many industries, almost always when an amateur (think e-bay or Craigslist) is trying to sell something on his or her own.
But the way that people buy a home today make this outdated method useless, and it is time to say goodbye to the old standby.
Why They Won't Bring Me An Offer
When you hire me to sell your home, I know … (12 comments)
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realtor tallahassee: 3 Home Selling Tips From The Antiques Roadshow - 02/21/13 06:33 AM
I was watching an episode of the Antiques Roadshow this past weekend and I saw numerous lessons on valuation that could be applied to selling a home.
Just as we found in an episode of Pawn Stars (about a purple trike), we can apply principles from other industries to what is needed in real estate.
So many homeowners are confused about real estate valuation that I bet watching a handful of antiques roadshow appraisals would enlighten them on how to do the same for their home.
The Antiques Roadshow Appraisal Process When I was watching the Antiques Roadshow this past week, … (7 comments)
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realtor tallahassee: The Two Critical Keys In Negotiating Your Home Sale For Top Dollar - 02/20/13 08:07 AM
If you plan on selling your home this year, I recommend you take some time to learn how to create the leverage that you need in order to negotiate top dollar for your home.
With sellers outnumbering buyers in today's real estate market, I often find sellers negotiating from a position of weakness.
This ultimately results in selling a home for a lower price, or altogether failing to sell a home.
Why Leverage Is Needed To Negotiate Top Dollar Leverage is the ability to influence the other side to move closer to one's negotiating position.
Each party’s leverage during a negotiation … (18 comments)
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realtor tallahassee: A Case Study In Home Affordability In 2013 Versus 10 Years Ago - 02/19/13 05:43 AM
When we compare Tallahassee home prices today with those right before the surge in the real estate market, there is not much of a difference.
Though new construction prices have risen 16% in the past ten years, existing Tallahassee home prices have only risen half as much.
Were we to end the analysis at this point however, the real story would be completely missed.
Tallahassee Home Prices Today Currently, there are more houses for sale in the Tallahassee MLS than there were back in 2005.
And when we look at a real estate graph of Tallahassee house prices recently sold, we … (0 comments)
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realtor tallahassee: How You Should Price A House That Needs Repairs - 02/13/13 05:07 AM
One topic that comes up often in a market where one in three homeowners is upside down on their mortgage is how to price a house that needs repairs.
Too often, I think that home sellers overlook the reality of the market and conclude that buyers will just adjust their offers for the improvements that are needed in the home.
This is an unfortunate mistake.
Price A House That Needs Repairs So here is the thought process that most home owners utilize if they have a house that needs repairs.
Homes like mine are selling for $300,000. My home needs a … (2 comments)
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realtor tallahassee: What Is The Real Definition Of "Distressed Homes"? - 01/18/13 06:06 AM
Long time readers of the Tallahassee Real Estate Blog know that we love questions from readers, and today's post is geared to answering one about the definition of distressed homes.
Reader questions are so valuable because it gives us the guidance that we need to focus on issues that are most relevant to people selling a home in Tallahassee and buying a home in Tallahassee today. So please keep them coming!
Now, back to a timely question about the definition of distressed homes ...
The General Definition Of Distressed Homes Yesterday, I received a question from "Rich" who asked:
What is … (0 comments)
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realtor tallahassee: Interesting History And Great Place To Live In Lafayette Oaks - 11/29/12 03:29 AM
Tallahassee's first gated community, Lafayette Oaks, has always been a popular neighborhood in Northeast Tallahassee.
Lafayette Oaks was selected as the 2012 Neighborhood of the Year for unincorporated Leon County by the Leon County Council of Neighborhood Associations (CONA).
Currently, there are 4 homes for sale in Lafayette Oaks, priced from $225K to $375K.
Lafayette Oaks is named for the great Marquis de Lafayette because its location is part of the 23,000 acre land grant that was gifted to General Lafayette for his service to the US during the Revolutionary War. If only he had held onto the land ... :)
… (0 comments)
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realtor tallahassee: 7 Questions To Ask Your Agent When Told To Lower Your Asking Price - 11/28/12 04:56 AM
Are you being told you need to drop your price to sell your home?
It has been my experience that this is often the first solution recommended to home sellers after a home has sat on the market without receiving an offer.
But is a lower price really necessary?
