branding: Rebranding Century 21 to reach Generation X and Y - 08/03/08 08:44 PM
Dear Mr. Tom Kunz,
Thank you for giving me this opportunity to analyze the Century 21 brand position, and to let you know what I think you can do to position Century 21 as the real estate brand for this era. First let me congratulate you and your team for building … (59 comments)
branding: The opposite of Redfin... - 08/17/07 01:44 AM
Brio's mission is to become the opposite of Redfin. As far as I can tell after talking with Glenn, Redfin's CEO, Redfin wants to be known for providing a minimal level of service to "rich geeks" for a cheap price. Brio will be known for providing the highest level of service, to … (10 comments)
branding: Branding your brokerage slideshow - 1000watt blog - 08/09/07 02:55 AM
I recommend checking out the 1000wattblog. Since returning from Inman Connect they have been on fire!
Here is a slideshow they put together for their Inman Connect presentation.
Along this same thread I also encourage you to read their recent post titled Heidi Fleiss and the future of real estate … (20 comments)
Disclaimer: ActiveRain Corp. does not necessarily endorse the real estate agents, loan officers and brokers listed on this site. These real estate profiles, blogs and blog entries are provided here as a courtesy to our visitors to help them make an informed decision when buying or selling a house. ActiveRain Corp. takes no responsibility for the content in these profiles, that are written by the members of this community.
Dear Mr. Tom Kunz,
;)
;)
