real estate: Move in the Direction You Want to Go...Be wary of the obstacles you THINK are in your way - 07/21/08 05:57 PM
By Roberta Ross, National Real Estate Speaker
On my regular commutes from Pittsburgh to Maryland, I try to keep my mind open to new experiences, opportunities and people that cross my path. I was inspired and grateful recently when I again was seated next to "Doug," a fellow frequent flyer on … (2 comments)

real estate: ProspectsPLUS! Offers Postcard Solutions for New Real Estate Base Camp™ - 07/21/08 03:51 PM
ProspectsPLUS! has joined forces with industry leader Claudia Wicks to offer the postcard fulfillment solutions for her innovative new Real Estate Base CampTM.
Claudia Wicks and Dennis Sutter set out to create a program that could effectively put the essential business technologies into the hands of new and seasoned agents and … (0 comments)

real estate: How to Host a GREAT Open House: 8 ways to put the welcome mat out and greet success at the door - 06/30/08 09:06 PM
Agents are often divided on the value of open houses. Many top producers swear by them as lead-generation tools; others simply don't think that they're worth the time.
Like any successful endeavor, a great open house typically doesn't happen by "a stroke of luck." Rather, it's the result of the right … (11 comments)

real estate: Taking the High Road to Achievement...Seven characteristics that can put you in the fast lane-and keep you there! - 06/30/08 06:17 PM
By Gay Jones, National Speaker and Regional Director, ProspectsPLUS!
"What the mind can conceive and believe, it can achieve."
That classic Napoleon Hill concept certainly has withstood the test of time, hasn't it? Think about the high achievers you know, and take a look at the commonalities that have led those … (0 comments)

real estate: DataLeader.com Leads the Way for Agents Searching for Niche Market Prospects - 06/30/08 06:00 PM
DataLeader.com, the premier resource for both business and consumer data powered by industry leader ProspectsPLUS,! has become the "go-to" site for real estate agents nationwide looking to capture high-quality, targeted lists when developing new niche markets. 
The system is fast, simple and cost effective at just eight cents per record. Add … (0 comments)

real estate: Managing Your Time & Making a Difference: Summer Survival Skills for Working Parents! - 06/16/08 09:08 AM
Right about now for many of you, the summer season is taking its toll.  Your child has that look.  You know the one that stops you in your tracks and makes parochial school guilt look like amateur hour.  Susie's mom is making homemade fruit sorbet or watermelon boats, has daily activities … (6 comments)

real estate: Summer Skill Building Strategies - 06/11/08 07:58 AM
Quick tips for staying sharp while the heat is on.
By Julie Escobar, ProspectsPLUS! Director of Corporate Marketing
With temperatures rising already in many areas of North America and students and parents settling in for the long summer days, I thought it might be a good idea to offer some handy … (0 comments)

real estate: Master Marketing Newsletter Strategies - 06/10/08 07:55 PM
Summer Film Festival:Door to Door
with William H. Macy, Kyra Sedgwick and Helen MirrenIt's summertime, and while we are encouraging all of you to stretch your boundaries, think "outside the box" and focus on the positive, we thought a little summer movie fare would be just the ticket! So in lieu … (1 comments)

real estate: ProspectsPLUS! Launches New 3-7-27 Agent Branding System™ - 05/27/08 11:48 AM
Industry leader ProspectsPLUS! announces the launch of its all-new 3-7-27 Agent Branding SystemTM for Renters at www.3727Branding.com. 
"3-7-27 was designed to harness the power of direct mail with the speed and convenience of the Internet," shared company President Jim Morton.  "We know from the National Association of REALTORS® that more than … (1 comments)

real estate: ProspectsPLUS! Premieres Redesigned Newsletter - 05/19/08 12:35 PM
Industry leader ProspectsPLUS! unveiled a new look for its popular newsletter in this month's SupportPLUS! update.
"Three years ago, in response to customer needs, we created a line of newsletters for our ProspectsPLUS! software," shared Julie Escobar, Director of Corporate Marketing. "We have since changed the format every June to reflect … (0 comments)

real estate: Refuse to be Scared! Keeping Perspective in a Shifting Market - 04/29/08 02:58 PM
I know it's a changing market, and there's much to worry over, struggle with and think about. But truly, who needs TV's Fear Factor when you can get a real fright just listening to a few of the agents in the office! Spooky tales of declining markets, terrorizing sellers, freaky FSBOs … (3 comments)

real estate: Working ON - Not Just IN - Your Business: 3 Steps to Shifting Your Mindset, Marketing and Time Management Gears - 04/29/08 01:04 PM

