Real Estate By The Book
Discover how to enhance your content, website, marketing, social media, and engagement to generate more leads, clients, and closings.
ARCHIVED BLOG POSTS
2011
7
Comments
Google announced that it is changing the Math behind how a certain site, or post makes it to the top. Websites that provide quality content will see more time in the top fold of the search. This change in calculations is especially important to real estate companies that use “Long Tail Keyword S...
03/23/2011
1
Comments
This Social Media Marketing and Networking thing is kinda’ like being on a Diet isn’t it? I mean we’re 60 days (just about) into the New Year. Did one of your 2011 Goals include Blogging, Tweeting, Facebooking (is that a word?) everyday or every week? Have you been able to Stick to It? It’s ...
03/21/2011
11
Comments
So maybe you’re on Facebook, and you kinda’ have that down – but every now and then you see a friend who has #Justsayin’ or #FB or #Padres. WHAT IS UP WITH THE # ??? It’s all about Twitter. In order to really understand Twitter – you have to use an app. I like Hootsuite – but Seesmic and TweetD...
03/15/2011
9
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This Social Media Marketing and Networking thing is kinda’ like being on a Diet isn’t it? I mean we’re 60 days (just about) into the New Year... and it's tough eating broccoli every week, and working out everyday, and all that other stuff that seemed like such a good HEALTHY thing to include in t...
03/07/2011
8
Comments
Did you know that there are over 70,000 iPad and iPhone Apps available at the iTunes Store?? Wow! You can waste a TON of time looking through the catalog for the best ones to use! Don’t get me wrong, we have iPads and iPhones at our house that talk to all of our other apple products – and it ke...
03/03/2011
12
Comments
Okay, we’re gonna talk about something that there’s a little controversy over… choosing your Real Estate Domain Name. Depending on which company you work for, the corporate advice you are getting could be to go out and purchase your NAME as your URL. If this is how you are initially building yo...
03/02/2011
2
Comments
If you are just getting started on Facebook – chances are one of the reasons you have not done it sooner is because you are concerned about the Security of the information you are posting to the World Wide Web. This is totally understandable, and it’s something you should continue to monitor… bec...
03/01/2011