The short answer is "maybe," but there is a simple list of questions to first consider before you agree to drop your price in order to sell your house.
Don't Drop Your Price To Replace Daily Marketing
During the process of selling a home, it is possible that a price reduction … (8 comments)
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realtor tallahassee: If You Want Better Real Estate Service, Listen To This One Year Old! - 11/15/12 05:52 AM
Well, it's that time of year when we start to see the migration of agents who change from one real estate company to another. Why?
Because most real estate agents are not productive ... and they have scores of real estate brokers singing siren songs to persuade them to make a move.
What Is A Real Estate Company? Most people who buy a home or sell a home don't realize it, but the majority of real estate companies are in the business of recruiting and retaining real estate agents and are specifically not in the business of helping consumers buy and … (2 comments)
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realtor tallahassee: I Asked For A REALTOR, But All I Got Was A "Rock!" - 09/24/12 06:58 AM
We are growing again at Century 21 Manausa and Associates, and we are truly excited to announce that Ron "Rock" Rice has joined our team and expects to be a top Florida REALTOR.
Our focus on internet marketing for real estate and team based sales operations has attracted the attention of people from all around the world. I get regular correspondence from people who want to know more about excelling as a Florida REALTOR, and many who want to join us.
Florida REALTOR From Ohio Rock is the first who has chosen to join us from out of State. He has … (8 comments)
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realtor tallahassee: Why Friends Don't Let Friends Sell Their House - 09/21/12 04:28 AM
Even after 22 years in the business of selling homes in Tallahassee, I still find myself amazed at the homeowners who do little preparation when they decide to sell their house.
They make a quick decision on who they hire to sell their house, even though it is a decision that will impact them financially by tens or even hundreds of thousands of dollars!
A study by the National Association of REALTORS® shows that 64% of home sellers chose the first agent that they spoke to once they decided to sell their house. I do not consider that prudent research for … (93 comments)
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realtor tallahassee: Next Year's Market Is Today's Foreclosure Filings - 09/19/12 05:38 AM
Recently, a reader wrote in as a response to our article on the wave of foreclosures that is hitting Tallahassee and wanted to know if we could summarize the property traits that we are seeing in new lis pendens filings.
As a reminder, a lis pendens is a written notice that a lawsuit has been filed which concerns the title to real property. Basically, it means a lender is suing the property owner for default of a loan agreement. By looking at the new filings, we get a feel for the distressed properties that will be soon joining the list of … (11 comments)
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realtor tallahassee: Consumer Confidence In REALTORS® Is Rising - 07/16/12 05:19 AM
Consumer confidence in Tallahassee REALTORS appears to be on the rise, with greater than 80% of all home sales in Leon County being reported in the Tallahassee MLS.
Homes sold by Tallahassee REALTORS have been rising for three years now, as many of the people who entered real estate sales during the boom of the housing market have decided to move on to a new career.
The real estate graph above shows that per-person productivity had fallen 65% from 2002 to 2009, but the last three years has seen a rise of 37%.
REMINDER: The 52nd monthly edition of the Tallahassee … (11 comments)
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realtor tallahassee: Dirty Little Secret Finally Surfaces In The Real Estate Business - 04/18/12 03:39 AM
A while ago, I announced the fact that Century 21 First Realty was no longer, that we have a new company, a new name, with new owners, and most importantly, we are a real estate company in Tallahassee, committed to customer service.
Now at first blush, this should sound very ho-hum for most people, in most industries. Hmmm, a company committed to customer service ... how rare {note: Sarcasm}.
But let me clue you in on a dirty little secret about the real estate industry.
You aren't the customer!
If you buy a home with most real estate companies, you are … (12 comments)
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realtor tallahassee: 3 Ways Builders Provide Insight To The Value Of The Realtor Multiple Listing Service - 04/09/12 08:04 AM
Smart home sellers can learn an important lesson from home builders about the Realtor Multiple Listing Service.
Where most home sellers are "amatuers," home builders are professional sellers. They are in the business of creating and then selling a home for a profit, and the Realtor Multiple Listing Service is part of their marketing plan.
I can tell you that anybody who has been building for several years, or anybody who has been a real estate broker for several years, will tell you that builders and Realtors compete for the same dollar.
There is a "soft cost" for building and selling … (2 comments)
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