There's no doubt that many of you have felt the continuous ebb and flow of the real estate market in recent years. What separates top producers from their less-successful counterparts in this and every market is their ability to work on their business while working in their business. 
What's the difference? … (6 comments)

real estate: Celebrate Your Customers! 10 Creative Ways to Thank the VIPs in Your Book of Business! - 04/25/08 10:59 AM
By Julie Escobar, Director of Corporate Marketing, ProspectsPLUS!
Your customers are the lifeblood of your business. Periodically letting them know how much they mean to you will grow them into friends who follow your career, help build your business and, most important, celebrate life's journey with you. 
There are a lot of … (1 comments)

real estate: ProspectsPLUS! Book Review April: Your Attention Please: How to Make the Most of Your Mistakes - 04/14/08 05:57 PM
Every month, we at ProspectsPLUS! sponsor a book revivew for our clients through our Master Marketing Newsletter. 
This month's book?  Your Attention, Please: How to Make the Most of Your Mistakesby Paul B. Brown and Alison Davis
Your Attention,Please is the new strategy guide for communicating to the reluctant consumer.  It shows you … (0 comments)

real estate: Help Me Help My Agents! Four Strategies to Answer This Manager’s Plea - 04/14/08 04:14 PM
By Julie Escobar, ProspectsPLUS! Director of Corporate Marketing
"Help me help my agents." Training experts across the nation are scrambling to answer this challenging plea as our markets continue to shift and normalize.
Savvy management professionals understand that in ANY market, the strongest teams are built when leaders passionately seek the best available … (3 comments)

real estate: Prepare, Prospect and Profit - 04/08/08 02:47 PM
How to survive the surges of a changing economy By Julia Escobar, ProspectsPLUS! Director of Corporate Marketing
What goes up must come down. Our current economy is a constant reminder of that adage. Every boom has a bust and, fortunately, every cloud has a silver lining. Your challenge is to be mentally and … (0 comments)

real estate: ProspectsPLUS! Invites You to Learn from Free Webinar on Demand Series! - 03/31/08 03:41 PM
Industry leader, ProspectsPLUS! has released many of their popular Webinar topics in an On Demand Series.  Now it's easier than ever to learn at your own pace and in your own time! 
Please find below the list of the ProspectsPLUS! Webinars on Demand! 
Click on the title of the Webinar(s) you … (1 comments)

real estate: ProspectsPLUS! Becomes STAR-Recommended Supplier for Howard Brinton - 03/25/08 06:09 AM
ProspectsPLUS! has been selected as a STAR-Recommended Supplier for the Howard Brinton training organization.
The STAR POWER Star-Recommended Supplier Program is a showcase for STAR POWER Stars to share with their network the businesses and services that they use and endorse. The program provides valuable REALTOR® resources for those who want to … (1 comments)

real estate: Seeking Success Stories... - 03/18/08 12:56 PM
Well hello out there Active Rainers! 
I am knee deep in an article for a source publication and wanted to invite any of you who have had tremendous blogging success to share some of your stories with me.  So just a few questions for those willing to share their stories: 
1,  … (1 comments)

real estate: Finding Your Niche - 4 Steps to Segmenting Your Marketing Solutions - 03/11/08 09:53 AM
In a shifting economy, sales professionals often make one of two common mistakes:  They either cast too wide a marketing net, trying to be all things to all people while spending entirely too much money, or they shut their marketing efforts down altogether in an effort to wait out market conditions … (14 comments)

real estate: We Want You! ProspectsPLUS! is Hiring 3 Full Time Account Executives - 03/07/08 10:00 AM
ProspectsPLUS! is looking for three career-minded sales professionals who are unafraid to speak in front of audiences and eager to make a difference in the lives of agents in their marketplace.
If you are interested in:
a TRUE sales opportunity--only for the mostdriven sales professionals unique stand-alone proprietary technology uncapped earnings--potential for … (0 comments)

