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real estate marketing: When It's Real, Real Dark, You Can't See the Moon - 11/05/09 08:41 AM
When my oldest son was a pre-schooler, he would come up with some explanations of what he was seeing that at first simply seemed to be humorous yet when we reflected on what he had said, we realized there was some real insight if we looked for it. One night we were driving on the Interstate away from the glow of city lights and it was an overcast night so the moon was not in sight. Out of the blue he said, "When it's real, real dark, you can't see the moon!" Well, he was correct, even though the cause and … (2 comments)

real estate marketing: If It Ain't Broke, Break It! - 10/07/08 05:14 PM
I think it was Tom Peters who first used this phrase. What he was saying was that continuing to do things the way we've always done them is not going to guarantee success in the future. Even though, or especially though, the way we've been doing things has produced success in the past.
Maybe it was also Tom Peters who said that one of the hardest things in the world to do is to stop doing things that were successful in getting us where we are today. But the truth is that where we are today is not where we were … (5 comments)

real estate marketing: Do We Make A Mistake When We Refer to the Agent Representing the Seller as the Listing Agent? - 07/02/08 08:30 AM
I don't think it is a purely academic question to ask whether "listing agent" or "listing broker" is the best way to refer to the agent representing the Seller. The clear implication is that the primary task of this agent is to "list the seller's property on MLS." Sure that is an important reason why sellers come to us -- they want us to list their property for sale by other agents in the network. But the agent representing the seller cannot earn their commission simply by listing the property for sale.
A recent blog posted by Bryant Tutas Broker/REALTOR(R),Tutas Towne … (3 comments)

 
Dr_cleek

John Cleek, Ph.D. GRI e-PRO, ABR, SFR

Olathe, KS

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Keller Williams Realty Diamond Partners Inc

Address: 201 N 3rd St, Louisburg, KS, 66053

Office Phone: (913) 322-7511

Cell Phone: (913) 709-4423

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John Cleek has been an active participant in public policy formulation and implementation for over 40 years. In his blogs he shares the insights drawn from his wide ranging interests and applies them to current issues facing real estate professionals.


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