real estate: March Book of the Month from ProspectsPLUS! - 03/07/08 09:22 AM
For those of you who are addicted to the written word out there, know that part of our monthly Master Marketing Newsletter is our Powerful Book Review. 
We spotlight a new book each month and hope you, like all of us, enjoy building an extensive business library. 
March 2008!Failing Forward: How to Makethe … (1 comments)

real estate: March Marketing & Networking Tips from ProspectsPLUS! - 03/07/08 09:14 AM
… (1 comments)

real estate: Tough Markets Make Tough Agents - 03/06/08 08:03 PM
Three Keys to Thriving in Today's EconomyBy Roberta Ross, National SpeakerYou've no doubt heard the saying, "When the going gets tough, the tough get going," right? While it's a great adage, I believe more to the point in today's tightening market is, "When the going gets tough, the tough dig deeper." … (10 comments)

real estate: Going Green...Not Just for Environments Anymore! - 02/27/08 07:22 PM
Global warming, landfill shortages and dwindling natural resources are all key topics of conversation among the ecologically conscious. Knowing where to start doing your part can be tough. My advice? Start with the man (or woman) in the mirror.
With all the pressures of a career, life, a shifting market and … (1 comments)

real estate: The Telltale Traits of Top Producers - 8 Common Denominators That Equal Success - 02/21/08 11:53 AM
 
You've seen them-the mega-producers who seem impervious to the market peaks and valleys felt by mere "mortal" agents. They continue to work day in and day out, usually with a smile to share and the time (and money) to even take their families on nice vacations each year. How do YOU … (8 comments)

real estate: Eclipse -- What Do YOU See? - 02/20/08 08:43 PM
Tonight's the night!  
A total lunar eclipse is taking place right now -- my kids and I have been watching the progress -- and I think back to a summer night when I was a kid when my mother let us camp in the backyard to watch. For the scientific among you -- … (7 comments)

real estate: Love Your Customers - 10 Creative Ways to Celebrate the VIPs in Your Business - 02/14/08 08:19 AM
Your customers are the lifeblood of your business. Periodically letting them know how much they mean to you will grow them into friends who follow your career, help build your business and, most important, celebrate life's journey with you.  There are a lot of innovative ways to make your customers feel … (5 comments)

real estate: How Do You Answer the Phone? - 02/12/08 03:00 PM
First impressions are important right?  I mean, whether you are in person or telephone, webinars, conference call or any of the myriad of possible means of communication means we have available to us, what you sound like is just as important as how professional you look when sitting across from prospects! 
I … (3 comments)

real estate: Will You Get Their Vote? 6 Keys to Winning the Race for Today's Customers - 02/08/08 01:21 PM
Each election year brings great (and not-so-great) debates, political rhetoric, spotlights on important issues and, of course, a surplus of candidates campaigning for your vote.
I recently stopped to consider how similar that scenario is to our current real estate climate. Consumers today are inundated with ‘candidates' vying for their business in … (7 comments)

real estate: Words to GROW By...Act Now, Act Now, ACT NOW! - 02/06/08 06:34 PM
Are you searching for words to live by -- grow by -- make a difference? 
Each Wednesday at ProspectsPLUS! we hold our executive committee meeting and share all that is going on within our company, the market, our clients and our goals.  Being the official company scribe, I write a report about our meetings … (5 comments)

real estate: Achieving Success in a Shifting Market - 02/06/08 06:17 AM
Real estate icon Dave Beson shares valuable insights for today's real estate professionals.
Fourth in a series of Q&A articles focusing on current tough-market challenges.
By Julie Escobar, Director of Corporate Marketing, ProspectsPLUS!
In considering the next in our series of Q&A articles focused on thriving in a challenging market, I decided to … (0 comments)

real estate: Making it Rain… - 02/05/08 09:15 AM
Simple Solutions for Making a Difference in Your Career
There is an old saying that timing has everything to do with the success of a rain dance.  In other words, it is not luck, or happenstance that creates the windfall; it is the culmination of effective lead generation, consistent customer retention solutions … (8 comments)

real estate: Out of the Shadows and Into Success - 02/04/08 10:51 AM
You have seen the agents (or perhaps even been one) who seem to always hang in the shadows and keep to the fringes of business success.  Whether by fear, indecision or inexperience these individuals find themselves more stealth agent than sales agent. 
So where do you stand?  Skulking in the shadows … (2 comments)

real estate: Intent is Everything... - 02/04/08 07:00 AM
Staying True to Your Core, Your Clients and YourselfBy Julia Escobar, Director of Corporate Marketing
What are your intentions? At the risk of sounding like a dad quizzing his daughter's date, I dare to ask this question of you, the entrepreneur. Understanding your intentions and reaffirming your core values is a great … (1 comments)

real estate: The 5 Top Ingredients for a Successful Short Sale Appointment - 02/01/08 09:41 AM
Q&A with industry leader Floyd Wickman and Short Sale Specialist Will Weaver
By Julie Escobar, Floyd Wickman and Will Weaver
Short sales are certainly a timely topic in markets across the nation.  As a follow up to our last Q&A article on the subject, I once again had an opportunity to touch base … (2 comments)

real estate: National Recruiting Conference Focuses on Reinvention - 01/31/08 02:44 PM
Schaumburg, IL, January 28, 2008:  Carol Johnson and Recruiting Network bring what many industry leaders consider the most intuitive event they attend all year to the FireSky Resort & Spa April 16 - 18, 2008 in Scottsdale, Arizona.  Reinvention is the theme of this year's conference, which features a powerful program … (1 comments)

real estate: 10,000 Points! What a Journey! - 01/29/08 09:09 AM

10,000 Points & Counting! 
Now that's a Journey! 
I know for those of you who've been around this particular block for a while that may seem like a small feat, but to me, it's been a fun learning lesson and incredible path.  THANKS, Active Rainers for the comraderie, assistance, advice, information, … (13 comments)

real estate: What did YOU want to be when you grew up? - 01/29/08 08:01 AM
I'm always curious as to what makes people choose the professions they do.  How does one end up a doctor, lawyer, Indian Chief - REALTOR®? 
I guess in some cases your job picks you - a calling if you will.  In other cases, you lean towards what you are naturally inclined … (18 comments)

real estate: Perception vs. Reality - How changing perspective can change your production! - 01/28/08 03:26 PM
A common denominator among top producers who continue to grow and build their business in a market where many agents struggle just to stay afloat is that they keep a careful check on their perspective. They refuse to subscribe to a "sky is falling" mentality; rather, they skillfully navigate industry twists … (2 comments)

real estate: Learn How to Become the 'Go-to' Agent for Local Corporations - 01/28/08 06:52 AM
Now, more than ever, learning outside-the-box strategies and putting real systems in place to stay on the COMPETITIVE edge in your market is a must-do for agents looking to not just survive - but soar!
In today's content-rich Webinar, our SouthEast Regional Director, Scott Gregory will walk you through the how-to's for … (0 comments)

real estate: Read Your Mind -- What's in YOUR Library? - 01/22/08 08:45 AM
Fueling Your Brain, Business and Life with the Written Word
By Julie Escobar, Director of Corporate Marketing, ProspectsPLUS!
While it is indeed the age of information and words, MP3s, streaming video and more are at our fingertips and downloadable 24/7 via that incredible internet, there is to me, still something to be … (10 comments)

real estate: ProspectsPLUS! Gets One Step Closer to Customers - 01/17/08 02:47 PM
ProspectsPLUS! is launching a totally regionalized approach to better serve its client base and expand its offerings to more rural areas and smaller companies.
"In these challenging times, it has become increasingly important to serve our clients more effectively," shared Ramona Williams, Director of Business Development. "We are invested in their success. We … (2 comments)

real estate: MLSmailings.com Helps Agents Put Their Marketing on Autopilot - 01/10/08 03:07 PM
ProspectsPLUS!, real estate industry leader in personal marketing software brings AUTOMATION to the industry.
Expanding on the company's widely popular lead generating products, MLSListings.comTM offers this fully automated system of sending customized, laminated Just Listed and Just Sold postcards to an agent's farm area and Sphere of Influence. This state-of-the-art, patent-pending process … (0 comments)

real estate: MEME'd? Tag I'm It! - 01/09/08 11:33 AM
Have you ever been MEME'd?  Not I - until Matthew Blum tagged me two days ago!  Thanks Matt! 
Being new to the term - I had to go and do a little research of course and found out we have a whole group dedicated to the topic! 
What is it?  Well … (7 comments)

real estate: Marketing: How Do You Get to Carnegie Hall? - 01/07/08 07:14 PM
Practice, Practice, PracticeBy Julia Escobar, Director of Corporate Marketing
I know it's an old line, but it bears repeating. How do you get to the top of your game? How do you take your place center stage in any profession or life's ambition? Practice, practice, practice. Like all of those who have … (2 comments)

real estate: Love What You Do - Six Ways to Fuel Your Business With Passion and Purpose - 01/04/08 12:44 PM
… (0 comments)

real estate: ProspectsPLUS! Announces First-Quarter Webinar Schedule - 12/31/07 06:26 AM

 ProspectsPLUS! has released the first-quarter schedule for its popular training Webinars. The schedule appears below and also can be viewed at www.prospectsplus.com/webinars.
"We are thrilled to present timely topics, innovative solutions and guest presenters for 2008," shared Director of Corporate Marketing Julie Escobar. "It is our privilege to bring solutions to … (7 comments)

real estate: Active Rain -- Accentuating the Positive in 2008! - 12/27/07 02:46 PM
Imagine this is a classroom.  The bell is about to ring on the last day of the school year, but we can't leave just yet...We are given a group assignment to write a Positive Post for 2008.  What would you have to say?  How will you step fiercely, competitively and compassionately into … (11 comments)

real estate: Five Tightening Market Mistakes and How to Avoid Them - 12/27/07 02:04 PM
As our market continues to normalize and competition gets tough, it is much too easy to fall into age-old traps that lead to lower commissions, customer frustration and agent burnout.  Avoid these pitfalls by staying current in your knowledge base, putting systems in place and committing to continuous follow up. 
1. … (43 comments)

real estate: Learning, Laughter and Looking Forward - New Year Strategies for Today's Agents - 12/20/07 11:38 AM
Giving Yourself the Gift of Perspective for the New Year
An old axiom reminds us that perspective is everything. In today's quickly changing market, it's easy to get caught up in survival tactics. Keeping your wits, humor and focus in check will give you the gift of perspective as you face the … (2 comments)

real estate: ProspectsPLUS! Launches Achievement Coaching - 12/19/07 04:56 AM
ProspectsPLUS! President Jim Morton has announced the launch of ProspectsPLUS! Achievement CoachingTM. Through a strategic partnership with EDI Achievement Coaching Inc., clients now have access to world-class one-on-one coaching.  
"What we are most excited about is the experience that the Entrepreneurial Development Institute (EDI) brings to our partnership," said Morton. "Their … (3 comments)

real estate: Recruiting for Results in a Shifting Market - 12/18/07 08:51 AM
Industry expert Carol Johnson shares valuable recruiting and retention insights for today's management professionals.
Third in a series of Q&A articles focusing on current tough-market challenges.
By Julie Escobar
Our current economy and market shifts present challenges as well as opportunities to brokers and managers across North America. As part of our ProspectsPLUS! … (1 comments)

real estate: Should You Stay or Should You Go? Five Factors to Consider When Deciding to Change Offices - 12/11/07 02:54 PM
 
It's that time again.  As we close out one year and begin the next, many agents are breaking open their planners and making resolutions to build a better business in the year ahead. And for some associates, it's a time to question whether their current office is the right "home" for them.
If … (4 comments)

real estate: Rock Star REALTOR -- Everybody - Needs Somebody... - 12/10/07 08:08 PM
Oh My...sometimes life's lessons come in little ways, others in big - and still others in rock star moments when you realize there are messages that need to be shared, need to be expressed - especially during the trying times we all find ourselves in.
I went to a Keith Urban … (1 comments)

real estate: Recipes! Get Your Recipes! - 12/07/07 06:12 AM
Good morning Active Rainers!  Just found the Recipe Group today here on AR!  One of our all time favorite things to do around my house is cook in the kitchen.  Expecially this time of year, you'll find the Christmas music notched up on the CD player, and the kids and I … (5 comments)

real estate: Fishing for Recruits? - 12/06/07 09:58 AM
Check Your Tackle Box for These Proven Secrets to Baiting Your Hook
By Todd Robertson, National Speaker & Regional Director, ProspectsPLUS!
Our shifting market has spurred an active breeding ground for blame. I continually hear agents blaming the economy, their environment and even their company for their lack of success.
Forecasting and countering … (1 comments)

real estate: Making it Active Rain? - 12/04/07 10:51 AM

How do YOU make it ACTIVELY RAIN for blog & business?
Good morning Active Rainers!  With just under a month under my blogging belt here on Active Rain -- I wanted to pose some questions to all you smart cookies out there who are using this tool successfully to help you build … (6 comments)

real estate: Holiday Postcards Available Now! - 12/01/07 03:09 PM
Be the first in the door with Holiday Greeting and 2008 Postcards! 
Fully laminated, addressed, full color and mailed within 48 hours in most cases, you'll find http://www.postcardsplus.com/ a fast, simple solution for your web-to-print postcard needs!  With just a few quick clicks of the mouse, you can order using your … (2 comments)

real estate: On the Eve of December...4 Steps to Destress! - 11/30/07 04:21 PM
On this, the eve of December, what do you say we all lean into the end of our year with a commitment to do both the things that will help us maintain momentum...AND...that which will allow us to eliminate some of the STRESS that comes with all the hustle and bustle!  … (4 comments)

real estate: Toughing Out the Trends... - 11/29/07 03:53 PM
Industry expert Bill Barrett shares valuable trend-watching advice for today's agents. 
Second in a series of Q&A articles by Julie Escobar focusing on current tough-market challenges.
The ability to keep a close eye on the horizon and a finger on the pulse of market and economic trends is no longer a "sometimes" … (1 comments)

real estate: Be Extraordinary at Listing Expireds! - 11/28/07 05:38 AM
How to connect with these motivated yet frustrated prospects
Remember not so long ago when expired listings seemed a thing of the past? While those days might be gone, there is still some good to be found. Expired listings carry quite the silver lining for agents with the right attitude, tools and … (16 comments)

real estate: FREE Real Estate Marketing Webinars and Resources - 11/27/07 07:22 AM
Greetings Gang!  Just months ago we introduced our FREE series of marketing-based webinars for our clients across the nation and they have been met with great reviews, terrific questions and much curiosity about what topics we will cover next! 
I wanted to take the time to share our current calendar of … (4 comments)

real estate: Marketing Your Blog? - 11/26/07 05:53 AM
Good day friends and Rainer Neighbors! 
As you may or may not know, one of the exciting parts of my job at ProspectsPLUS! is to create with my team of graphics gurus new marketing campaigns and pieces that drop seamlessly into our software program each month for our over 60,000 customers … (13 comments)

real estate: Networking Super Strategies for the Coming Year! - 11/20/07 10:43 AM
Networking Savvy for Sales and Service Professionals requires much more than putting your company's name in the yellow pages. By definition, networking means to weave a relationship fabric with local like-minded individuals for support and mutual assistance. To succeed, you must continuously be pro-active, organized and stick to a strategic plan … (16 comments)

real estate: An Attitude of Gratitude... - 11/19/07 02:06 PM
During the next few months, our thoughts, our weekends and our lives will be filled with holiday gatherings--opportunities to reconnect with family and friends while reflecting on the blessings that fill our lives. Good friends, supportive families, new days ahead and the presence of hope and new adventures to come.  It's all too … (3 comments)

real estate: If Not, Why Not? - 11/10/07 05:36 AM
It's mid-November already -- How did that happen?  We're leaving in just a couple of days to join the ranks of thousands of REALTORS from a little bit of everywhere, and as I woke this morning and began to write my to-do list for the weekend, the trip and the week ahead...I was … (2 comments)

real estate: REALTOR EXPO, No Limits? No Problem! Here We Come! - 11/09/07 12:27 PM

With the November 13-16 NAR convention quickly approaching, ProspectsPLUS! is gearing up to bring its best and most innovative offerings to Las Vegas, including their all new coaching solution. The Florida-based company will use its more than 400 square feet of exhibit space at the Sands Expo and Convention Center for … (5 comments)

 
Real Estate - Other: Julie Escobar (ProspectsPLUS!)
Julie Escobar
Tampa, FL
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ProspectsPLUS!

Office Phone: (800) 287-5710
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We provide targeted, effective and CONSISTENT marketing solutions and training for real estate professionals. Our goal at ProspectsPLUS! is to empower entreprenuers with the right tools for the right people at the right time! Join me!

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